Rascasse Audience Intelligence

Napoleon Hill Audience in United States

A data profile of the people who buy, follow and care about Napoleon Hill in United States — modelled from more than twelve digital signal sources. Napoleon Hill has an estimated audience of 698,718 people in United States.

#84among Author in United States#7046among Person in United States#1884in Business & Career

The average Napoleon Hill fan in United States is 38.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Philanthropy, Time management, Property finder, with strongest over-indexing on Philanthropy (7.72× the country average).

Demographically, the Napoleon Hill audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Napoleon Hill fan in United States is balanced, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Philanthropy.

Category: Business & Career · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Napoleon Hill profile in United States.

Audience size
699K
in United States
Gender
51.3%♀
48.7% male
Age
38.3
average years
Country rank
#29952
Person in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Napoleon Hill fans

51.3% are female, 48.7% are male, average age 38.3.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Napoleon Hill audience in United States
MetricValue
Female51.3%
Male48.7%
Average age38.3
Estimated audience size698,718
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Napoleon Hill audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3923%
40-4921%
50+15%
Fig. 04

Worldwide distribution

24.7%

of the worldwide Napoleon Hill audience comes from United States.

Worldwide audience distribution share by country for Napoleon Hill
CountryShare
Brazil25.3%
United States24.7%
India6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Napoleon Hill audience in United States is strongest.

Fig. 05

Top regions by affinity

Napoleon Hill fans by region: top regions in United States
#RegionReachAffinity×
01Florida~70K1.47×
02Georgia~30K1.43×
03Nevada~9K1.32×
04California~100K1.31×
05Utah~8K1.30×
06Texas~80K1.24×
07Maryland~20K1.21×
08Arizona~20K1.19×
09New York~50K1.18×
10Kansas~6K1.13×
11New Jersey~20K1.11×
12Virginia~20K1.11×
13Washington, District of Columbia~2K1.11×
14North Carolina~20K1.10×
15Louisiana~10K1.10×
16Tennessee~20K1.09×
17Hawaii~3K1.09×
18Delaware~2K1.09×
19Oregon~9K1.08×
20Connecticut~8K1.06×
21Colorado~10K1.04×
22Massachusetts~10K1.03×
23Illinois~20K1.02×
24South Carolina~10K1.02×
25Michigan~20K1.00×
26Alabama~10K1.00×
27Oklahoma~8K1.00×
28New Mexico~4K0.99×
29Idaho~4K0.99×
30Washington~10K0.97×
31Missouri~10K0.97×
32Mississippi~6K0.96×
33Pennsylvania~20K0.95×
34Arkansas~6K0.95×
35Alaska~1K0.92×
36Nebraska~3K0.91×
37Rhode Island~2K0.91×
38Ohio~20K0.90×
39Indiana~10K0.89×
40Montana~2K0.88×
41South Dakota~1K0.88×
42North Dakota~1K0.87×
43Vermont~1K0.87×
44Minnesota~9K0.86×
45Kentucky~8K0.86×
46New Hampshire~2K0.86×
47Maine~2K0.84×
48West Virginia~3K0.81×
49Wisconsin~9K0.80×
50Iowa~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Napoleon Hill, United States
0.78×1.00×1.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Napoleon Hill audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Napoleon Hill audience
#·InterestCategoryAffinity×
01Time managementBusiness & Career11.24×
02Online learning communityBusiness & Career10.88×
03Peter ThielBusiness & Career9.02×
04PhilanthropyArts & Culture7.72×
05TaekwondoSports6.10×
06Digital audio workstationTechnology & Electronics6.00×
07JudoSports5.93×
08Passive incomeBusiness & Career5.68×
09Motivational speakingBusiness & Career5.48×
10Property finderHome & Garden5.29×
11Hair ExtensionsBeauty & Wellness4.75×
12Family carCars & Mobility4.74×
13Distance educationBusiness & Career4.57×
14AerobicsSports3.95×
15InnovationBusiness & Career3.31×
16Stock marketBusiness & Career3.11×
17Self-loveHealth2.44×
18Sam's ClubShopping2.31×
19High-definition televisionTechnology & Electronics2.02×
20Do it yourself (DIY)Home & Garden1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Napoleon Hill audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Napoleon Hill audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.67×
Risk AppetiteTHRILL2.50×
Career OrientationPOWER2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Napoleon Hill audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.84×
Quality AwarenessPREMIUM0.84×
Community OrientationOPEN0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Napoleon Hill have in United States?

Napoleon Hill has an estimated audience of 698,718 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Napoleon Hill fans?

51.3% of Napoleon Hill fans are female, 48.7% are male, with an average age of 38.3 years.

03

Which brands do Napoleon Hill fans like most?

Napoleon Hill fans show strongest brand affinity for Philanthropy (7.72×), Time management (11.24×), and Property finder (5.29×) over the country average.

04

Where do Napoleon Hill fans live in United States?

Napoleon Hill fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Napoleon Hill fans also like?

Beyond Napoleon Hill itself, the audience over-indexes on Time management (11.24×), Property finder (5.29×), Motivational speaking (5.48×), and Hair Extensions (4.75×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Napoleon Hill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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