L.A. Live Audience in United States

L.A. Live has an estimated audience of 1,087,181 people in United States. 59.4% are female, 40.6% are male, average age 38.3. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Wingstop, Dream, Yogurtland, El Pollo Loco.

The average L.A. Live fan in United States is 38.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Wingstop, Dream, with strongest over-indexing on Whataburger (20.02× the country average). Demographically, the L.A. Live audience skews more female with an average age of 38.3, and over-indexes on personality traits such as LGBTQ+ Identity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of L.A. Live fans

Demographic split for L.A. Live audience in United States
MetricValue
Female59.4%
Male40.6%
Average age38.3
Estimated audience size1,087,181

Audience persona

The typical L.A. Live fan in United States is more female, around 38.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for L.A. Live in United States
RegionReachAffinity
California815,38615.93×
Texas60,9000.65×
New York54,5010.9×
Florida38,0300.52×
Washington25,1161.15×
Illinois24,8940.69×
Georgia22,6040.67×
Nevada22,5122.14×
Arizona22,089
Pennsylvania19,0340.52×
New Jersey17,1890.62×
Ohio16,2820.49×
North Carolina15,9840.49×
Oregon15,7381.26×
Virginia15,7290.59×
Massachusetts15,3120.71×
Colorado13,6920.8×
Michigan13,6180.48×
Tennessee12,3790.57×
Maryland12,1910.65×
Missouri10,3400.59×
Minnesota9,4280.61×
Utah8,4810.87×
Indiana8,2680.42×
Hawaii8,1091.74×
Wisconsin8,0100.49×
Louisiana7,2650.52×
South Carolina6,9960.43×
Connecticut6,4350.59×
Oklahoma5,4970.46×
Alabama5,4740.36×
Washington, District of Columbia4,6181.41×
Kentucky4,5280.33×
Kansas4,4190.52×
Idaho3,8800.71×
New Mexico3,6320.67×
Mississippi3,4660.39×
Arkansas3,3640.38×
Iowa3,0020.34×
Nebraska2,9540.54×
West Virginia2,4410.48×
New Hampshire2,3190.54×
Alaska2,2490.97×
Rhode Island2,2140.64×
South Dakota2,1610.86×
Maine2,1050.54×
Montana1,9600.65×
Vermont1,910
North Dakota1,8840.84×
Wyoming1,6901.05×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for L.A. Live audience
BrandAffinityCategory
Whataburger20.02×Food & Beverages
Wingstop13.15×Food & Beverages
Dream24.41×Health
Yogurtland62.47×Food & Beverages
El Pollo Loco30.46×Food & Beverages
Taco Cabana48.16×Food & Beverages
Autism Awareness19.03×Health
Theo Rossi80.95×Movies & TV
Round Table Pizza32.98×Food & Beverages
Diabetes mellitus awareness12.48×Health
Famous Footwear15.37×Food & Beverages
University of California29.91×Business & Career
John Leguizamo29.86×Movies & TV
JWoww43.41×Movies & TV
Microblogging12.67×Technology & Electronics
Los Angeles Dodgers10.05×Sports
Singer-songwriter5.51×Music & Radio
Café Bustelo38.48×Food & Beverages
Los Angeles Kings18.53×Sports
Income tax13.19×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by L.A. Live audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.4
IndulgenceJOY2.03
Urban LifestyleOPEN1.7
Family OrientationCONSERVATISM1.64
Luxury OrientationPREMIUM1.36
ExtroversionTHRILL1.35

Worldwide distribution

Worldwide audience distribution share by country for L.A. Live
CountryShare
United States79.2%
Mexico9.0%
Colombia2.0%

See L.A. Live audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does L.A. Live have in United States?

L.A. Live has an estimated audience of 1,087,181 people in United States, concentrated in California and Texas.

What is the gender split and age of L.A. Live fans?

59.4% of L.A. Live fans are female, 40.6% are male, with an average age of 38.3 years.

Which brands do L.A. Live fans like most?

L.A. Live fans show strongest brand affinity for Whataburger (20.02×), Wingstop (13.15×), and Dream (24.41×) over the country average.

Where do L.A. Live fans live in United States?

L.A. Live fans in United States are most concentrated in California (reach 815,386), Texas (reach 60,900), and New York (reach 54,501). These three regions account for the largest share of the active audience.

What other brands do L.A. Live fans also like?

Beyond L.A. Live itself, the audience over-indexes on Wingstop (13.15×), Dream (24.41×), Yogurtland (62.47×), and El Pollo Loco (30.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for L.A. Live. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.