Pope Benedict XVI Audience in United States

Pope Benedict XVI logo

Pope Benedict XVI has an estimated audience of 960,438 people in United States. 62.4% are female, 37.6% are male, average age 44.8. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Grace Slick, Minnesota, Wok, headspace.

The average Pope Benedict XVI fan in United States is 44.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Grace Slick, Minnesota, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Pope Benedict XVI audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Spirituality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Pope

Demographics of Pope Benedict XVI fans

Demographic split for Pope Benedict XVI audience in United States
MetricValue
Female62.4%
Male37.6%
Average age44.8
Estimated audience size960,438

Audience persona

The typical Pope Benedict XVI fan in United States is more female, around 44.8 years old, with strong Spirituality tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Pope Benedict XVI in United States
RegionReachAffinity
California124,3611.18×
Texas89,8481.09×
Florida69,1781.06×
New York68,9501.28×
Pennsylvania42,5771.32×
Illinois41,5851.3×
Ohio34,6071.17×
New Jersey33,4601.37×
Michigan28,4621.13×
North Carolina27,3350.95×
Virginia25,8711.11×
Massachusetts24,6361.3×
Georgia24,5410.83×
Indiana18,5371.06×
Maryland18,4101.11×
Washington18,1790.94×
Missouri17,4761.13×
Tennessee16,3480.85×
Wisconsin16,0361.11×
Minnesota14,8651.08×
Louisiana14,8391.2×
Colorado14,2180.94×
Connecticut12,4731.29×
South Carolina12,1230.84×
Arizona11,5310.59×
Kentucky11,0710.92×
Oklahoma9,5670.9×
Oregon9,3400.85×
Iowa9,2171.16×
Kansas8,8891.17×
Nevada7,9550.86×
Utah7,0540.82×
Arkansas6,9550.88×
Alabama6,4440.48×
Nebraska5,9601.24×
Mississippi5,5060.7×
New Mexico4,9881.04×
New Hampshire4,0381.07×
Washington, District of Columbia4,0371.4×
Rhode Island3,9561.29×
Idaho3,7710.78×
West Virginia3,5870.8×
Hawaii3,0700.74×
Maine2,9930.87×
Delaware2,5050.95×
Montana2,4400.92×
North Dakota2,1671.1×
South Dakota2,1650.98×
Vermont1,3340.79×
Wyoming9480.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pope Benedict XVI audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Grace Slick17.59×Music & Radio
Minnesota2.72×Travel & Leisure
Wok7.91×Food & Beverages
headspace10.91×Health
Goma19.52×Travel & Leisure
Governor of Michigan8.08×Politics & Society
Google Home6.55×Technology & Electronics
Cherish (group)10.51×Music & Radio
Nationality1.94×Politics & Society
Goop4.81×Internet & Social Media
TV Fanatic9.4×Movies & TV
Ira Glass15×Music & Radio
Hà Tiên140.03×Travel & Leisure
Fairy godmother5.03×Literature
Cryptic crossword10.21×Technology & Electronics
The Gruffalo (film)11.36×Movies & TV
UK garage3.37×Music & Radio
Hitchcock (film)8.75×Movies & TV
El Paso County, Colorado6.81×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pope Benedict XVI audience
TraitClusterScore
SpiritualityBALANCE2.35
PatriotismCONSERVATISM1.81
Family OrientationCONSERVATISM1.46
SustainabilityBALANCE1.36
TraditionCONSERVATISM1.23
Need for SecurityCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Pope Benedict XVI
CountryShare
United States37.7%
United Kingdom11.5%
Italy9.1%

See Pope Benedict XVI audiences in other countries

More Pope audiences in United States

Frequently asked questions

How many fans does Pope Benedict XVI have in United States?

Pope Benedict XVI has an estimated audience of 960,438 people in United States, concentrated in California and Texas.

What is the gender split and age of Pope Benedict XVI fans?

62.4% of Pope Benedict XVI fans are female, 37.6% are male, with an average age of 44.8 years.

Which brands do Pope Benedict XVI fans like most?

Pope Benedict XVI fans show strongest brand affinity for Keene, New Hampshire (675×), Grace Slick (17.59×), and Minnesota (2.72×) over the country average.

Where do Pope Benedict XVI fans live in United States?

Pope Benedict XVI fans in United States are most concentrated in California (reach 124,361), Texas (reach 89,848), and Florida (reach 69,178). These three regions account for the largest share of the active audience.

What other brands do Pope Benedict XVI fans also like?

Beyond Pope Benedict XVI itself, the audience over-indexes on Grace Slick (17.59×), Minnesota (2.72×), Wok (7.91×), and headspace (10.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pope Benedict XVI. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.