Mindfulness-based stress reduction Audience in United States

Mindfulness-based stress reduction logo

Mindfulness-based stress reduction has an estimated audience of 524,853 people in United States. 70.0% are female, 30.0% are male, average age 37.1. Top brand affinities: Keene, New Hampshire, The Perks of Being a Wallflower (film), Mathcore, Electrolyte, Google Home.

Top brand affinities include Keene, New Hampshire, The Perks of Being a Wallflower (film), Mathcore, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Mindfulness-based stress reduction audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity.

Category: Health · Type: Topic

Demographics of Mindfulness-based stress reduction fans

Demographic split for Mindfulness-based stress reduction audience in United States
MetricValue
Female70.0%
Male30.0%
Average age37.1
Estimated audience size524,853

Audience persona

The typical Mindfulness-based stress reduction fan in United States is more female, around 37.1 years old, with strong Mindfulness tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mindfulness-based stress reduction audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
The Perks of Being a Wallflower (film)18.93×Movies & TV
Mathcore17.5×Music & Radio
Electrolyte9.55×Health
Google Home11.65×Technology & Electronics
Product design2.48×Business & Career
Elsword20×Games
Collectable1.81×Kids & Family
Cam Ward4.25×Sports
The Historian16.48×Literature
Historic site3.63×Arts & Culture
Halsey, Oregon6.83×Travel & Leisure
UK garage4.39×Music & Radio
Certified diabetes educator10.75×Business & Career
Jesse Plemons2.75×Movies & TV
Home equity1.57×Home & Garden
Eurail16.57×Cars & Mobility
JDSU2.28×Business & Career
Nebraska Cornhuskers football2.69×Sports
Edgewater, New Jersey8.32×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mindfulness-based stress reduction audience
TraitClusterScore
MindfulnessBALANCE4.26
LGBTQ+ IdentityOPEN3.98
Community OrientationOPEN3.15
Design AffinityPREMIUM2.43
Pet OwnershipJOY2.31
TravellingTHRILL2.24

Worldwide distribution

Worldwide audience distribution share by country for Mindfulness-based stress reduction
CountryShare
United States19.6%
Germany10.7%
United Kingdom7.9%

See Mindfulness-based stress reduction audiences in other countries

More Health audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mindfulness-based stress reduction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.