Rascasse Audience Intelligence

Palm Springs International Film Festival Audience in United States

A data profile of the people who buy, follow and care about Palm Springs International Film Festival in United States — modelled from more than twelve digital signal sources. Palm Springs International Film Festival has an estimated audience of 285,879 people in United States.

#9among Film festival in United States#640among Event in United States#8927in Movies & TV

The average Palm Springs International Film Festival fan in United States is 42.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Legally Blonde, My Big Fat Greek Wedding, Film festival, with strongest over-indexing on Legally Blonde (31.67× the country average).

Demographically, the Palm Springs International Film Festival audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Spirituality, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Palm Springs International Film Festival fan in United States is balanced, around 42.6 years old, with strong Spirituality tendencies and a notable affinity for Legally Blonde.

Category: Movies & TV · Type: Event · Subtype: Film festival

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Palm Springs International Film Festival profile in United States.

Audience size
286K
in United States
Gender
47.8%♀
52.2% male
Age
42.6
average years
Country rank
#49537
Event in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Palm Springs International Film Festival fans

47.8% are female, 52.2% are male, average age 42.6.

Fig. 02

Gender split

47.8%
Female
52.2%
Male
Demographic split for Palm Springs International Film Festival audience in United States
MetricValue
Female47.8%
Male52.2%
Average age42.6
Estimated audience size285,879
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Palm Springs International Film Festival audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3916%
40-4920%
50+31%
Fig. 04

Worldwide distribution

60.7%

of the worldwide Palm Springs International Film Festival audience comes from United States.

Worldwide audience distribution share by country for Palm Springs International Film Festival
CountryShare
United States60.7%
France15.8%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Palm Springs International Film Festival audience in United States is strongest.

Fig. 05

Top regions by affinity

Palm Springs International Film Festival fans by region: top regions in United States
#RegionReachAffinity×
01California~200K7.82×
02New York~30K1.65×
03Washington~9K1.51×
04Oregon~5K1.38×
05Washington, District of Columbia~1K1.29×
06Nevada~3K1.18×
07Alaska<1K1.10×
08Vermont<1K1.09×
09Arizona~6K1.08×
10North Dakota<1K1.05×
11Minnesota~4K1.04×
12Hawaii~1K1.04×
13Colorado~5K1.03×
14Montana<1K1.03×
15South Dakota<1K1.03×
16Massachusetts~6K1.00×
17Rhode Island<1K0.99×
18Delaware<1K0.99×
19Idaho~1K0.98×
20Utah~2K0.97×
21Illinois~9K0.96×
22New Mexico~1K0.96×
23Maine<1K0.96×
24West Virginia~1K0.95×
25Nebraska~1K0.94×
26New Hampshire~1K0.94×
27Connecticut~3K0.90×
28Iowa~2K0.90×
29Mississippi~2K0.90×
30Arkansas~2K0.89×
31Kansas~2K0.88×
32Oklahoma~3K0.85×
33New Jersey~6K0.84×
34Louisiana~3K0.84×
35Kentucky~3K0.84×
36Alabama~3K0.83×
37Maryland~4K0.82×
38Wisconsin~3K0.81×
39South Carolina~3K0.80×
40Missouri~4K0.79×
41Virginia~5K0.77×
42Tennessee~4K0.77×
43Indiana~4K0.77×
44Ohio~6K0.73×
45Pennsylvania~7K0.72×
46Michigan~5K0.72×
47Georgia~6K0.71×
48Florida~10K0.70×
49North Carolina~6K0.69×
50Texas~20K0.62×
Fig. 06

Affinity by region

Affinity by region — Palm Springs International Film Festival, United States
0.62×1.00×7.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Palm Springs International Film Festival audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Palm Springs International Film Festival audience
#·InterestCategoryAffinity×
01My Big Fat Greek WeddingMovies & TV41.98×
02Legally BlondeMovies & TV31.67×
03Clueless (film)Movies & TV22.09×
04Erin AndrewsSports20.00×
05Richard HarrisMovies & TV20.00×
06SnowpiercerMovies & TV20.00×
07Pitch Perfect 2Movies & TV19.98×
08Ed HelmsMovies & TV19.64×
09Westworld (TV series)Movies & TV17.84×
10Kenneth BranaghMovies & TV17.82×
11Emma ThompsonMovies & TV16.34×
12Real Time with Bill MaherMovies & TV15.78×
13Brooks KoepkaSports14.56×
14Josh DuhamelFashion & Accessoires12.17×
15Film festivalMovies & TV12.15×
16Late-night talk showMovies & TV8.04×
17Morena BaccarinMovies & TV7.86×
18Anne HathawayMovies & TV7.14×
19Diane KeatonMovies & TV5.72×
20SupermanMovies & TV2.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Palm Springs International Film Festival audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Palm Springs International Film Festival audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.48×
CreativityOPEN1.31×
Community OrientationOPEN1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Palm Springs International Film Festival audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.83×
Price SensitivityPREMIUM0.83×
Pet OwnershipJOY0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Palm Springs International Film Festival have in United States?

Palm Springs International Film Festival has an estimated audience of 285,879 people in United States, concentrated in California and New York.

02

What is the gender split and age of Palm Springs International Film Festival fans?

47.8% of Palm Springs International Film Festival fans are female, 52.2% are male, with an average age of 42.6 years.

03

Which brands do Palm Springs International Film Festival fans like most?

Palm Springs International Film Festival fans show strongest brand affinity for Legally Blonde (31.67×), My Big Fat Greek Wedding (41.98×), and Film festival (12.15×) over the country average.

04

Where do Palm Springs International Film Festival fans live in United States?

Palm Springs International Film Festival fans in United States are most concentrated in California (reach ~200K), New York (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Palm Springs International Film Festival fans also like?

Beyond Palm Springs International Film Festival itself, the audience over-indexes on My Big Fat Greek Wedding (41.98×), Film festival (12.15×), Clueless (film) (22.09×), and Emma Thompson (16.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Film festival audiences in United States

See Palm Springs International Film Festival audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Palm Springs International Film Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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