Melinda Gates Audience in United States

Melinda Gates has an estimated audience of 1,255,111 people in United States. 75.4% are female, 24.6% are male, average age 45.4. Top regions: California, Texas, New York. Top brand affinities: Bank of America, Robert Redford, Josh Duhamel, Aaron Paul, Kia Sportage.

The average Melinda Gates fan in United States is 45.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Bank of America, Robert Redford, Josh Duhamel, with strongest over-indexing on Bank of America (5.04× the country average). Demographically, the Melinda Gates audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Sustainability, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

Demographics of Melinda Gates fans

Demographic split for Melinda Gates audience in United States
MetricValue
Female75.4%
Male24.6%
Average age45.4
Estimated audience size1,255,111

Audience persona

The typical Melinda Gates fan in United States is more female, around 45.4 years old, with strong Sustainability tendencies and a notable affinity for Bank of America.

Top regions in United States

Top regions ranked by reach for Melinda Gates in United States
RegionReachAffinity
California184,7361.34×
Texas105,8040.98×
New York98,6671.41×
Florida84,1020.99×
Washington63,7172.53×
Illinois49,2331.18×
Pennsylvania43,8541.04×
New Jersey39,1261.23×
North Carolina39,0261.03×
Georgia37,7680.98×
Virginia35,8651.17×
Ohio34,8510.9×
Massachusetts34,7571.41×
Michigan31,9890.97×
Maryland27,3261.27×
Tennessee24,3440.97×
Arizona21,1230.82×
Colorado19,8981.01×
Indiana19,4030.85×
Minnesota19,2521.07×
Oregon18,2341.27×
Missouri17,3710.86×
Wisconsin16,1660.86×
Connecticut15,5511.24×
South Carolina15,1620.8×
Louisiana13,0420.81×
Alabama11,4200.65×
Oklahoma11,1740.8×
Kentucky11,1690.71×
Nevada10,6820.88×
Utah9,8000.87×
Washington, District of Columbia8,5882.28×
Kansas7,9330.8×
Iowa7,8090.76×
Arkansas7,3700.71×
Mississippi7,3420.71×
Hawaii5,8101.08×
Idaho5,4830.87×
New Mexico5,4750.87×
New Hampshire5,0971.03×
Nebraska4,8350.77×
Maine4,5011×
Rhode Island3,9220.98×
Montana3,6031.03×
West Virginia3,3830.58×
Delaware3,0890.89×
Vermont2,3121.05×
South Dakota2,0040.69×
Alaska1,9150.71×
North Dakota1,7430.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Melinda Gates audience
BrandAffinityCategory
Bank of America5.04×Business & Career
Robert Redford7.87×Movies & TV
Josh Duhamel15.17×Fashion & Accessoires
Aaron Paul19.85×Movies & TV
Kia Sportage20×Cars & Mobility
Politico8.35×Politics & Society
Erin Andrews19.85×Sports
Avan Jogia16.66×Movies & TV
MSN3×News
Sophia Bush13.49×Movies & TV
Dots (video game)19.85×Games
Sustainable energy5.01×Home & Garden
LinkedIn2.6×Internet & Social Media
Sebastian Stan11.71×Movies & TV
Sharon Osbourne7.93×Movies & TV
Singer-songwriter2.59×Music & Radio
Philanthropy3.67×Arts & Culture
Autism Awareness5.81×Health
Diabetes mellitus awareness4.04×Health
Drudge Report4.35×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Melinda Gates audience
TraitClusterScore
SustainabilityBALANCE2.54
Career OrientationPOWER1.88
Design AffinityPREMIUM1.65
Community OrientationOPEN1.59
TravellingTHRILL1.55
PatriotismCONSERVATISM1.52

Worldwide distribution

Worldwide audience distribution share by country for Melinda Gates
CountryShare
United States45.0%
Germany8.4%
United Kingdom6.5%

See Melinda Gates audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Melinda Gates have in United States?

Melinda Gates has an estimated audience of 1,255,111 people in United States, concentrated in California and Texas.

What is the gender split and age of Melinda Gates fans?

75.4% of Melinda Gates fans are female, 24.6% are male, with an average age of 45.4 years.

Which brands do Melinda Gates fans like most?

Melinda Gates fans show strongest brand affinity for Bank of America (5.04×), Robert Redford (7.87×), and Josh Duhamel (15.17×) over the country average.

Where do Melinda Gates fans live in United States?

Melinda Gates fans in United States are most concentrated in California (reach 184,736), Texas (reach 105,804), and New York (reach 98,667). These three regions account for the largest share of the active audience.

What other brands do Melinda Gates fans also like?

Beyond Melinda Gates itself, the audience over-indexes on Robert Redford (7.87×), Josh Duhamel (15.17×), Aaron Paul (19.85×), and Kia Sportage (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Melinda Gates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.