Rascasse Audience Intelligence

Mommy (2014 film) Audience in United States

A data profile of the people who buy, follow and care about Mommy (2014 film) in United States — modelled from more than twelve digital signal sources. Mommy (2014 film) has an estimated audience of 578,391 people in United States.

#2901among Movie / TV Show / Series in United States#6246in Movies & TV

The average Mommy (2014 film) fan in United States is 33.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Consumer Electronics Show, Avan Jogia, Claire's, with strongest over-indexing on Consumer Electronics Show (454.39× the country average).

Demographically, the Mommy (2014 film) audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mommy (2014 film) fan in United States is more female, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Consumer Electronics Show.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mommy (2014 film) profile in United States.

Audience size
578K
in United States
Gender
55.6%♀
44.4% male
Age
33.7
average years
Country rank
#33547
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mommy (2014 film) viewers

55.6% are female, 44.4% are male, average age 33.7.

Fig. 02

Gender split

55.6%
Female
44.4%
Male
Demographic split for Mommy (2014 film) audience in United States
MetricValue
Female55.6%
Male44.4%
Average age33.7
Estimated audience size578,391
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Mommy (2014 film) audience in United States
Age bracketShare%
16-1937%
20-2919%
30-3916%
40-4916%
50+12%
Fig. 04

Worldwide distribution

25.0%

of the worldwide Mommy (2014 film) audience comes from United States.

Worldwide audience distribution share by country for Mommy (2014 film)
CountryShare
United States25.0%
India9.0%
France8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mommy (2014 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Mommy (2014 film) fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~9K1.34×
02Louisiana~9K1.27×
03Maryland~10K1.24×
04Ohio~20K1.22×
05Georgia~20K1.22×
06Texas~60K1.21×
07West Virginia~3K1.19×
08New York~40K1.18×
09North Carolina~20K1.17×
10Indiana~10K1.17×
11Oklahoma~7K1.15×
12Connecticut~6K1.15×
13Mississippi~5K1.15×
14New Jersey~20K1.14×
15Alabama~9K1.14×
16Arkansas~5K1.12×
17Pennsylvania~20K1.10×
18California~60K1.07×
19Florida~40K1.06×
20Missouri~9K1.06×
21South Carolina~9K1.06×
22New Mexico~3K1.06×
23Rhode Island~2K1.03×
24Virginia~10K1.02×
25Delaware~2K1.02×
26Nevada~5K0.99×
27Michigan~10K0.97×
28Tennessee~10K0.97×
29Kansas~4K0.97×
30Illinois~20K0.95×
31Hawaii~2K0.95×
32Arizona~10K0.94×
33South Dakota~1K0.94×
34Alaska~1K0.93×
35North Dakota~1K0.92×
36Nebraska~2K0.91×
37Utah~4K0.90×
38Iowa~4K0.90×
39Washington~10K0.88×
40Oregon~5K0.88×
41Idaho~2K0.88×
42Massachusetts~9K0.86×
43Wisconsin~7K0.85×
44Minnesota~7K0.85×
45Montana~1K0.84×
46Vermont<1K0.84×
47Maine~2K0.82×
48New Hampshire~2K0.80×
49Washington, District of Columbia~1K0.79×
50Colorado~6K0.75×
Fig. 06

Affinity by region

Affinity by region — Mommy (2014 film), United States
0.75×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mommy (2014 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mommy (2014 film) audience
#·InterestCategoryAffinity×
01Consumer Electronics ShowTechnology & Electronics454.39×
02Avan JogiaMovies & TV20.00×
03The Strangers (2008 film)Movies & TV20.00×
04Bates Motel (TV series)Movies & TV20.00×
05PepcoFashion & Accessoires20.00×
06SuspiriaMovies & TV20.00×
07Albert CamusLiterature20.00×
08Claire'sFashion & Accessoires18.02×
09Katee SackhoffMovies & TV16.78×
10Ming-Na WenMovies & TV13.95×
11Polo Ralph LaurenFashion & Accessoires10.71×
12Party CityKids & Family5.94×
13Baby foodKids & Family4.99×
14Unique GiftsShopping4.00×
15Google NewsNews2.91×
16Discount storesShopping2.39×
17Pizza HutFood & Beverages2.29×
18SubwayFood & Beverages2.20×
19Macy'sShopping1.68×
20PinterestInternet & Social Media1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mommy (2014 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mommy (2014 film) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.80×
Luxury OrientationPREMIUM1.77×
Convenience OrientationPREMIUM1.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mommy (2014 film) audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.97×
TraditionCONSERVATISM1.00×
Social Media UsageJOY1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mommy (2014 film) have in United States?

Mommy (2014 film) has an estimated audience of 578,391 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mommy (2014 film) viewers?

55.6% of Mommy (2014 film) fans are female, 44.4% are male, with an average age of 33.7 years.

03

Which brands do Mommy (2014 film) fans like most?

Mommy (2014 film) fans show strongest brand affinity for Consumer Electronics Show (454.39×), Avan Jogia (20×), and Claire's (18.02×) over the country average.

04

Where do Mommy (2014 film) fans live in United States?

Mommy (2014 film) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Mommy (2014 film) fans also like?

Beyond Mommy (2014 film) itself, the audience over-indexes on Avan Jogia (20×), Claire's (18.02×), Polo Ralph Lauren (10.71×), and The Strangers (2008 film) (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mommy (2014 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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