Peter McPoland Audience in United States
Peter McPoland has an estimated audience of 144,293 people in United States. 60.7% are female, 39.3% are male, average age 35.0. Top brand affinities: Thom Yorke, Veja Sneakers, Brian Eno, Aphex Twin, Google Drive.
Top brand affinities include Thom Yorke, Veja Sneakers, Brian Eno, with strongest over-indexing on Thom Yorke (143.54× the country average). Demographically, the Peter McPoland audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Peter McPoland fans
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 35.0 |
| Estimated audience size | 144,293 |
Audience persona
The typical Peter McPoland fan in United States is more female, around 35.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Thom Yorke.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thom Yorke | 143.54× | Music & Radio |
| Veja Sneakers | 45.7× | Fashion & Accessoires |
| Brian Eno | 68.86× | Music & Radio |
| Aphex Twin | 51.13× | Music & Radio |
| Google Drive | 5.14× | Technology & Electronics |
| Gender studies | 17.5× | Politics & Society |
| Foals | 52.47× | Music & Radio |
| Planet Fitness | 4.23× | Sports |
| Anime and manga fandom | 6.43× | Literature |
| Google Maps | 3.95× | Internet & Social Media |
| Kia Sportage | 20× | Cars & Mobility |
| Capital One | 3.48× | Business & Career |
| Cage the Elephant | 30.98× | Music & Radio |
| Indeed.com | 3.44× | Business & Career |
| Conan (talk show) | 16.32× | Movies & TV |
| Google News | 4.62× | News |
| Uniqlo | 6.63× | Shopping |
| Subway | 3.3× | Food & Beverages |
| Fast food | 2.77× | Food & Beverages |
| Digital art | 5.1× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.22 |
| Early Adopter Mentality | POWER | 2.06 |
| LGBTQ+ Identity | OPEN | 1.83 |
| Design Affinity | PREMIUM | 1.66 |
| Quality Awareness | PREMIUM | 1.64 |
| Convenience Orientation | PREMIUM | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.3% |
| Canada | 7.2% |
| United Kingdom | 6.3% |
See Peter McPoland audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Peter McPoland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.