La Quinta Inns & Suites Audience in United States

La Quinta Inns & Suites logo

La Quinta Inns & Suites has an estimated audience of 745,600 people in United States. 50.7% are female, 49.3% are male, average age 45.4. Top regions: Texas, Florida, California. Top brand affinities: CheapOair, Motel 6, Red Roof Inn, Candlewood Suites, Best Western.

The average La Quinta Inns & Suites fan in United States is 45.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include CheapOair, Motel 6, Red Roof Inn, with strongest over-indexing on CheapOair (33.23× the country average). Demographically, the La Quinta Inns & Suites audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Design Affinity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of La Quinta Inns & Suites fans

Demographic split for La Quinta Inns & Suites audience in United States
MetricValue
Female50.7%
Male49.3%
Average age45.4
Estimated audience size745,600

Audience persona

The typical La Quinta Inns & Suites fan in United States is balanced, around 45.4 years old, with strong Design Affinity tendencies and a notable affinity for CheapOair.

Top regions in United States

Top regions ranked by reach for La Quinta Inns & Suites in United States
RegionReachAffinity
Texas278,4284.34×
Florida112,6012.23×
California74,1160.9×
Arizona27,9221.83×
Tennessee26,4361.77×
New York24,1680.58×
Georgia23,5861.03×
Colorado22,6261.93×
Illinois18,0080.73×
Louisiana17,9741.87×
North Carolina17,0530.76×
Virginia14,9380.82×
Oklahoma14,7781.78×
Alabama13,7091.32×
Washington13,4150.9×
South Carolina12,9321.15×
Ohio12,4230.54×
New Jersey12,0100.63×
New Mexico11,0342.95×
Utah11,0241.65×
Massachusetts10,6850.73×
Indiana10,5620.78×
Maryland10,1280.79×
Minnesota9,4880.89×
Missouri9,4730.79×
Arkansas8,3861.37×
Pennsylvania7,4950.3×
Mississippi7,3021.19×
Kentucky7,0810.76×
Wisconsin6,9450.62×
Nevada6,5290.91×
Oregon6,3000.74×
Connecticut6,2780.84×
Kansas5,9081.01×
Idaho4,2091.13×
Michigan3,8200.2×
Iowa2,9330.48×
Nebraska2,3430.63×
Montana2,2701.1×
Rhode Island1,6960.71×
North Dakota1,2600.82×
West Virginia1,1760.34×
South Dakota1,1050.64×
Wyoming1,0410.94×
Washington, District of Columbia1,0020.45×
Maine9060.34×
Alaska8800.55×
Vermont8630.66×
New Hampshire7570.26×
Delaware4710.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Quinta Inns & Suites audience
BrandAffinityCategory
CheapOair33.23×Travel & Leisure
Motel 636.8×Travel & Leisure
Red Roof Inn49.15×Travel & Leisure
Candlewood Suites67.55×Travel & Leisure
Best Western26.58×Travel & Leisure
Wilfred127.54×Movies & TV
Hilton Garden Inn31.89×Travel & Leisure
Momondo67.23×Travel & Leisure
Staybridge Suites53.91×Travel & Leisure
Holiday Inn Express23.89×Travel & Leisure
Days Inn40.11×Travel & Leisure
Week7.16×Business & Career
Holiday Inn18.85×Travel & Leisure
Hampton Inn20.87×Travel & Leisure
Fairfield Inn by Marriott38.73×Travel & Leisure
Allegiant Air17.42×Travel & Leisure
Spirit Airlines11.5×Travel & Leisure
Residence Inn by Marriott33.79×Travel & Leisure
Courtyard by Marriott26.46×Travel & Leisure
Travel agency9.91×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Quinta Inns & Suites audience
TraitClusterScore
Design AffinityPREMIUM2.21
Sports ActivityPOWER1.86
Convenience OrientationPREMIUM1.85
SustainabilityBALANCE1.81
IndulgenceJOY1.79
TravellingTHRILL1.77

Worldwide distribution

Worldwide audience distribution share by country for La Quinta Inns & Suites
CountryShare
United States63.9%
Honduras6.0%
Mexico4.3%

See La Quinta Inns & Suites audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does La Quinta Inns & Suites have in United States?

La Quinta Inns & Suites has an estimated audience of 745,600 people in United States, concentrated in Texas and Florida.

What is the gender split and age of La Quinta Inns & Suites fans?

50.7% of La Quinta Inns & Suites fans are female, 49.3% are male, with an average age of 45.4 years.

Which brands do La Quinta Inns & Suites fans like most?

La Quinta Inns & Suites fans show strongest brand affinity for CheapOair (33.23×), Motel 6 (36.8×), and Red Roof Inn (49.15×) over the country average.

Where do La Quinta Inns & Suites fans live in United States?

La Quinta Inns & Suites fans in United States are most concentrated in Texas (reach 278,428), Florida (reach 112,601), and California (reach 74,116). These three regions account for the largest share of the active audience.

What other brands do La Quinta Inns & Suites fans also like?

Beyond La Quinta Inns & Suites itself, the audience over-indexes on Motel 6 (36.8×), Red Roof Inn (49.15×), Candlewood Suites (67.55×), and Best Western (26.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for La Quinta Inns & Suites. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.