Rascasse Audience Intelligence

Money as Debt Audience in United States

A data profile of the people who buy, follow and care about Money as Debt in United States — modelled from more than twelve digital signal sources. Money as Debt has an estimated audience of 114,279 people in United States.

#17582among Topic in United States#4576in Business & Career

The average Money as Debt fan in United States is 27.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include W9 (TV channel), City Bank, Discount Tire, with strongest over-indexing on W9 (TV channel) (259.98× the country average).

Demographically, the Money as Debt audience skews balanced with an average age of 27.6, and over-indexes on personality traits such as Luxury Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Money as Debt fan in United States is balanced, around 27.6 years old, with strong Luxury Orientation tendencies and a notable affinity for W9 (TV channel).

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Money as Debt profile in United States.

Audience size
114K
in United States
Gender
45.1%♀
54.9% male
Age
27.6
average years
Country rank
#74363
Topic in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Money as Debt fans

45.1% are female, 54.9% are male, average age 27.6.

Fig. 02

Gender split

45.1%
Female
54.9%
Male
Demographic split for Money as Debt audience in United States
MetricValue
Female45.1%
Male54.9%
Average age27.6
Estimated audience size114,279
Fig. 03

Age distribution

Ø 27.6
average years
Age distribution of the Money as Debt audience in United States
Age bracketShare%
16-1960%
20-2914%
30-3911%
40-498%
50+7%
Fig. 04

Worldwide distribution

15.8%

of the worldwide Money as Debt audience comes from United States.

Worldwide audience distribution share by country for Money as Debt
CountryShare
Japan24.9%
United States15.8%
Spain13.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Money as Debt audience in United States is strongest.

Fig. 05

Top regions by affinity

Money as Debt fans by region: top regions in United States
#RegionReachAffinity×
01Vermont<1K1.39×
02South Dakota<1K1.30×
03Hawaii<1K1.24×
04Maine<1K1.19×
05New Hampshire<1K1.17×
06Rhode Island<1K1.17×
07Idaho<1K1.15×
08West Virginia<1K1.13×
09Washington, District of Columbia<1K1.11×
10Nebraska<1K1.10×
11New Mexico<1K1.08×
12Mississippi~1K1.07×
13North Dakota<1K1.07×
14Arkansas~1K1.06×
15Alaska<1K1.05×
16Iowa<1K1.04×
17Delaware<1K1.04×
18Oklahoma~1K1.03×
19Kansas<1K1.03×
20Montana<1K1.00×
21Louisiana~1K0.99×
22Utah~1K0.98×
23Kentucky~1K0.97×
24Connecticut~1K0.97×
25Nevada~1K0.97×
26Oregon~1K0.96×
27Alabama~2K0.95×
28South Carolina~2K0.94×
29Wisconsin~2K0.93×
30Indiana~2K0.92×
31Missouri~2K0.92×
32Minnesota~2K0.92×
33Tennessee~2K0.91×
34Maryland~2K0.91×
35Colorado~2K0.91×
36Arizona~2K0.89×
37Massachusetts~2K0.89×
38Washington~2K0.88×
39Ohio~3K0.87×
40North Carolina~3K0.87×
41Michigan~3K0.87×
42New Jersey~3K0.87×
43Virginia~2K0.87×
44Georgia~3K0.86×
45Pennsylvania~3K0.84×
46Illinois~3K0.84×
47Florida~6K0.77×
48New York~5K0.76×
49Texas~7K0.73×
50California~9K0.68×
Fig. 06

Affinity by region

Affinity by region — Money as Debt, United States
0.68×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Money as Debt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Money as Debt audience
#·InterestCategoryAffinity×
01W9 (TV channel)Movies & TV259.98×
02City BankBusiness & Career15.22×
03Randy JacksonMovies & TV15.22×
04Charlie PuthMusic & Radio15.22×
05Avan JogiaMovies & TV15.22×
06Tropic ThunderMovies & TV15.22×
07The Wizard of OzMovies & TV15.22×
08American Gods (TV series)Movies & TV15.22×
09Debbie GibsonMusic & Radio15.22×
10Restorative dentistryHealth15.22×
11byu basketballSports13.88×
12AeroméxicoTravel & Leisure12.47×
13Taye DiggsMovies & TV12.20×
14T. Rowe PriceBusiness & Career10.60×
15Discount TireShopping10.43×
16Best WesternTravel & Leisure10.16×
17George MichaelMusic & Radio9.77×
18Jennifer LawrenceMovies & TV5.81×
19Credit KarmaBusiness & Career4.05×
20Hair ExtensionsBeauty & Wellness3.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Money as Debt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Money as Debt audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.12×
MindfulnessBALANCE1.46×
Urban LifestyleOPEN1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Money as Debt audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
DIY MentalityTHRILL0.89×
ExtroversionTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Money as Debt have in United States?

Money as Debt has an estimated audience of 114,279 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Money as Debt fans?

45.1% of Money as Debt fans are female, 54.9% are male, with an average age of 27.6 years.

03

Which brands do Money as Debt fans like most?

Money as Debt fans show strongest brand affinity for W9 (TV channel) (259.98×), City Bank (15.22×), and Discount Tire (10.43×) over the country average.

04

Where do Money as Debt fans live in United States?

Money as Debt fans in United States are most concentrated in California (reach ~9K), Texas (reach ~7K), and Florida (reach ~6K). These three regions account for the largest share of the active audience.

05

What other brands do Money as Debt fans also like?

Beyond Money as Debt itself, the audience over-indexes on City Bank (15.22×), Discount Tire (10.43×), Randy Jackson (15.22×), and Charlie Puth (15.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Money as Debt audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Money as Debt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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