Online counseling Audience in United States
Online counseling has an estimated audience of 1,065,307 people in United States. 65.9% are female, 34.1% are male, average age 36.8. Top brand affinities: Relationship counseling, Movies, Google News, Gmail, Final Destination.
Top brand affinities include Relationship counseling, Movies, Google News, with strongest over-indexing on Relationship counseling (11.05× the country average). Demographically, the Online counseling audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Mindfulness, Career Orientation.
Category: Health · Type: Topic
Demographics of Online counseling fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 36.8 |
| Estimated audience size | 1,065,307 |
Audience persona
The typical Online counseling fan in United States is more female, around 36.8 years old, with strong Mindfulness tendencies and a notable affinity for Relationship counseling.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Relationship counseling | 11.05× | Kids & Family |
| Movies | 1.51× | Movies & TV |
| Google News | 3.17× | News |
| Gmail | 1.77× | Internet & Social Media |
| Final Destination | 2× | Movies & TV |
| Google Docs | 1.7× | Internet & Social Media |
| Counseling psychology | 8.64× | Health |
| Mental health counselor | 7.21× | Health |
| Google Drive | 1.53× | Technology & Electronics |
| Educational technology | 2.01× | Business & Career |
| Adult education | 2.56× | Business & Career |
| Mentorship | 2.2× | Kids & Family |
| Self-help | 2× | Health |
| Leadership | 1.65× | Business & Career |
| Health policy | 2.16× | Politics & Society |
| Genetics | 1.55× | Kids & Family |
| Psychiatrist | 4.29× | Health |
| Google Calendar | 2.33× | Internet & Social Media |
| Self-awareness | 1.92× | Health |
| Diary | 1.98× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.41 |
| Career Orientation | POWER | 1.27 |
| Design Affinity | PREMIUM | 1.23 |
| Extroversion | THRILL | 1.21 |
| Urban Lifestyle | OPEN | 1.19 |
| Early Adopter Mentality | POWER | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.5% |
| South Korea | 14.0% |
| Japan | 12.4% |
See Online counseling audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Online counseling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.