Playground slide Audience in United States

Playground slide logo

Playground slide has an estimated audience of 439,897 people in United States. 65.5% are female, 34.5% are male, average age 37.7. Top brand affinities: Keene, New Hampshire, Historic site, Governor of Michigan, Goop, Hibachi.

Top brand affinities include Keene, New Hampshire, Historic site, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Playground slide audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Family Orientation, Price Sensitivity.

Category: Shopping · Type: Topic

Demographics of Playground slide fans

Demographic split for Playground slide audience in United States
MetricValue
Female65.5%
Male34.5%
Average age37.7
Estimated audience size439,897

Audience persona

The typical Playground slide fan in United States is more female, around 37.7 years old, with strong Family Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Playground slide audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Historic site10.42×Arts & Culture
Governor of Michigan15.08×Politics & Society
Goop10.08×Internet & Social Media
Hibachi11.59×Food & Beverages
Wok8.67×Food & Beverages
headspace12.02×Health
Hardik Pandya18.84×Sports
Grinch4.91×Movies & TV
Fairy godmother8.97×Literature
Cherish (group)12.99×Music & Radio
Grace Slick10.27×Music & Radio
Vocal harmony5.28×Music & Radio
Google Home6.85×Technology & Electronics
Hipster7.96×Politics & Society
El Paso County, Colorado10.22×Travel & Leisure
TV Fanatic8.42×Movies & TV
Kikar HaShabbat12.54×News
Guitarist (magazine)8.67×Music & Radio
Saving2.21×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Playground slide audience
TraitClusterScore
Family OrientationCONSERVATISM1.46
Price SensitivityPREMIUM1.33
DIY MentalityTHRILL1.32
Luxury OrientationPREMIUM1.3
CreativityOPEN1.24
IndulgenceJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Playground slide
CountryShare
Ukraine32.4%
United States27.8%
United Kingdom5.9%

See Playground slide audiences in other countries

More Shopping audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Playground slide. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.