Mario Lopez Audience in United States

Mario Lopez logo

Mario Lopez has an estimated audience of 2,542,089 people in United States. 69.5% are female, 30.5% are male, average age 42.5. Top regions: California, Texas, Florida. Top brand affinities: Navy Pier, Carlos Alcaraz, Taco Cabana, Las Palmas, El Pollo Loco.

The average Mario Lopez fan in United States is 42.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Navy Pier, Carlos Alcaraz, Taco Cabana, with strongest over-indexing on Navy Pier (12.93× the country average). Demographically, the Mario Lopez audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Mario Lopez fans

Demographic split for Mario Lopez audience in United States
MetricValue
Female69.5%
Male30.5%
Average age42.5
Estimated audience size2,542,089

Audience persona

The typical Mario Lopez fan in United States is more female, around 42.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Navy Pier.

Top regions in United States

Top regions ranked by reach for Mario Lopez in United States
RegionReachAffinity
California434,7771.56×
Texas306,8501.4×
Florida190,0481.1×
New York156,2611.1×
Illinois112,2051.32×
Pennsylvania95,2981.11×
Ohio83,6931.07×
Georgia76,4390.98×
North Carolina74,3840.97×
New Jersey71,8671.11×
Arizona71,1521.37×
Michigan66,7051×
Virginia59,9930.97×
Tennessee56,4711.11×
Indiana50,0151.08×
Washington47,6910.94×
Massachusetts44,6480.89×
Maryland42,0140.96×
Missouri41,3191.01×
Colorado38,9110.97×
South Carolina38,7591.01×
Alabama36,7541.03×
Louisiana35,6211.09×
Wisconsin34,7610.91×
Minnesota32,9470.9×
Kentucky32,1541.01×
Oklahoma30,8661.09×
Nevada29,9541.22×
Connecticut27,9011.09×
Oregon25,3830.87×
Utah22,2920.98×
Arkansas21,2541.01×
Mississippi20,7300.99×
Kansas19,7410.99×
Iowa19,0150.91×
New Mexico17,0041.33×
West Virginia12,5271.06×
Idaho12,2450.96×
Nebraska11,8070.93×
Hawaii11,5191.05×
Maine8,4850.93×
New Hampshire8,1880.82×
Rhode Island7,6960.95×
Washington, District of Columbia5,8590.77×
Delaware5,8360.83×
Montana5,2250.74×
South Dakota4,5680.78×
North Dakota4,1350.79×
Alaska3,3160.61×
Wyoming2,8770.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mario Lopez audience
BrandAffinityCategory
Navy Pier12.93×Travel & Leisure
Carlos Alcaraz8.52×Sports
Taco Cabana16.1×Food & Beverages
Las Palmas21.13×Travel & Leisure
El Pollo Loco9.28×Food & Beverages
Dream5.73×Health
The Sweetest Thing14.94×Movies & TV
Guelaguetza21.74×Arts & Culture
Round Table Pizza10.41×Food & Beverages
L.A. Live18.85×Travel & Leisure
Vinny Guadagnino23.17×Movies & TV
Mob Wives20.93×Movies & TV
University of Texas at El Paso16.32×Business & Career
San Diego County Fair18.96×
TMZ2.64×Internet & Social Media
Famous Footwear5.42×Food & Beverages
Wingstop2.68×Food & Beverages
Whataburger3.57×Food & Beverages
Access Hollywood11.15×Internet & Social Media
Original Tommy's19.05×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mario Lopez audience
TraitClusterScore
Luxury OrientationPREMIUM2.03
IndulgenceJOY1.91
LGBTQ+ IdentityOPEN1.7
Risk AppetiteTHRILL1.67
ExtroversionTHRILL1.46
Convenience OrientationPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Mario Lopez
CountryShare
United States69.5%
United Kingdom4.3%
Canada3.8%

See Mario Lopez audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Mario Lopez have in United States?

Mario Lopez has an estimated audience of 2,542,089 people in United States, concentrated in California and Texas.

What is the gender split and age of Mario Lopez fans?

69.5% of Mario Lopez fans are female, 30.5% are male, with an average age of 42.5 years.

Which brands do Mario Lopez fans like most?

Mario Lopez fans show strongest brand affinity for Navy Pier (12.93×), Carlos Alcaraz (8.52×), and Taco Cabana (16.1×) over the country average.

Where do Mario Lopez fans live in United States?

Mario Lopez fans in United States are most concentrated in California (reach 434,777), Texas (reach 306,850), and Florida (reach 190,048). These three regions account for the largest share of the active audience.

What other brands do Mario Lopez fans also like?

Beyond Mario Lopez itself, the audience over-indexes on Carlos Alcaraz (8.52×), Taco Cabana (16.1×), Las Palmas (21.13×), and El Pollo Loco (9.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mario Lopez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.