Rascasse Audience Intelligence

Mario Lopez Audience in United States

A data profile of the people who buy, follow and care about Mario Lopez in United States — modelled from more than twelve digital signal sources. Mario Lopez has an estimated audience of 4,762,555 people in United States.

#274among Actor Actress or TV Star in United States#787among Person in United States#720in Movies & TV

The average Mario Lopez fan in United States is 42.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Navy Pier, Carlos Alcaraz, Taco Cabana, with strongest over-indexing on Navy Pier (12.93× the country average).

Demographically, the Mario Lopez audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Creativity, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mario Lopez fan in United States is more female, around 42.5 years old, with strong Creativity tendencies and a notable affinity for Navy Pier.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mario Lopez profile in United States.

Audience size
4.8M
in United States
Gender
69.5%♀
30.5% male
Age
42.5
average years
Country rank
#6979
Person in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mario Lopez fans

69.5% are female, 30.5% are male, average age 42.5.

Fig. 02

Gender split

69.5%
Female
30.5%
Male
Demographic split for Mario Lopez audience in United States
MetricValue
Female69.5%
Male30.5%
Average age42.5
Estimated audience size4,762,555
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Mario Lopez audience in United States
Age bracketShare%
16-1910%
20-2917%
30-3923%
40-4925%
50+24%
Fig. 04

Worldwide distribution

73.9%

of the worldwide Mario Lopez audience comes from United States.

Worldwide audience distribution share by country for Mario Lopez
CountryShare
United States73.9%
United Kingdom4.7%
Canada4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mario Lopez audience in United States is strongest.

Fig. 05

Top regions by affinity

Mario Lopez fans by region: top regions in United States
#RegionReachAffinity×
01California~400K1.41×
02New Mexico~20K1.36×
03Texas~300K1.30×
04Arizona~70K1.30×
05Nevada~30K1.21×
06Illinois~100K1.18×
07Oklahoma~30K1.16×
08Tennessee~60K1.12×
09West Virginia~10K1.10×
10Florida~200K1.09×
11Ohio~80K1.08×
12New Jersey~70K1.08×
13Louisiana~40K1.08×
14Connecticut~30K1.08×
15Hawaii~10K1.08×
16Alabama~40K1.07×
17Pennsylvania~90K1.06×
18Arkansas~20K1.06×
19Indiana~50K1.05×
20Kentucky~30K1.04×
21New York~100K1.03×
22Missouri~40K1.01×
23Mississippi~20K1.01×
24South Carolina~40K1.00×
25Michigan~70K0.99×
26Nebraska~10K0.99×
27Idaho~10K0.99×
28Kansas~20K0.98×
29North Carolina~70K0.97×
30Rhode Island~8K0.97×
31Georgia~70K0.95×
32Colorado~40K0.95×
33Utah~20K0.95×
34Maine~9K0.95×
35Virginia~60K0.94×
36Maryland~40K0.94×
37Wisconsin~40K0.92×
38Iowa~20K0.92×
39Delaware~6K0.91×
40Washington~50K0.90×
41Oregon~30K0.90×
42Massachusetts~40K0.87×
43Minnesota~30K0.87×
44New Hampshire~9K0.87×
45South Dakota~5K0.87×
46North Dakota~5K0.87×
47Wyoming~3K0.85×
48Montana~6K0.80×
49Washington, District of Columbia~6K0.77×
50Alaska~4K0.72×
Fig. 06

Affinity by region

Affinity by region — Mario Lopez, United States
0.72×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mario Lopez audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mario Lopez audience
#·InterestCategoryAffinity×
01ATP Challenger TourSports23.18×
02Vinny GuadagninoMovies & TV23.17×
03GuelaguetzaArts & Culture21.74×
04Las PalmasTravel & Leisure21.13×
05Mob WivesMovies & TV20.93×
06Original Tommy'sFood & Beverages19.05×
07San Diego County FairEvent18.96×
08L.A. LiveTravel & Leisure18.85×
09University of Texas at El PasoBusiness & Career16.32×
10Taco CabanaFood & Beverages16.10×
11The Sweetest ThingMovies & TV14.94×
12Navy PierTravel & Leisure12.93×
13Round Table PizzaFood & Beverages10.41×
14El Pollo LocoFood & Beverages9.28×
15Carlos AlcarazSports8.52×
16DreamHealth5.73×
17Famous FootwearFood & Beverages5.42×
18WhataburgerFood & Beverages3.57×
19WingstopFood & Beverages2.68×
20TMZInternet & Social Media2.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mario Lopez audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mario Lopez audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.32×
Community OrientationOPEN1.29×
Sports ActivityPOWER1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mario Lopez audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
SustainabilityBALANCE0.90×
Urban LifestyleOPEN0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mario Lopez have in United States?

Mario Lopez has an estimated audience of 4,762,555 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mario Lopez fans?

69.5% of Mario Lopez fans are female, 30.5% are male, with an average age of 42.5 years.

03

Which brands do Mario Lopez fans like most?

Mario Lopez fans show strongest brand affinity for Navy Pier (12.93×), Carlos Alcaraz (8.52×), and Taco Cabana (16.1×) over the country average.

04

Where do Mario Lopez fans live in United States?

Mario Lopez fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Mario Lopez fans also like?

Beyond Mario Lopez itself, the audience over-indexes on Carlos Alcaraz (8.52×), Taco Cabana (16.1×), El Pollo Loco (9.28×), and Las Palmas (21.13×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Mario Lopez audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mario Lopez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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