Polygon Audience in United States
Polygon has an estimated audience of 1,722,089 people in United States. 41.7% are female, 58.3% are male, average age 38.9. Top regions: Texas, California, Florida. Top brand affinities: Wikia, Minnesota, Vocal harmony, Iration, Product design.
The average Polygon fan in United States is 38.9 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Wikia, Minnesota, Vocal harmony, with strongest over-indexing on Wikia (10.62× the country average). Demographically, the Polygon audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: Website / Newspaper / Magazine
Demographics of Polygon fans
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 38.9 |
| Estimated audience size | 1,722,089 |
Audience persona
The typical Polygon fan in United States is more male, around 38.9 years old, with strong Risk Appetite tendencies and a notable affinity for Wikia.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 182,259 | 1.23× |
| California | 159,621 | 0.84× |
| Florida | 140,524 | 1.21× |
| New York | 133,100 | 1.38× |
| Illinois | 65,024 | 1.13× |
| Pennsylvania | 60,885 | 1.05× |
| Virginia | 55,114 | 1.31× |
| Georgia | 54,667 | 1.03× |
| North Carolina | 54,017 | 1.04× |
| Washington | 51,801 | 1.5× |
| Ohio | 49,178 | 0.93× |
| New Jersey | 48,816 | 1.11× |
| Michigan | 45,495 | 1.01× |
| Arizona | 45,379 | 1.29× |
| Massachusetts | 37,320 | 1.1× |
| Tennessee | 33,436 | 0.97× |
| Maryland | 32,983 | 1.11× |
| Indiana | 31,809 | 1.01× |
| Colorado | 31,586 | 1.16× |
| Alabama | 30,499 | 1.27× |
| Oregon | 26,779 | 1.36× |
| Missouri | 25,559 | 0.92× |
| South Carolina | 24,003 | 0.93× |
| Louisiana | 23,323 | 1.05× |
| Wisconsin | 22,921 | 0.88× |
| Minnesota | 22,369 | 0.91× |
| Nevada | 18,858 | 1.13× |
| Kentucky | 18,316 | 0.85× |
| Connecticut | 17,960 | 1.04× |
| Oklahoma | 16,631 | 0.87× |
| Utah | 15,042 | 0.98× |
| Mississippi | 11,759 | 0.83× |
| Kansas | 11,133 | 0.82× |
| Arkansas | 10,559 | 0.74× |
| Iowa | 9,479 | 0.67× |
| New Mexico | 9,105 | 1.05× |
| Hawaii | 8,481 | 1.15× |
| West Virginia | 7,524 | 0.94× |
| Idaho | 7,291 | 0.84× |
| New Hampshire | 6,515 | 0.96× |
| Washington, District of Columbia | 6,499 | 1.26× |
| Nebraska | 6,118 | 0.71× |
| Alaska | 4,959 | 1.35× |
| Maine | 4,575 | 0.74× |
| Rhode Island | 4,555 | 0.83× |
| Montana | 4,106 | 0.86× |
| South Dakota | 3,529 | 0.89× |
| Delaware | 3,380 | 0.71× |
| North Dakota | 2,592 | 0.73× |
| Vermont | 2,240 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wikia | 10.62× | Internet & Social Media |
| Minnesota | 3.07× | Travel & Leisure |
| Vocal harmony | 6.55× | Music & Radio |
| Iration | 20× | Music & Radio |
| Product design | 1.97× | Business & Career |
| Gumbal | 7.6× | Cars & Mobility |
| A Streetcar Named Desire (1951 film) | 10.06× | Movies & TV |
| Urban Outfitters | 1.59× | Shopping |
| Bank account | 1.79× | Business & Career |
| Morphine (band) | 5.81× | Music & Radio |
| Jesse Plemons | 2.39× | Movies & TV |
| Monogram | 2.66× | Home & Garden |
| Grinch | 2.65× | Movies & TV |
| Keen (shoe company) | 3.96× | Fashion & Accessoires |
| Home staging | 2.93× | Home & Garden |
| Nebraska Cornhuskers football | 2× | Sports |
| Goop | 2.94× | Internet & Social Media |
| Pro-Ject | 2.22× | Music & Radio |
| UK garage | 2.92× | Music & Radio |
| Keith Stanfield | 3.43× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.56 |
| Early Adopter Mentality | POWER | 1.43 |
| Luxury Orientation | PREMIUM | 1.41 |
| Quality Awareness | PREMIUM | 1.4 |
| Need for Security | CONSERVATISM | 1.32 |
| Price Sensitivity | PREMIUM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.4% |
| China | 5.9% |
| Peru | 4.1% |
See Polygon audiences in other countries
More Arts & Culture audiences in United States
Frequently asked questions
How many fans does Polygon have in United States?
Polygon has an estimated audience of 1,722,089 people in United States, concentrated in Texas and California.
What is the gender split and age of Polygon fans?
41.7% of Polygon fans are female, 58.3% are male, with an average age of 38.9 years.
Which brands do Polygon fans like most?
Polygon fans show strongest brand affinity for Wikia (10.62×), Minnesota (3.07×), and Vocal harmony (6.55×) over the country average.
Where do Polygon fans live in United States?
Polygon fans in United States are most concentrated in Texas (reach 182,259), California (reach 159,621), and Florida (reach 140,524). These three regions account for the largest share of the active audience.
What other brands do Polygon fans also like?
Beyond Polygon itself, the audience over-indexes on Minnesota (3.07×), Vocal harmony (6.55×), Iration (20×), and Product design (1.97×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Polygon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.