OneTravel Audience in United States
OneTravel has an estimated audience of 328,300 people in United States. 66.5% are female, 33.5% are male, average age 40.3. Top regions: California, Florida, Texas. Top brand affinities: Stamp collecting, Mangaka, Staycation, Go Go's, WKRN-TV.
The average OneTravel fan in United States is 40.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Stamp collecting, Mangaka, Staycation, with strongest over-indexing on Stamp collecting (20× the country average). Demographically, the OneTravel audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Quality Awareness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Website / Newspaper / Magazine
Demographics of OneTravel fans
| Metric | Value |
|---|---|
| Female | 66.5% |
| Male | 33.5% |
| Average age | 40.3 |
| Estimated audience size | 328,300 |
Audience persona
The typical OneTravel fan in United States is more female, around 40.3 years old, with strong Quality Awareness tendencies and a notable affinity for Stamp collecting.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,007 | 1.39× |
| Florida | 44,574 | 2.01× |
| Texas | 34,137 | 1.21× |
| New York | 33,848 | 1.84× |
| New Jersey | 19,486 | 2.33× |
| Virginia | 12,912 | 1.61× |
| Illinois | 12,405 | 1.13× |
| Maryland | 11,267 | 2× |
| Pennsylvania | 10,580 | 0.96× |
| Georgia | 10,405 | 1.03× |
| Ohio | 10,088 | 1× |
| North Carolina | 9,267 | 0.94× |
| Massachusetts | 8,386 | 1.3× |
| Michigan | 6,633 | 0.77× |
| Arizona | 6,232 | 0.93× |
| Washington | 5,934 | 0.9× |
| Connecticut | 5,706 | 1.73× |
| Minnesota | 5,402 | 1.15× |
| Colorado | 5,027 | 0.97× |
| Indiana | 4,588 | 0.76× |
| Nevada | 4,581 | 1.44× |
| Tennessee | 4,510 | 0.68× |
| Wisconsin | 3,713 | 0.75× |
| South Carolina | 3,358 | 0.68× |
| Oregon | 3,268 | 0.87× |
| Missouri | 3,205 | 0.61× |
| Iowa | 2,849 | 1.05× |
| Alabama | 2,802 | 0.61× |
| Louisiana | 2,776 | 0.66× |
| Kentucky | 2,740 | 0.67× |
| Oklahoma | 2,542 | 0.7× |
| Utah | 2,024 | 0.69× |
| Hawaii | 1,975 | 1.4× |
| Kansas | 1,955 | 0.76× |
| Mississippi | 1,528 | 0.57× |
| Arkansas | 1,438 | 0.53× |
| Washington, District of Columbia | 1,410 | 1.43× |
| Nebraska | 1,396 | 0.85× |
| Idaho | 1,372 | 0.83× |
| Rhode Island | 1,312 | 1.26× |
| Alaska | 1,178 | 1.68× |
| North Dakota | 947 | 1.4× |
| New Hampshire | 878 | 0.68× |
| New Mexico | 768 | 0.47× |
| Maine | 734 | 0.62× |
| Delaware | 706 | 0.78× |
| Montana | 454 | 0.5× |
| South Dakota | 449 | 0.59× |
| West Virginia | 427 | 0.28× |
| Vermont | 372 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stamp collecting | 20× | Home & Garden |
| Mangaka | 9.94× | Literature |
| Staycation | 7.31× | Home & Garden |
| Go Go's | 20× | Music & Radio |
| WKRN-TV | 9.32× | Movies & TV |
| Cadillac CT6 | 20× | Cars & Mobility |
| Elsword | 20× | Games |
| JDSU | 3.57× | Business & Career |
| Nationality | 2.04× | Politics & Society |
| Natural rubber | 1.92× | Cars & Mobility |
| Nipsey Hussle | 5.23× | Music & Radio |
| Historic site | 3.68× | Arts & Culture |
| Hope chest | 20× | Home & Garden |
| Huánuco | 9.01× | Travel & Leisure |
| Public speaking | 3.16× | Politics & Society |
| Morphine (band) | 6.38× | Music & Radio |
| Kendra Scott | 2.31× | Fashion & Accessoires |
| Riedel (glass manufacturer) | 20× | Home & Garden |
| Nebraska Cornhuskers football | 2.59× | Sports |
| Israel | 1.51× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.7 |
| LGBTQ+ Identity | OPEN | 1.59 |
| Travelling | THRILL | 1.56 |
| Family Orientation | CONSERVATISM | 1.56 |
| Luxury Orientation | PREMIUM | 1.56 |
| Design Affinity | PREMIUM | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.8% |
| Canada | 12.0% |
| United Kingdom | 5.0% |
See OneTravel audiences in other countries
More audiences in United States
Frequently asked questions
How many fans does OneTravel have in United States?
OneTravel has an estimated audience of 328,300 people in United States, concentrated in California and Florida.
What is the gender split and age of OneTravel fans?
66.5% of OneTravel fans are female, 33.5% are male, with an average age of 40.3 years.
Which brands do OneTravel fans like most?
OneTravel fans show strongest brand affinity for Stamp collecting (20×), Mangaka (9.94×), and Staycation (7.31×) over the country average.
Where do OneTravel fans live in United States?
OneTravel fans in United States are most concentrated in California (reach 50,007), Florida (reach 44,574), and Texas (reach 34,137). These three regions account for the largest share of the active audience.
What other brands do OneTravel fans also like?
Beyond OneTravel itself, the audience over-indexes on Mangaka (9.94×), Staycation (7.31×), Go Go's (20×), and WKRN-TV (9.32×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for OneTravel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.