Original Tommy's Audience in United States

Original Tommy's has an estimated audience of 772,672 people in United States. 59.7% are female, 40.3% are male, average age 40.5. Top regions: California, Nevada, Texas. Top brand affinities: Dream, Whataburger, Wingstop, Yogurtland, Back to the Future.

The average Original Tommy's fan in United States is 40.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Nevada, Texas. Top brand affinities include Dream, Whataburger, Wingstop, with strongest over-indexing on Dream (28.7× the country average). Demographically, the Original Tommy's audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Original Tommy's fans

Demographic split for Original Tommy's audience in United States
MetricValue
Female59.7%
Male40.3%
Average age40.5
Estimated audience size772,672

Audience persona

The typical Original Tommy's fan in United States is more female, around 40.5 years old, with strong Indulgence tendencies and a notable affinity for Dream.

Top regions in United States

Top regions ranked by reach for Original Tommy's in United States
RegionReachAffinity
California579,50421.99×
Nevada108,58114.53×
Texas21,2670.32×
Arizona19,5501.24×
Washington9,7200.63×
New York7,7300.18×
Florida7,3190.14×
Utah6,1710.89×
Oregon5,9550.67×
Colorado5,8250.48×
Illinois5,0140.19×
Virginia4,0870.22×
Ohio3,9360.17×
Georgia3,7030.16×
Tennessee3,4180.22×
Pennsylvania3,2180.12×
North Carolina3,0740.13×
Michigan2,8300.14×
Hawaii2,8180.85×
New Jersey2,7700.14×
Missouri2,1150.17×
Massachusetts2,0110.13×
Indiana1,8890.13×
Maryland1,8350.14×
Idaho1,8290.47×
South Carolina1,6970.15×
Oklahoma1,6810.2×
Minnesota1,6450.15×
New Mexico1,4870.38×
Wisconsin1,4620.13×
Alabama1,2170.11×
Alaska1,2120.73×
Kentucky1,1910.12×
Louisiana1,1700.12×
Kansas1,1210.18×
Arkansas1,1000.17×
Mississippi1,0840.17×
Connecticut9780.13×
Iowa8960.14×
West Virginia7670.21×
Nebraska7220.19×
Montana6670.31×
South Dakota6580.37×
North Dakota6410.4×
New Hampshire6320.21×
Washington, District of Columbia6250.27×
Wyoming6200.54×
Rhode Island6100.25×
Maine6100.22×
Vermont6000.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Original Tommy's audience
BrandAffinityCategory
Dream28.7×Health
Whataburger20.25×Food & Beverages
Wingstop13.85×Food & Beverages
Yogurtland63.01×Food & Beverages
Back to the Future37.5×Movies & TV
El Pollo Loco32.4×Food & Beverages
Theo Rossi96.35×Movies & TV
Taco Cabana48.16×Food & Beverages
Feyenoord100.83×Sports
Autism Awareness19.03×Health
Round Table Pizza32.5×Food & Beverages
University of California35.49×Business & Career
John Leguizamo34.92×Movies & TV
Diabetes mellitus awareness12.48×Health
Famous Footwear15.45×Food & Beverages
JWoww43.41×Movies & TV
Microblogging12.67×Technology & Electronics
Horoscope13.08×Health
Singer-songwriter5.51×Music & Radio
Enfamil30.51×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Original Tommy's audience
TraitClusterScore
IndulgenceJOY1.58
Luxury OrientationPREMIUM1.58
Risk AppetiteTHRILL1.57
Urban LifestyleOPEN1.55
Family OrientationCONSERVATISM1.38
ExtroversionTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Original Tommy's
CountryShare
United States96.1%
Italy0.8%
Brazil0.7%

See Original Tommy's audiences in other countries

More Restaurants audiences in United States

Frequently asked questions

How many fans does Original Tommy's have in United States?

Original Tommy's has an estimated audience of 772,672 people in United States, concentrated in California and Nevada.

What is the gender split and age of Original Tommy's fans?

59.7% of Original Tommy's fans are female, 40.3% are male, with an average age of 40.5 years.

Which brands do Original Tommy's fans like most?

Original Tommy's fans show strongest brand affinity for Dream (28.7×), Whataburger (20.25×), and Wingstop (13.85×) over the country average.

Where do Original Tommy's fans live in United States?

Original Tommy's fans in United States are most concentrated in California (reach 579,504), Nevada (reach 108,581), and Texas (reach 21,267). These three regions account for the largest share of the active audience.

What other brands do Original Tommy's fans also like?

Beyond Original Tommy's itself, the audience over-indexes on Whataburger (20.25×), Wingstop (13.85×), Yogurtland (63.01×), and Back to the Future (37.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Original Tommy's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.