Mediacom Audience in United States
Mediacom has an estimated audience of 964,735 people in United States. 57.4% are female, 42.6% are male, average age 27.5. Top regions: Iowa, Illinois, Georgia. Top brand affinities: Goop, Mothercare, Grinch, Cryptic crossword, Product design.
The average Mediacom fan in United States is 27.5 years old, more female, and lives primarily in Iowa. The audience is concentrated in Iowa, Illinois, Georgia. Top brand affinities include Goop, Mothercare, Grinch, with strongest over-indexing on Goop (21.42× the country average). Demographically, the Mediacom audience skews more female with an average age of 27.5, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Brand
Demographics of Mediacom fans
| Metric | Value |
|---|---|
| Female | 57.4% |
| Male | 42.6% |
| Average age | 27.5 |
| Estimated audience size | 964,735 |
Audience persona
The typical Mediacom fan in United States is more female, around 27.5 years old, with strong Indulgence tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Iowa | 198,317 | 24.95× |
| Illinois | 83,904 | 2.61× |
| Georgia | 56,507 | 1.9× |
| Alabama | 47,580 | 3.53× |
| Missouri | 46,795 | 3.01× |
| Minnesota | 41,854 | 3.03× |
| Florida | 35,219 | 0.54× |
| Indiana | 25,295 | 1.44× |
| California | 16,049 | 0.15× |
| Kentucky | 10,658 | 0.88× |
| Arizona | 9,555 | 0.49× |
| North Carolina | 7,620 | 0.26× |
| Delaware | 7,305 | 2.74× |
| New York | 4,934 | 0.09× |
| Texas | 4,780 | 0.06× |
| Wisconsin | 4,606 | 0.32× |
| Kansas | 3,447 | 0.45× |
| Nebraska | 3,371 | 0.7× |
| Maryland | 3,314 | 0.2× |
| Tennessee | 3,213 | 0.17× |
| South Dakota | 3,126 | 1.4× |
| Louisiana | 2,845 | 0.23× |
| Mississippi | 2,758 | 0.35× |
| Virginia | 2,354 | 0.1× |
| Pennsylvania | 2,152 | 0.07× |
| Ohio | 1,929 | 0.06× |
| Michigan | 1,926 | 0.08× |
| New Jersey | 1,727 | 0.07× |
| Colorado | 1,540 | 0.1× |
| Washington | 758 | 0.04× |
| Arkansas | 707 | 0.09× |
| Oklahoma | 695 | 0.06× |
| South Carolina | 666 | 0.05× |
| Massachusetts | 595 | 0.03× |
| Nevada | 501 | 0.05× |
| Oregon | 391 | 0.04× |
| Washington, District of Columbia | 377 | 0.13× |
| Connecticut | 374 | 0.04× |
| Utah | 314 | 0.04× |
| North Dakota | 202 | 0.1× |
| Idaho | 163 | 0.03× |
| West Virginia | 146 | 0.03× |
| New Mexico | 142 | 0.03× |
| Hawaii | 139 | 0.03× |
| Maine | 119 | 0.03× |
| New Hampshire | 108 | 0.03× |
| Montana | 94 | 0.03× |
| Rhode Island | 82 | 0.03× |
| Alaska | 80 | 0.04× |
| Wyoming | 68 | 0.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 21.42× | Internet & Social Media |
| Mothercare | 11.3× | Kids & Family |
| Grinch | 10.41× | Movies & TV |
| Cryptic crossword | 36.64× | Technology & Electronics |
| Product design | 4.22× | Business & Career |
| Grace Slick | 16.38× | Music & Radio |
| Wok | 12.13× | Food & Beverages |
| Governor of Michigan | 12.76× | Politics & Society |
| Vocal harmony | 7.74× | Music & Radio |
| Google Home | 10.07× | Technology & Electronics |
| Hebe | 8.97× | Home & Garden |
| No Escape (1994 film) | 14.06× | Movies & TV |
| headspace | 11.2× | Health |
| Guitarist (magazine) | 12.55× | Music & Radio |
| Hibachi | 8.4× | Food & Beverages |
| UK garage | 5.77× | Music & Radio |
| Hardik Pandya | 15.43× | Sports |
| Gift registry | 12.69× | Kids & Family |
| Cherish (group) | 10.22× | Music & Radio |
| ENA (Emergency Nurses Association) | 11.32× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.15 |
| Pet Ownership | JOY | 2.09 |
| Family Orientation | CONSERVATISM | 1.72 |
| Tradition | CONSERVATISM | 1.55 |
| Extroversion | THRILL | 1.33 |
| Price Sensitivity | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.1% |
| Italy | 8.0% |
| France | 2.0% |
See Mediacom audiences in other countries
More Business & Career audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does Mediacom have in United States?
Mediacom has an estimated audience of 964,735 people in United States, concentrated in Iowa and Illinois.
What is the gender split and age of Mediacom fans?
57.4% of Mediacom fans are female, 42.6% are male, with an average age of 27.5 years.
Which brands do Mediacom fans like most?
Mediacom fans show strongest brand affinity for Goop (21.42×), Mothercare (11.3×), and Grinch (10.41×) over the country average.
Where do Mediacom fans live in United States?
Mediacom fans in United States are most concentrated in Iowa (reach 198,317), Illinois (reach 83,904), and Georgia (reach 56,507). These three regions account for the largest share of the active audience.
What other brands do Mediacom fans also like?
Beyond Mediacom itself, the audience over-indexes on Mothercare (11.3×), Grinch (10.41×), Cryptic crossword (36.64×), and Product design (4.22×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mediacom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.