Oona Chaplin Audience in United States
Oona Chaplin has an estimated audience of 2,460,539 people in United States. 97.4% are female, 2.6% are male, average age 30.5. Top brand affinities: Goop, Collectable, Grinch, Governor of Michigan, Wok.
Top brand affinities include Goop, Collectable, Grinch, with strongest over-indexing on Goop (6.06× the country average). Demographically, the Oona Chaplin audience skews more female with an average age of 30.5, and over-indexes on personality traits such as DIY Mentality, Convenience Orientation.
Category: Music & Radio · Type: Person
Demographics of Oona Chaplin fans
| Metric | Value |
|---|---|
| Female | 97.4% |
| Male | 2.6% |
| Average age | 30.5 |
| Estimated audience size | 2,460,539 |
Audience persona
The typical Oona Chaplin fan in United States is more female, around 30.5 years old, with strong DIY Mentality tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 6.06× | Internet & Social Media |
| Collectable | 1.63× | Kids & Family |
| Grinch | 3.89× | Movies & TV |
| Governor of Michigan | 6.8× | Politics & Society |
| Wok | 5.71× | Food & Beverages |
| Mathcore | 6.4× | Music & Radio |
| Pillow | 1.64× | Home & Garden |
| Google Home | 4.9× | Technology & Electronics |
| Historic site | 3.09× | Arts & Culture |
| headspace | 6.61× | Health |
| Vocal harmony | 3.08× | Music & Radio |
| Unique Gifts | 1.55× | Shopping |
| Grace Slick | 5.69× | Music & Radio |
| Hibachi | 5.01× | Food & Beverages |
| Fairy godmother | 4.75× | Literature |
| Racing | 1.56× | Cars & Mobility |
| Cherish (group) | 6.45× | Music & Radio |
| Ichiro Suzuki | 6.16× | Sports |
| David Yurman | 1.65× | Fashion & Accessoires |
| Birthday Gifts | 1.72× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.55 |
| Convenience Orientation | PREMIUM | 1.35 |
| Extroversion | THRILL | 1.31 |
| Family Orientation | CONSERVATISM | 1.29 |
| LGBTQ+ Identity | OPEN | 1.28 |
| Luxury Orientation | PREMIUM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.7% |
| Germany | 15.8% |
| Italy | 6.5% |
See Oona Chaplin audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Oona Chaplin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.