Rascasse Audience Intelligence

Parkour Audience in United States

A data profile of the people who buy, follow and care about Parkour in United States — modelled from more than twelve digital signal sources. Parkour has an estimated audience of 3,006,891 people in United States.

#140among Sport in United States#5104among Topic in United States#912in Sports

The average Parkour fan in United States is 34.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Paul Valentine, Freerunning, Freestyle football, with strongest over-indexing on Paul Valentine (128.15× the country average).

Demographically, the Parkour audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Risk Appetite, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Parkour fan in United States is more male, around 34.4 years old, with strong Risk Appetite tendencies and a notable affinity for Paul Valentine.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Parkour profile in United States.

Audience size
3M
in United States
Gender
35.7%♀
64.3% male
Age
34.4
average years
Country rank
#10283
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Parkour fans

35.7% are female, 64.3% are male, average age 34.4.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for Parkour audience in United States
MetricValue
Female35.7%
Male64.3%
Average age34.4
Estimated audience size3,006,891
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Parkour audience in United States
Age bracketShare%
16-1932%
20-2922%
30-3919%
40-4915%
50+12%
Fig. 04

Worldwide distribution

19.4%

of the worldwide Parkour audience comes from United States.

Worldwide audience distribution share by country for Parkour
CountryShare
United States19.4%
Italy5.7%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Parkour audience in United States is strongest.

Fig. 05

Top regions by affinity

Parkour fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~50K1.41×
02Montana~10K1.31×
03Washington~70K1.22×
04Alaska~8K1.21×
05Kentucky~40K1.14×
06Idaho~20K1.12×
07Maine~10K1.12×
08California~400K1.11×
09New Hampshire~10K1.11×
10Oklahoma~40K1.07×
11Vermont~6K1.07×
12Colorado~50K1.06×
13Utah~30K1.06×
14Pennsylvania~100K1.04×
15Arkansas~30K1.04×
16Nebraska~20K1.04×
17Indiana~60K1.03×
18Missouri~50K1.02×
19Virginia~70K1.00×
20Iowa~20K1.00×
21Minnesota~40K0.99×
22West Virginia~10K0.99×
23Hawaii~10K0.99×
24Arizona~60K0.98×
25Massachusetts~60K0.98×
26Kansas~20K0.98×
27Ohio~90K0.97×
28North Carolina~90K0.97×
29Georgia~90K0.96×
30Maryland~50K0.96×
31Wisconsin~40K0.96×
32North Dakota~6K0.96×
33Connecticut~30K0.95×
34Rhode Island~9K0.95×
35Washington, District of Columbia~8K0.94×
36South Dakota~7K0.94×
37Michigan~70K0.93×
38Texas~200K0.92×
39New Mexico~10K0.92×
40Illinois~90K0.91×
41Alabama~40K0.91×
42Tennessee~50K0.90×
43Florida~200K0.89×
44New York~100K0.89×
45Louisiana~30K0.89×
46Nevada~30K0.88×
47South Carolina~40K0.87×
48Mississippi~20K0.87×
49Delaware~7K0.85×
50New Jersey~60K0.82×
Fig. 06

Affinity by region

Affinity by region — Parkour, United States
0.82×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Parkour audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Parkour audience
#·InterestCategoryAffinity×
01Paul ValentineFashion & Accessoires128.15×
02Eagle ClawShopping57.82×
03WarungTravel & Leisure44.81×
04Freestyle footballSports38.00×
05FC Red Bull SalzburgSports27.83×
06FreerunningSports21.74×
07Dharan, NepalTravel & Leisure21.04×
08Melanie CMusic & Radio15.89×
09Eternal (band)Music & Radio9.47×
10F(x) (band)Music & Radio9.46×
11Haywire (film)Movies & TV9.25×
12Dolph LundgrenMovies & TV6.26×
13Zac EfronMovies & TV3.70×
14Chuck NorrisMovies & TV3.38×
15ActorArts & Culture3.04×
16New York PostNews2.81×
17RedditInternet & Social Media2.74×
18Bruce WillisMovies & TV2.50×
19Game consolesTechnology & Electronics1.80×
20PeacemakerMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Parkour audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Parkour audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.55×
Social Media UsageJOY1.32×
PatriotismCONSERVATISM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Parkour audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.91×
Pet OwnershipJOY0.98×
Price SensitivityPREMIUM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Parkour have in United States?

Parkour has an estimated audience of 3,006,891 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Parkour fans?

35.7% of Parkour fans are female, 64.3% are male, with an average age of 34.4 years.

03

Which brands do Parkour fans like most?

Parkour fans show strongest brand affinity for Paul Valentine (128.15×), Freerunning (21.74×), and Freestyle football (38×) over the country average.

04

Where do Parkour fans live in United States?

Parkour fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Parkour fans also like?

Beyond Parkour itself, the audience over-indexes on Freerunning (21.74×), Freestyle football (38×), Eagle Claw (57.82×), and Reddit (2.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Parkour audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Parkour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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