Parkour Audience in United States

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Parkour has an estimated audience of 3,006,891 people in United States. 35.7% are female, 64.3% are male, average age 34.4. Top regions: California, Texas, Florida. Top brand affinities: Paul Valentine, Freerunning, Freestyle football, Reddit, Eagle Claw.

The average Parkour fan in United States is 34.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Paul Valentine, Freerunning, Freestyle football, with strongest over-indexing on Paul Valentine (128.15× the country average). Demographically, the Parkour audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Parkour fans

Demographic split for Parkour audience in United States
MetricValue
Female35.7%
Male64.3%
Average age34.4
Estimated audience size3,006,891

Audience persona

The typical Parkour fan in United States is more male, around 34.4 years old, with strong Risk Appetite tendencies and a notable affinity for Paul Valentine.

Top regions in United States

Top regions ranked by reach for Parkour in United States
RegionReachAffinity
California412,2721.25×
Texas254,7270.99×
Florida189,6710.93×
New York163,2200.97×
Pennsylvania107,2431.06×
Illinois95,3730.95×
Georgia90,7070.98×
North Carolina89,1270.99×
Ohio87,9960.95×
Washington82,4591.37×
Michigan76,1110.97×
Virginia73,9381.01×
New Jersey67,0770.88×
Arizona64,3661.05×
Massachusetts62,4761.05×
Colorado55,3001.17×
Tennessee54,7150.91×
Indiana53,9170.98×
Oregon52,0661.51×
Maryland50,3240.97×
Missouri48,8411.01×
Kentucky43,7841.16×
Minnesota42,9471×
Wisconsin41,2290.91×
Alabama38,5700.92×
South Carolina37,9190.84×
Oklahoma35,1811.05×
Louisiana33,3850.86×
Connecticut29,6580.98×
Utah29,3001.09×
Nevada25,8790.89×
Iowa23,0110.93×
Kansas23,0080.97×
Arkansas22,6230.91×
Mississippi17,4180.7×
Idaho16,8321.12×
Nebraska15,3671.02×
New Mexico13,2850.88×
New Hampshire13,0891.1×
West Virginia12,9140.92×
Hawaii12,4910.97×
Maine11,7721.09×
Montana11,2981.35×
Rhode Island8,9710.94×
Washington, District of Columbia8,6550.96×
Alaska7,6571.19×
Delaware6,1520.74×
South Dakota6,0340.87×
Vermont5,4831.04×
North Dakota5,1510.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Parkour audience
BrandAffinityCategory
Paul Valentine128.15×Fashion & Accessoires
Freerunning21.74×Sports
Freestyle football38×Sports
Reddit2.74×Internet & Social Media
Eagle Claw57.82×Shopping
Eternal (band)9.47×Music & Radio
Dharan, Nepal21.04×Travel & Leisure
F(x) (band)9.46×Music & Radio
Actor3.04×Arts & Culture
Chuck Norris3.38×Movies & TV
FC Red Bull Salzburg27.83×Sports
New York Post2.81×News
Warung44.81×Travel & Leisure
Peacemaker1.51×Movies & TV
Zac Efron3.7×Movies & TV
Game consoles1.8×Technology & Electronics
Haywire (film)9.25×Movies & TV
Bruce Willis2.5×Movies & TV
Sugababes41.43×Music & Radio
Martial arts1.6×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Parkour audience
TraitClusterScore
Risk AppetiteTHRILL2.47
Sports ActivityPOWER1.84
Early Adopter MentalityPOWER1.7
LGBTQ+ IdentityOPEN1.65
Luxury OrientationPREMIUM1.54
ExtroversionTHRILL1.49

Worldwide distribution

Worldwide audience distribution share by country for Parkour
CountryShare
United States19.4%
Italy5.7%
United Kingdom5.0%

See Parkour audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Parkour have in United States?

Parkour has an estimated audience of 3,006,891 people in United States, concentrated in California and Texas.

What is the gender split and age of Parkour fans?

35.7% of Parkour fans are female, 64.3% are male, with an average age of 34.4 years.

Which brands do Parkour fans like most?

Parkour fans show strongest brand affinity for Paul Valentine (128.15×), Freerunning (21.74×), and Freestyle football (38×) over the country average.

Where do Parkour fans live in United States?

Parkour fans in United States are most concentrated in California (reach 412,272), Texas (reach 254,727), and Florida (reach 189,671). These three regions account for the largest share of the active audience.

What other brands do Parkour fans also like?

Beyond Parkour itself, the audience over-indexes on Freerunning (21.74×), Freestyle football (38×), Reddit (2.74×), and Eagle Claw (57.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Parkour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.