Mark Anthony Audience in United States
Mark Anthony has an estimated audience of 654,810 people in United States. 53.8% are female, 46.2% are male, average age 40.1. Top brand affinities: Kia Sportage, Honda HR-V, MSN, Pre-school playgroup, Los Angeles Dodgers.
Top brand affinities include Kia Sportage, Honda HR-V, MSN, with strongest over-indexing on Kia Sportage (26.31× the country average). Demographically, the Mark Anthony audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Latin
Demographics of Mark Anthony fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 40.1 |
| Estimated audience size | 654,810 |
Audience persona
The typical Mark Anthony fan in United States is balanced, around 40.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kia Sportage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kia Sportage | 26.31× | Cars & Mobility |
| Honda HR-V | 17.29× | Cars & Mobility |
| MSN | 2.26× | News |
| Pre-school playgroup | 19.01× | Kids & Family |
| Los Angeles Dodgers | 3.7× | Sports |
| Houston Astros | 4.26× | Sports |
| Staples (Canada) | 2.56× | Business & Career |
| Hobby Lobby | 1.88× | Home & Garden |
| Concerts | 1.72× | Music & Radio |
| Livemusic | 2.55× | Music & Radio |
| Taco Bell | 1.88× | Food & Beverages |
| Jeep Grand Cherokee | 4.94× | Cars & Mobility |
| Aldi | 1.78× | Shopping |
| Aubrey Plaza | 5.44× | Movies & TV |
| Jack Black | 5.3× | Movies & TV |
| Best Buy | 1.74× | Shopping |
| Non-fiction books | 3.13× | Literature |
| Great Clips | 2.48× | Beauty & Wellness |
| Bars | 1.51× | Travel & Leisure |
| Josh Hutcherson | 5.55× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.31 |
| Extroversion | THRILL | 1.24 |
| Social Media Usage | JOY | 1.15 |
| Family Orientation | CONSERVATISM | 1.06 |
| Indulgence | JOY | 1.02 |
| Luxury Orientation | PREMIUM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.2% |
| United Kingdom | 10.1% |
| Canada | 6.0% |
See Mark Anthony audiences in other countries
More Latin audiences in United States
- Peso Pluma (3,366,888)
- Los Panchos (338,876)
- Amanda Miguel (313,261)
- Marisela (265,268)
- Willy Chirino (111,521)
How to read this data
Audience size is the estimated number of people in United States who actively search for Mark Anthony. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.