Meetup (website) Audience in United States

Meetup (website) has an estimated audience of 1,330,018 people in United States. 56.2% are female, 43.8% are male, average age 38.7. Top regions: California, Texas, Florida. Top brand affinities: StubHub, Honda Pilot, Autism Awareness, The Good Wife, Diabetes mellitus awareness.

The average Meetup (website) fan in United States is 38.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include StubHub, Honda Pilot, Autism Awareness, with strongest over-indexing on StubHub (25.63× the country average). Demographically, the Meetup (website) audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Travelling, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Brand · Subtype: Dating

Demographics of Meetup (website) fans

Demographic split for Meetup (website) audience in United States
MetricValue
Female56.2%
Male43.8%
Average age38.7
Estimated audience size1,330,018

Audience persona

The typical Meetup (website) fan in United States is more female, around 38.7 years old, with strong Travelling tendencies and a notable affinity for StubHub.

Top regions in United States

Top regions ranked by reach for Meetup (website) in United States
RegionReachAffinity
California287,9551.97×
Texas111,9680.98×
Florida110,7621.23×
New York107,3241.44×
North Carolina58,5641.46×
Virginia56,7911.75×
Illinois53,7051.21×
New Jersey53,6761.59×
Pennsylvania50,8541.14×
Colorado48,8702.33×
Washington48,3281.81×
Massachusetts44,4701.7×
Arizona40,9891.51×
Georgia40,7020.99×
Maryland37,0711.62×
Ohio33,3290.81×
Oregon31,8652.09×
Michigan31,6650.91×
Minnesota21,5881.13×
Tennessee19,4140.73×
Wisconsin18,5310.93×
Connecticut17,6211.32×
Nevada15,6441.22×
South Carolina15,6110.78×
Missouri15,3530.72×
Indiana13,4960.56×
Utah11,2860.95×
New Mexico8,6721.3×
Kentucky8,2610.5×
Washington, District of Columbia7,6341.91×
Alabama7,3150.39×
Kansas6,7960.65×
Oklahoma6,7100.45×
Louisiana6,2350.36×
New Hampshire6,0121.15×
Idaho5,5310.83×
Hawaii5,1820.91×
Rhode Island4,8331.14×
Arkansas4,4160.4×
Iowa4,3650.4×
Maine3,8350.8×
Delaware3,5350.96×
Mississippi2,8840.26×
Nebraska2,7440.41×
West Virginia2,5270.41×
Vermont2,1410.92×
Montana2,0310.55×
Alaska1,4350.5×
Wyoming9500.48×
North Dakota6460.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meetup (website) audience
BrandAffinityCategory
StubHub25.63×Travel & Leisure
Honda Pilot38.02×Cars & Mobility
Autism Awareness19.03×Health
The Good Wife44.69×Movies & TV
Diabetes mellitus awareness12.48×Health
PSV Eindhoven63.27×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Flickr12.79×Internet & Social Media
Alicia Vikander29.44×Movies & TV
Capital One4.53×Business & Career
Kelly Osbourne11.21×Music & Radio
Income tax13.19×Business & Career
Google Maps4.18×Internet & Social Media
Indeed.com4.38×Business & Career
Daniel Day-Lewis17.03×Movies & TV
Morningstar25.48×Business & Career
Natalie Dormer20×Movies & TV
Sheetz7.62×Cars & Mobility
Rachel Weisz14.41×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meetup (website) audience
TraitClusterScore
TravellingTHRILL1.67
Career OrientationPOWER1.57
Urban LifestyleOPEN1.53
SustainabilityBALANCE1.46
Early Adopter MentalityPOWER1.42
Design AffinityPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Meetup (website)
CountryShare
United States38.1%
United Kingdom8.9%
Japan8.1%

See Meetup (website) audiences in other countries

More Dating audiences in United States

Frequently asked questions

How many fans does Meetup (website) have in United States?

Meetup (website) has an estimated audience of 1,330,018 people in United States, concentrated in California and Texas.

What is the gender split and age of Meetup (website) fans?

56.2% of Meetup (website) fans are female, 43.8% are male, with an average age of 38.7 years.

Which brands do Meetup (website) fans like most?

Meetup (website) fans show strongest brand affinity for StubHub (25.63×), Honda Pilot (38.02×), and Autism Awareness (19.03×) over the country average.

Where do Meetup (website) fans live in United States?

Meetup (website) fans in United States are most concentrated in California (reach 287,955), Texas (reach 111,968), and Florida (reach 110,762). These three regions account for the largest share of the active audience.

What other brands do Meetup (website) fans also like?

Beyond Meetup (website) itself, the audience over-indexes on Honda Pilot (38.02×), Autism Awareness (19.03×), The Good Wife (44.69×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Meetup (website). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.