A data profile of the people who buy, follow and care about Online counseling in United States — modelled from more than twelve digital signal sources. Online counseling has an estimated audience of 1,065,307 people in United States.
Online counseling has an estimated audience of 1,065,307 people in United States. 65.9% are female, 34.1% are male, average age 36.8. Top brand affinities: Psychology Today, Relationship counseling, Movies, Mitch McConnell, Google News.
Top brand affinities include Psychology Today, Relationship counseling, Movies, with strongest over-indexing on Psychology Today (5.22× the country average).
Demographically, the Online counseling audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Mindfulness, Career Orientation.
The typical Online counseling fan in United States is more female, around 36.8 years old, with strong Mindfulness tendencies and a notable affinity for Psychology Today.
The key figures that characterise the Online counseling profile in United States.
65.9% are female, 34.1% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 36.8 |
| Estimated audience size | 1,065,307 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 23% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 16% |
of the worldwide Online counseling audience comes from United States.
| Country | Share |
|---|---|
| United States | 31.5% |
| South Korea | 14.0% |
| Japan | 12.4% |
The strongest cross-interests of the Online counseling audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Psychotherapy Networker | Health | 28.47× | ||
| 02 | Relationship counseling | Kids & Family | 11.05× | ||
| 03 | Counseling psychology | Health | 8.64× | ||
| 04 | Mental health counselor | Health | 7.21× | ||
| 05 | Psychology Today | Health | 5.22× | ||
| 06 | Psychiatrist | Health | 4.29× | ||
| 07 | Google News | News | 3.17× | ||
| 08 | Adult education | Business & Career | 2.56× | ||
| 09 | Google Calendar | Internet & Social Media | 2.33× | ||
| 10 | Mentorship | Kids & Family | 2.20× | ||
| 11 | Health policy | Politics & Society | 2.16× | ||
| 12 | Educational technology | Business & Career | 2.01× | ||
| 13 | Self-help | Health | 2.00× | ||
| 14 | Mitch McConnell | Politics & Society | 1.95× | ||
| 15 | Gmail | Internet & Social Media | 1.77× | ||
| 16 | Google Docs | Internet & Social Media | 1.70× | ||
| 17 | Leadership | Business & Career | 1.65× | ||
| 18 | Genetics | Kids & Family | 1.55× | ||
| 19 | Google Drive | Technology & Electronics | 1.53× | ||
| 20 | Movies | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.40× | |
| Career Orientation | POWER | 1.34× | |
| Spirituality | BALANCE | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.76× | |
| DIY Mentality | THRILL | 0.78× | |
| Patriotism | CONSERVATISM | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Online counseling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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