Rascasse Audience Intelligence

Metro: Last Light Audience in United States

A data profile of the people who buy, follow and care about Metro: Last Light in United States — modelled from more than twelve digital signal sources. Metro: Last Light has an estimated audience of 537,186 people in United States.

#273among Video game in United States#455among Video / Board Game in United States#764in Games

The average Metro: Last Light fan in United States is 29.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Metal Gear Solid, Devil May Cry, Watch Dogs, with strongest over-indexing on Metal Gear Solid (185.93× the country average).

Demographically, the Metro: Last Light audience skews more male with an average age of 29.0, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Metro: Last Light fan in United States is more male, around 29.0 years old, with strong Family Orientation tendencies and a notable affinity for Metal Gear Solid.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Metro: Last Light profile in United States.

Audience size
537K
in United States
Gender
27.6%♀
72.4% male
Age
29.0
average years
Country rank
#35139
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+111%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Metro: Last Light fans

27.6% are female, 72.4% are male, average age 29.0.

Fig. 02

Gender split

27.6%
Female
72.4%
Male
Demographic split for Metro: Last Light audience in United States
MetricValue
Female27.6%
Male72.4%
Average age29.0
Estimated audience size537,186
Fig. 03

Age distribution

Ø 29.0
average years
Age distribution of the Metro: Last Light audience in United States
Age bracketShare%
16-1949%
20-2920%
30-3918%
40-499%
50+4%
Fig. 04

Worldwide distribution

43.1%

of the worldwide Metro: Last Light audience comes from United States.

Worldwide audience distribution share by country for Metro: Last Light
CountryShare
United States43.1%
Brazil6.2%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Metro: Last Light audience in United States is strongest.

Fig. 05

Top regions by affinity

Metro: Last Light fans by region: top regions in United States
#RegionReachAffinity×
01Washington~10K1.22×
02Oklahoma~7K1.15×
03Kentucky~7K1.11×
04Oregon~7K1.11×
05Missouri~9K1.08×
06Arizona~10K1.07×
07Alaska~1K1.07×
08West Virginia~3K1.06×
09Indiana~10K1.05×
10Colorado~9K1.05×
11California~60K1.04×
12Arkansas~5K1.04×
13Idaho~3K1.04×
14Maine~2K1.04×
15Utah~5K1.03×
16Kansas~4K1.03×
17New Hampshire~2K1.03×
18Vermont<1K1.03×
19Texas~50K1.02×
20New Mexico~3K1.02×
21Ohio~20K1.01×
22Nevada~5K1.01×
23South Dakota~1K1.01×
24North Dakota~1K1.01×
25Montana~1K1.00×
26Rhode Island~2K0.99×
27Pennsylvania~20K0.98×
28Michigan~10K0.98×
29Wisconsin~8K0.98×
30Iowa~4K0.98×
31Delaware~1K0.98×
32North Carolina~20K0.97×
33Minnesota~7K0.97×
34Mississippi~4K0.97×
35Nebraska~3K0.96×
36Louisiana~7K0.95×
37Hawaii~2K0.95×
38Virginia~10K0.94×
39Illinois~20K0.93×
40Alabama~7K0.93×
41Tennessee~10K0.92×
42Washington, District of Columbia~1K0.92×
43South Carolina~7K0.91×
44Georgia~10K0.90×
45Connecticut~5K0.90×
46New Jersey~10K0.88×
47Massachusetts~9K0.88×
48Maryland~8K0.88×
49Florida~30K0.85×
50New York~30K0.85×
Fig. 06

Affinity by region

Affinity by region — Metro: Last Light, United States
0.85×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Metro: Last Light audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Metro: Last Light audience
#·InterestCategoryAffinity×
01Metal Gear SolidGames185.93×
02Devil May CryGames97.95×
03UplayInternet & Social Media94.42×
04Watch DogsGames80.27×
05Dying LightGames78.63×
06Borderlands (series)Games78.39×
07TitanfallGames67.05×
08Dippin' DotsFood & Beverages66.42×
09ActivisionGames59.39×
10Crash BandicootGames53.92×
11BloodborneGames42.31×
12Mario PartyGames35.98×
13Shane CompanyShopping35.83×
14Tim DuncanSports28.44×
15Felicity JonesMovies & TV27.77×
16Halo (series)Games25.21×
17Night at the MuseumMovies & TV20.00×
18Sonic the Hedgehog (series)Games16.04×
19Final FantasyGames11.47×
20Assassin's CreedGames10.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Metro: Last Light audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Metro: Last Light audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.11×
PatriotismCONSERVATISM2.00×
Convenience OrientationPREMIUM1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Metro: Last Light audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.61×
CreativityOPEN0.68×
DIY MentalityTHRILL0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Metro: Last Light have in United States?

Metro: Last Light has an estimated audience of 537,186 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Metro: Last Light fans?

27.6% of Metro: Last Light fans are female, 72.4% are male, with an average age of 29.0 years.

03

Which brands do Metro: Last Light fans like most?

Metro: Last Light fans show strongest brand affinity for Metal Gear Solid (185.93×), Devil May Cry (97.95×), and Watch Dogs (80.27×) over the country average.

04

Where do Metro: Last Light fans live in United States?

Metro: Last Light fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Metro: Last Light fans also like?

Beyond Metro: Last Light itself, the audience over-indexes on Devil May Cry (97.95×), Watch Dogs (80.27×), Dying Light (78.63×), and Borderlands (series) (78.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Metro: Last Light audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Metro: Last Light. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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