Patterns in nature Audience in United States
Patterns in nature has an estimated audience of 1,220,700 people in United States. 64.3% are female, 35.7% are male, average age 41.1. Top brand affinities: Regional styles of Mexican music, Queens College, City University of New York, Hebe, Goop, Hibachi.
Top brand affinities include Regional styles of Mexican music, Queens College, City University of New York, Hebe, with strongest over-indexing on Regional styles of Mexican music (20× the country average). Demographically, the Patterns in nature audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Mindfulness, Urban Lifestyle.
Category: Home & Garden · Type: Topic
Demographics of Patterns in nature fans
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 41.1 |
| Estimated audience size | 1,220,700 |
Audience persona
The typical Patterns in nature fan in United States is more female, around 41.1 years old, with strong Mindfulness tendencies and a notable affinity for Regional styles of Mexican music.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Regional styles of Mexican music | 20× | Music & Radio |
| Queens College, City University of New York | 20× | Business & Career |
| Hebe | 15.67× | Home & Garden |
| Goop | 11.37× | Internet & Social Media |
| Hibachi | 14.79× | Food & Beverages |
| UK garage | 9.47× | Music & Radio |
| Whataburger | 3.06× | Food & Beverages |
| Governor of Michigan | 12.48× | Politics & Society |
| Emperor Entertainment Group | 20× | Business & Career |
| 3D printing | 4.23× | Technology & Electronics |
| Nationality | 3.26× | Politics & Society |
| Google Home | 9.54× | Technology & Electronics |
| Vocal harmony | 6.61× | Music & Radio |
| Grinch | 5.8× | Movies & TV |
| Dog breed | 1.68× | Pets & Animals |
| Grace Slick | 11.25× | Music & Radio |
| Wok | 8.33× | Food & Beverages |
| Collectable | 2.01× | Kids & Family |
| Cherish (group) | 13.05× | Music & Radio |
| Fairy godmother | 8.89× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.25 |
| Urban Lifestyle | OPEN | 2.23 |
| Individualism | JOY | 2.16 |
| Quality Awareness | PREMIUM | 2.14 |
| Risk Appetite | THRILL | 2.04 |
| Patriotism | CONSERVATISM | 1.87 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.6% |
| United Kingdom | 7.0% |
| France | 6.5% |
See Patterns in nature audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Patterns in nature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.