Rascasse Audience Intelligence

L.A. Live Audience in United States

A data profile of the people who buy, follow and care about L.A. Live in United States — modelled from more than twelve digital signal sources. L.A. Live has an estimated audience of 1,087,181 people in United States.

#1974among POI in United States#1672in Travel & Leisure

The average L.A. Live fan in United States is 38.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Whataburger, Yogurtland, Dream, with strongest over-indexing on Whataburger (21.38× the country average).

Demographically, the L.A. Live audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical L.A. Live fan in United States is more female, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for Whataburger.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the L.A. Live profile in United States.

Audience size
1.1M
in United States
Gender
59.4%♀
40.6% male
Age
38.3
average years
Country rank
#22383
POI in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of L.A. Live fans

59.4% are female, 40.6% are male, average age 38.3.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for L.A. Live audience in United States
MetricValue
Female59.4%
Male40.6%
Average age38.3
Estimated audience size1,087,181
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the L.A. Live audience in United States
Age bracketShare%
16-1915%
20-2924%
30-3926%
40-4923%
50+12%
Fig. 04

Worldwide distribution

79.1%

of the worldwide L.A. Live audience comes from United States.

Worldwide audience distribution share by country for L.A. Live
CountryShare
United States79.1%
Mexico9.0%
Colombia2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the L.A. Live audience in United States is strongest.

Fig. 05

Top regions by affinity

L.A. Live fans by region: top regions in United States
#RegionReachAffinity×
01California~800K16.68×
02Nevada~20K1.81×
03Hawaii~6K1.37×
04Washington, District of Columbia~4K1.27×
05Oregon~10K1.12×
06Alaska~2K1.02×
07Washington~20K0.99×
08Vermont~2K0.99×
09North Dakota~2K0.98×
10Arizona~20K0.97×
11South Dakota~2K0.96×
12Utah~9K0.94×
13Rhode Island~3K0.94×
14Montana~3K0.94×
15New York~60K0.93×
16Delaware~3K0.92×
17New Mexico~5K0.90×
18Idaho~5K0.90×
19West Virginia~5K0.90×
20New Hampshire~4K0.90×
21Maine~4K0.90×
22Colorado~20K0.89×
23Nebraska~5K0.87×
24Mississippi~8K0.86×
25Arkansas~8K0.85×
26Iowa~7K0.83×
27Kansas~7K0.83×
28Louisiana~10K0.81×
29Oklahoma~10K0.81×
30Connecticut~9K0.81×
31Georgia~30K0.79×
32Maryland~10K0.79×
33Kentucky~10K0.79×
34Missouri~10K0.78×
35Alabama~10K0.77×
36Illinois~30K0.75×
37Massachusetts~20K0.75×
38South Carolina~10K0.75×
39Tennessee~20K0.73×
40Wisconsin~10K0.73×
41Minnesota~10K0.73×
42Indiana~10K0.72×
43Virginia~20K0.71×
44Texas~70K0.70×
45New Jersey~20K0.70×
46North Carolina~20K0.65×
47Michigan~20K0.65×
48Ohio~20K0.63×
49Pennsylvania~20K0.62×
50Florida~40K0.59×
Fig. 06

Affinity by region

Affinity by region — L.A. Live, United States
0.59×1.00×16.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the L.A. Live audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for L.A. Live audience
#·InterestCategoryAffinity×
01Theo RossiMovies & TV96.31×
02Snow Tha ProductMusic & Radio79.12×
03YogurtlandFood & Beverages70.36×
04Bone Thugs-n-HarmonyMusic & Radio60.65×
05JarritosFood & Beverages60.38×
06Oscar De La HoyaSports59.91×
07Taco CabanaFood & Beverages53.69×
08JWowwMovies & TV53.58×
09PinkberryFood & Beverages42.12×
10Round Table PizzaFood & Beverages34.72×
11University of CaliforniaBusiness & Career34.40×
12El Pollo LocoFood & Beverages30.59×
13John LeguizamoMovies & TV29.98×
14Knott's Berry FarmTravel & Leisure26.79×
15DreamHealth23.90×
16WhataburgerFood & Beverages21.38×
17Mario LopezMovies & TV18.85×
18Los Angeles KingsSports18.64×
19Famous FootwearFood & Beverages16.51×
20WingstopFood & Beverages11.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the L.A. Live audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by L.A. Live audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.48×
Family OrientationCONSERVATISM1.95×
Urban LifestyleOPEN1.81×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by L.A. Live audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
CreativityOPEN0.82×
IndividualismJOY0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does L.A. Live have in United States?

L.A. Live has an estimated audience of 1,087,181 people in United States, concentrated in California and Texas.

02

What is the gender split and age of L.A. Live fans?

59.4% of L.A. Live fans are female, 40.6% are male, with an average age of 38.3 years.

03

Which brands do L.A. Live fans like most?

L.A. Live fans show strongest brand affinity for Whataburger (21.38×), Yogurtland (70.36×), and Dream (23.9×) over the country average.

04

Where do L.A. Live fans live in United States?

L.A. Live fans in United States are most concentrated in California (reach ~800K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do L.A. Live fans also like?

Beyond L.A. Live itself, the audience over-indexes on Yogurtland (70.36×), Dream (23.9×), Taco Cabana (53.69×), and El Pollo Loco (30.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See L.A. Live audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for L.A. Live. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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