Neighbours Audience in United States

Neighbours logo

Neighbours has an estimated audience of 512,805 people in United States. 61.3% are female, 38.7% are male, average age 40.9. Top regions: California, Texas, Florida. Top brand affinities: Ian Bremmer, Steampunk, Hocus Pocus, Home equity, Elsword.

The average Neighbours fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ian Bremmer, Steampunk, Hocus Pocus, with strongest over-indexing on Ian Bremmer (49.18× the country average). Demographically, the Neighbours audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

Demographics of Neighbours fans

Demographic split for Neighbours audience in United States
MetricValue
Female61.3%
Male38.7%
Average age40.9
Estimated audience size512,805

Audience persona

The typical Neighbours fan in United States is more female, around 40.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Ian Bremmer.

Top regions in United States

Top regions ranked by reach for Neighbours in United States
RegionReachAffinity
California75,7951.34×
Texas49,7751.13×
Florida44,0921.27×
New York39,6461.38×
Illinois18,6021.09×
New Jersey17,1011.31×
Washington17,0611.66×
Virginia16,3811.31×
Ohio16,3311.03×
Pennsylvania16,2400.94×
Georgia15,9341.01×
North Carolina15,8201.03×
Michigan13,9001.04×
Massachusetts11,4521.13×
Maryland9,6151.09×
Arizona9,4750.9×
Tennessee9,3870.91×
Missouri8,7941.06×
Indiana8,4590.9×
Colorado8,0541×
Minnesota7,4391.01×
Oregon6,8641.17×
South Carolina6,5730.85×
Wisconsin6,2890.82×
Kentucky6,0540.94×
Louisiana5,5710.84×
Connecticut5,3971.05×
Alabama5,3410.75×
Oklahoma5,3350.94×
Nevada4,7800.96×
Utah4,0810.89×
Arkansas3,8970.92×
Kansas3,7980.94×
Iowa3,7420.89×
Mississippi3,1330.74×
Washington, District of Columbia2,9011.88×
New Mexico2,5120.98×
Idaho2,2930.89×
Nebraska2,2120.86×
Hawaii2,1450.97×
West Virginia2,0690.87×
New Hampshire1,8330.91×
Maine1,6450.9×
Rhode Island1,2960.79×
Montana1,2150.85×
Delaware1,1980.85×
South Dakota1,0220.86×
Alaska9290.85×
North Dakota8430.8×
Vermont7490.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Neighbours audience
BrandAffinityCategory
Ian Bremmer49.18×Politics & Society
Steampunk9.48×Fashion & Accessoires
Hocus Pocus5.09×Movies & TV
Home equity2.05×Home & Garden
Elsword15×Games
Whataburger1.52×Food & Beverages
Jingoism1.83×Politics & Society
Google Photos1.92×Technology & Electronics
Home staging3.94×Home & Garden
La Jolla6.32×Travel & Leisure
Nipsey Hussle4×Music & Radio
JDSU1.88×Business & Career
Personalised Gifts2.46×Home & Garden
Kendra Scott1.52×Fashion & Accessoires
Stay at Home Mum6.14×Kids & Family
Flash memory1.83×Technology & Electronics
Cam Ward1.58×Sports
Laneige2.09×Beauty & Wellness
Vocal harmony1.72×Music & Radio
Corona (band)2.07×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Neighbours audience
TraitClusterScore
Price SensitivityPREMIUM1.37
Quality AwarenessPREMIUM1.37
Social Media UsageJOY1.36
Urban LifestyleOPEN1.34
PatriotismCONSERVATISM1.3
CreativityOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for Neighbours
CountryShare
United Kingdom24.9%
India12.8%
Australia11.5%

See Neighbours audiences in other countries

More TV show audiences in United States

Frequently asked questions

How many fans does Neighbours have in United States?

Neighbours has an estimated audience of 512,805 people in United States, concentrated in California and Texas.

What is the gender split and age of Neighbours fans?

61.3% of Neighbours fans are female, 38.7% are male, with an average age of 40.9 years.

Which brands do Neighbours fans like most?

Neighbours fans show strongest brand affinity for Ian Bremmer (49.18×), Steampunk (9.48×), and Hocus Pocus (5.09×) over the country average.

Where do Neighbours fans live in United States?

Neighbours fans in United States are most concentrated in California (reach 75,795), Texas (reach 49,775), and Florida (reach 44,092). These three regions account for the largest share of the active audience.

What other brands do Neighbours fans also like?

Beyond Neighbours itself, the audience over-indexes on Steampunk (9.48×), Hocus Pocus (5.09×), Home equity (2.05×), and Elsword (15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Neighbours. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.