Miyavi Audience in United States
Miyavi has an estimated audience of 329,599 people in United States. 58.9% are female, 41.1% are male, average age 37.6. Top regions: California, Texas, New York. Top brand affinities: Monmouth County, New Jersey, Tezz, Dog breed, Natural rubber, Combat sport.
The average Miyavi fan in United States is 37.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Monmouth County, New Jersey, Tezz, Dog breed, with strongest over-indexing on Monmouth County, New Jersey (118.93× the country average). Demographically, the Miyavi audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Miyavi fans
| Metric | Value |
|---|---|
| Female | 58.9% |
| Male | 41.1% |
| Average age | 37.6 |
| Estimated audience size | 329,599 |
Audience persona
The typical Miyavi fan in United States is more female, around 37.6 years old, with strong Patriotism tendencies and a notable affinity for Monmouth County, New Jersey.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 67,047 | 1.85× |
| Texas | 42,878 | 1.51× |
| New York | 21,393 | 1.16× |
| Florida | 19,915 | 0.89× |
| Illinois | 11,748 | 1.07× |
| Georgia | 10,717 | 1.06× |
| Washington | 10,468 | 1.58× |
| North Carolina | 10,160 | 1.02× |
| Pennsylvania | 9,719 | 0.88× |
| Ohio | 8,767 | 0.86× |
| New Jersey | 8,667 | 1.03× |
| Virginia | 8,501 | 1.06× |
| Arizona | 8,038 | 1.19× |
| Michigan | 7,635 | 0.89× |
| Massachusetts | 6,908 | 1.06× |
| Maryland | 6,191 | 1.09× |
| Tennessee | 6,072 | 0.92× |
| Colorado | 5,284 | 1.02× |
| Indiana | 5,254 | 0.87× |
| Oregon | 4,725 | 1.25× |
| Minnesota | 4,498 | 0.95× |
| South Carolina | 4,381 | 0.88× |
| Kentucky | 4,335 | 1.05× |
| Missouri | 4,187 | 0.79× |
| Wisconsin | 4,015 | 0.81× |
| Utah | 3,984 | 1.35× |
| Nevada | 3,870 | 1.21× |
| Alabama | 3,820 | 0.83× |
| Oklahoma | 3,719 | 1.02× |
| Louisiana | 3,445 | 0.81× |
| Hawaii | 2,926 | 2.07× |
| Connecticut | 2,863 | 0.87× |
| Kansas | 2,353 | 0.91× |
| Arkansas | 2,316 | 0.85× |
| Iowa | 2,112 | 0.78× |
| Mississippi | 2,057 | 0.76× |
| Idaho | 1,878 | 1.14× |
| New Mexico | 1,791 | 1.08× |
| Nebraska | 1,338 | 0.81× |
| West Virginia | 948 | 0.62× |
| New Hampshire | 944 | 0.73× |
| Montana | 927 | 1.01× |
| Rhode Island | 911 | 0.87× |
| Washington, District of Columbia | 894 | 0.9× |
| Maine | 832 | 0.7× |
| Alaska | 808 | 1.15× |
| Delaware | 619 | 0.68× |
| South Dakota | 559 | 0.73× |
| North Dakota | 512 | 0.76× |
| Wyoming | 463 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Monmouth County, New Jersey | 118.93× | Travel & Leisure |
| Tezz | 14.35× | Movies & TV |
| Dog breed | 1.78× | Pets & Animals |
| Natural rubber | 2.36× | Cars & Mobility |
| Combat sport | 1.81× | Sports |
| Monogram | 3.94× | Home & Garden |
| UK garage | 5.11× | Music & Radio |
| JDSU | 2.75× | Business & Career |
| Nebraska | 2.35× | Travel & Leisure |
| Zagreb | 15.75× | Travel & Leisure |
| Home staging | 4.28× | Home & Garden |
| Staycation | 2.5× | Home & Garden |
| TV Fanatic | 7.97× | Movies & TV |
| Elsword | 12.09× | Games |
| Bank account | 1.81× | Business & Career |
| Goop | 3.87× | Internet & Social Media |
| Gift registry | 9.39× | Kids & Family |
| Winemaking | 3.21× | Food & Beverages |
| Grinch | 2.78× | Movies & TV |
| Justice | 1.98× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.47 |
| Risk Appetite | THRILL | 1.94 |
| Luxury Orientation | PREMIUM | 1.72 |
| Spirituality | BALANCE | 1.52 |
| Individualism | JOY | 1.42 |
| Sustainability | BALANCE | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 53.1% |
| United States | 19.8% |
| Brazil | 4.5% |
See Miyavi audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does Miyavi have in United States?
Miyavi has an estimated audience of 329,599 people in United States, concentrated in California and Texas.
What is the gender split and age of Miyavi fans?
58.9% of Miyavi fans are female, 41.1% are male, with an average age of 37.6 years.
Which brands do Miyavi fans like most?
Miyavi fans show strongest brand affinity for Monmouth County, New Jersey (118.93×), Tezz (14.35×), and Dog breed (1.78×) over the country average.
Where do Miyavi fans live in United States?
Miyavi fans in United States are most concentrated in California (reach 67,047), Texas (reach 42,878), and New York (reach 21,393). These three regions account for the largest share of the active audience.
What other brands do Miyavi fans also like?
Beyond Miyavi itself, the audience over-indexes on Tezz (14.35×), Dog breed (1.78×), Natural rubber (2.36×), and Combat sport (1.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Miyavi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.