Rascasse Audience Intelligence

Distance education Audience in United States

A data profile of the people who buy, follow and care about Distance education in United States — modelled from more than twelve digital signal sources. Distance education has an estimated audience of 18,225,866 people in United States.

The average Distance education fan in United States is 37.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Google Docs, Peter Thiel, Online learning community, with strongest over-indexing on Google Docs (3.31× the country average).

Demographically, the Distance education audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Distance education fan in United States is more female, around 37.9 years old, with strong Need for Security tendencies and a notable affinity for Google Docs.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Distance education profile in United States.

Audience size
18.2M
in United States
Gender
64.2%
35.8% male
Age
37.9
average years
Country rank
#1849
Topic in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Distance education fans

64.2% are female, 35.8% are male, average age 37.9.

Fig. 02

Gender split

64.2%
Female
35.8%
Male
Demographic split for Distance education audience in United States
MetricValue
Female64.2%
Male35.8%
Average age37.9
Estimated audience size18,225,866
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Distance education audience in United States
Age bracketShare%
16-1924%
20-2919%
30-3919%
40-4920%
50+18%
Fig. 04

Worldwide distribution

18.4%

of the worldwide Distance education audience comes from United States.

Worldwide audience distribution share by country for Distance education
CountryShare
United States18.4%
Brazil11.0%
Germany4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Distance education audience in United States is strongest.

Fig. 05

Top regions by affinity

Distance education fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~50K1.40×
02North Dakota~50K1.36×
03South Dakota~50K1.21×
04Vermont~40K1.18×
05New Mexico~100K1.13×
06Maine~70K1.10×
07Montana~60K1.10×
08Rhode Island~60K1.09×
09West Virginia~90K1.08×
10Delaware~50K1.08×
11Hawaii~80K1.06×
12New Hampshire~80K1.06×
13Connecticut~200K1.05×
14Washington, District of Columbia~60K1.04×
15Idaho~90K1.03×
16Mississippi~200K1.02×
17Nebraska~90K1.02×
18Arkansas~100K1.00×
19Kansas~100K1.00×
20Nevada~200K0.98×
21Utah~200K0.96×
22Iowa~100K0.95×
23North Carolina~500K0.93×
24Louisiana~200K0.93×
25Kentucky~200K0.93×
26Oregon~200K0.93×
27Oklahoma~200K0.93×
28Indiana~300K0.91×
29Alabama~200K0.91×
30Maryland~300K0.90×
31South Carolina~200K0.89×
32Tennessee~300K0.88×
33California~1.5M0.87×
34Missouri~300K0.87×
35Wisconsin~200K0.87×
36Minnesota~200K0.87×
37New York~900K0.86×
38Arizona~300K0.85×
39Massachusetts~300K0.85×
40Colorado~200K0.85×
41Virginia~400K0.84×
42Pennsylvania~500K0.83×
43New Jersey~400K0.83×
44Washington~300K0.82×
45Michigan~400K0.81×
46Georgia~500K0.80×
47Ohio~400K0.80×
48Illinois~500K0.78×
49Texas~1M0.74×
50Florida~900K0.73×
Fig. 06

Affinity by region

Affinity by region — Distance education, United States
0.73×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Distance education audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Distance education audience
#·InterestCategoryAffinity×
01Changing HabitsHealth13.64×
02Self-actualizationHealth13.25×
03Massive open online courseBusiness & Career12.59×
04Online learning communityBusiness & Career11.89×
05Stack OverflowTechnology & Electronics11.23×
06EdXKids & Family10.10×
07Creative entrepreneurshipBusiness & Career9.31×
08Life CoachingBusiness & Career9.00×
09Peter ThielBusiness & Career8.69×
10Online degreeBusiness & Career6.45×
11Digital walletInternet & Social Media6.00×
12Female entrepreneurBusiness & Career5.55×
13VenmoTechnology & Electronics5.55×
14Khan AcademyBusiness & Career4.48×
15Educational technologyBusiness & Career3.75×
16Home decorating ideasHome & Garden3.70×
17Google DocsInternet & Social Media3.31×
18Google DriveTechnology & Electronics2.54×
19CollegeBusiness & Career2.24×
20Mitch McConnellPolitics & Society1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Distance education audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Distance education audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.88×
Career OrientationPOWER1.74×
Risk AppetiteTHRILL1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Distance education audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.07×
Pet OwnershipJOY1.12×
TraditionCONSERVATISM1.17×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Distance education have in United States?

Distance education has an estimated audience of 18,225,866 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Distance education fans?

64.2% of Distance education fans are female, 35.8% are male, with an average age of 37.9 years.

03

Which brands do Distance education fans like most?

Distance education fans show strongest brand affinity for Google Docs (3.31×), Peter Thiel (8.69×), and Online learning community (11.89×) over the country average.

04

Where do Distance education fans live in United States?

Distance education fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Distance education fans also like?

Beyond Distance education itself, the audience over-indexes on Peter Thiel (8.69×), Online learning community (11.89×), Self-actualization (13.25×), and Changing Habits (13.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Distance education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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