Paradise Valley, Arizona Audience in United States

Paradise Valley, Arizona logo

Paradise Valley, Arizona has an estimated audience of 387,863 people in United States. 58.6% are female, 41.4% are male, average age 41.6. Top brand affinities: Stamp collecting, Redemption (theology), Life of Pi, Tipsy Elves, Nationality.

Top brand affinities include Stamp collecting, Redemption (theology), Life of Pi, with strongest over-indexing on Stamp collecting (12.62× the country average). Demographically, the Paradise Valley, Arizona audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Family Orientation, Indulgence.

Category: Travel & Leisure · Type: POI

Demographics of Paradise Valley, Arizona fans

Demographic split for Paradise Valley, Arizona audience in United States
MetricValue
Female58.6%
Male41.4%
Average age41.6
Estimated audience size387,863

Audience persona

The typical Paradise Valley, Arizona fan in United States is more female, around 41.6 years old, with strong Family Orientation tendencies and a notable affinity for Stamp collecting.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paradise Valley, Arizona audience
BrandAffinityCategory
Stamp collecting12.62×Home & Garden
Redemption (theology)12.62×Politics & Society
Life of Pi12.62×Movies & TV
Tipsy Elves11.97×Shopping
Nationality2.19×Politics & Society
Minnesota1.78×Travel & Leisure
Hammock camping6.18×Travel & Leisure
Arrietty12.62×Movies & TV
Natural rubber1.72×Cars & Mobility
Regional styles of Mexican music2.27×Music & Radio
Historic site3.37×Arts & Culture
Elsword12.62×Games
Electrolyte3.61×Health
Pro-Ject3.09×Music & Radio
Academy Award for Best Production Design12.62×Movies & TV
Academy Award for Best Original Score12.62×Movies & TV
Rajasthan11.46×Travel & Leisure
Hipster6.63×Politics & Society
Jumia11.68×Fashion & Accessoires
Kendra ScottFashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paradise Valley, Arizona audience
TraitClusterScore
Family OrientationCONSERVATISM1.76
IndulgenceJOY1.73
Luxury OrientationPREMIUM1.68
Risk AppetiteTHRILL1.54
Quality AwarenessPREMIUM1.48
Design AffinityPREMIUM1.47

Worldwide distribution

Worldwide audience distribution share by country for Paradise Valley, Arizona
CountryShare
United States60.5%
South Africa15.4%
Canada8.1%

See Paradise Valley, Arizona audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Paradise Valley, Arizona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.