A data profile of the people who buy, follow and care about Online learning community in United States — modelled from more than twelve digital signal sources. Online learning community has an estimated audience of 3,278,416 people in United States.
The average Online learning community fan in United States is 32.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Changing Habits, Peter Thiel, Self-actualization, with strongest over-indexing on Changing Habits (43.17× the country average).
Demographically, the Online learning community audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Online learning community fan in United States is more female, around 32.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Changing Habits.
The key figures that characterise the Online learning community profile in United States.
59.8% are female, 40.2% are male, average age 32.4.
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 32.4 |
| Estimated audience size | 3,278,416 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 26% | |
| 30-39 | 18% | |
| 40-49 | 13% | |
| 50+ | 8% |
Where the Online learning community audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~40K | 3.65× | |
| 02 | New Mexico | ~20K | 1.21× | |
| 03 | Mississippi | ~30K | 1.18× | |
| 04 | Hawaii | ~20K | 1.11× | |
| 05 | Kansas | ~30K | 1.08× | |
| 06 | West Virginia | ~20K | 1.06× | |
| 07 | Rhode Island | ~10K | 1.05× | |
| 08 | Montana | ~10K | 1.05× | |
| 09 | Idaho | ~20K | 1.04× | |
| 10 | South Dakota | ~8K | 1.04× | |
| 11 | North Dakota | ~7K | 1.04× | |
| 12 | Alaska | ~7K | 1.03× | |
| 13 | Connecticut | ~30K | 1.02× | |
| 14 | New Hampshire | ~10K | 1.02× | |
| 15 | Oklahoma | ~40K | 1.01× | |
| 16 | Utah | ~30K | 1.01× | |
| 17 | Arkansas | ~30K | 1.01× | |
| 18 | Delaware | ~9K | 1.01× | |
| 19 | Alabama | ~50K | 1.00× | |
| 20 | Louisiana | ~40K | 1.00× | |
| 21 | Kentucky | ~40K | 1.00× | |
| 22 | Nevada | ~30K | 1.00× | |
| 23 | Iowa | ~30K | 1.00× | |
| 24 | Maine | ~10K | 1.00× | |
| 25 | Vermont | ~6K | 1.00× | |
| 26 | Nebraska | ~20K | 0.99× | |
| 27 | South Carolina | ~50K | 0.97× | |
| 28 | Wisconsin | ~50K | 0.97× | |
| 29 | Oregon | ~40K | 0.97× | |
| 30 | Missouri | ~50K | 0.95× | |
| 31 | Minnesota | ~40K | 0.95× | |
| 32 | Tennessee | ~60K | 0.94× | |
| 33 | Indiana | ~60K | 0.93× | |
| 34 | Maryland | ~50K | 0.93× | |
| 35 | Colorado | ~50K | 0.92× | |
| 36 | Arizona | ~60K | 0.91× | |
| 37 | Massachusetts | ~60K | 0.91× | |
| 38 | Washington | ~60K | 0.90× | |
| 39 | Michigan | ~80K | 0.89× | |
| 40 | New Jersey | ~70K | 0.89× | |
| 41 | Virginia | ~70K | 0.89× | |
| 42 | Ohio | ~90K | 0.88× | |
| 43 | Georgia | ~90K | 0.88× | |
| 44 | North Carolina | ~90K | 0.88× | |
| 45 | Pennsylvania | ~100K | 0.87× | |
| 46 | Illinois | ~90K | 0.86× | |
| 47 | Florida | ~200K | 0.82× | |
| 48 | New York | ~100K | 0.81× | |
| 49 | Texas | ~200K | 0.80× | |
| 50 | California | ~300K | 0.76× |
The strongest cross-interests of the Online learning community audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Changing Habits | Health | 43.17× | ||
| 02 | Self-actualization | Health | 40.77× | ||
| 03 | Virtual learning environment | Business & Career | 33.72× | ||
| 04 | Massive open online course | Business & Career | 29.89× | ||
| 05 | Life Coaching | Business & Career | 28.48× | ||
| 06 | Stack Overflow | Technology & Electronics | 28.27× | ||
| 07 | Creative entrepreneurship | Business & Career | 25.54× | ||
| 08 | Peter Thiel | Business & Career | 25.06× | ||
| 09 | Forex signal | Business & Career | 23.42× | ||
| 10 | EdX | Kids & Family | 19.53× | ||
| 11 | Codecademy | Internet & Social Media | 16.30× | ||
| 12 | Digital wallet | Internet & Social Media | 15.29× | ||
| 13 | Venmo | Technology & Electronics | 14.73× | ||
| 14 | Female entrepreneur | Business & Career | 14.59× | ||
| 15 | Payment system | Shopping | 11.58× | ||
| 16 | Khan Academy | Business & Career | 9.59× | ||
| 17 | Node.js | Technology & Electronics | 9.46× | ||
| 18 | Home decorating ideas | Home & Garden | 9.00× | ||
| 19 | Financial plan | Movies & TV | 8.58× | ||
| 20 | Investment management | Business & Career | 7.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.86× | |
| Risk Appetite | THRILL | 1.64× | |
| Career Orientation | POWER | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.52× | |
| Spirituality | BALANCE | 0.59× | |
| Patriotism | CONSERVATISM | 0.72× |
Online learning community has an estimated audience of 3,278,416 people in United States, concentrated in California and Texas.
59.8% of Online learning community fans are female, 40.2% are male, with an average age of 32.4 years.
Online learning community fans show strongest brand affinity for Changing Habits (43.17×), Peter Thiel (25.06×), and Self-actualization (40.77×) over the country average.
Online learning community fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Online learning community itself, the audience over-indexes on Peter Thiel (25.06×), Self-actualization (40.77×), Creative entrepreneurship (25.54×), and Life Coaching (28.48×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Online learning community. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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