Proud to be an American Audience in United States

Proud to be an American logo

Proud to be an American has an estimated audience of 2,082,036 people in United States. 51.7% are female, 48.3% are male, average age 45.4. Top regions: Georgia, California, Florida. Top brand affinities: Halsey, Oregon, Urban Outfitters, Israel, Pillow, Historic site.

The average Proud to be an American fan in United States is 45.4 years old, balanced, and lives primarily in Georgia. The audience is concentrated in Georgia, California, Florida. Top brand affinities include Halsey, Oregon, Urban Outfitters, Israel, with strongest over-indexing on Halsey, Oregon (12.99× the country average). Demographically, the Proud to be an American audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Proud to be an American fans

Demographic split for Proud to be an American audience in United States
MetricValue
Female51.7%
Male48.3%
Average age45.4
Estimated audience size2,082,036

Audience persona

The typical Proud to be an American fan in United States is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Halsey, Oregon.

Top regions in United States

Top regions ranked by reach for Proud to be an American in United States
RegionReachAffinity
Georgia252,0643.93×
California169,3750.74×
Florida153,6141.09×
Texas140,1290.78×
New York129,1811.11×
Pennsylvania87,7121.25×
New Jersey69,1751.31×
Ohio65,8871.03×
Illinois62,5420.9×
Michigan58,1191.07×
North Carolina56,8530.91×
Massachusetts43,9151.07×
Tennessee42,1761.01×
Virginia41,1450.81×
Arizona39,3360.93×
Wisconsin36,3361.16×
Indiana35,8250.94×
Washington34,1970.82×
Minnesota29,7171×
South Carolina29,7130.95×
Missouri29,5530.88×
Maryland28,4980.8×
Colorado27,1760.83×
Kentucky25,3120.97×
Connecticut23,8791.14×
Alabama23,4090.8×
Louisiana22,5420.84×
Oklahoma20,1170.87×
Oregon19,9710.84×
Utah18,2840.98×
Nevada17,2290.86×
Iowa16,3910.96×
Kansas15,3650.94×
Arkansas13,8000.8×
Mississippi11,9440.7×
Idaho11,6191.11×
Nebraska10,5421.01×
New Hampshire9,6201.17×
West Virginia9,5580.99×
Maine8,3691.12×
Hawaii6,9900.78×
New Mexico6,9430.66×
Rhode Island6,6421×
Washington, District of Columbia5,6330.9×
Montana5,5780.97×
Delaware5,3010.92×
South Dakota4,4150.92×
North Dakota3,8440.9×
Alaska3,8030.85×
Vermont3,1240.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Proud to be an American audience
BrandAffinityCategory
Halsey, Oregon12.99×Travel & Leisure
Urban Outfitters2.14×Shopping
Israel2.13×Travel & Leisure
Pillow1.85×Home & Garden
Historic site3×Arts & Culture
Grammarly3.19×Business & Career
3D printing1.64×Technology & Electronics
Grinch2.49×Movies & TV
University at Albany, SUNY12.99×Business & Career
Nebraska Cornhuskers4.3×Sports
Home staging2.63×Home & Garden
Jesse Plemons1.54×Movies & TV
Monogram1.62×Home & Garden
Wok2.68×Food & Beverages
Vocal harmony1.84×Music & Radio
Goop2.15×Internet & Social Media
Jeep Wagoneer2.3×Cars & Mobility
ABC 7 Chicago1.69×Movies & TV
INQUIRER.net4.94×News
Jack White1.75×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Proud to be an American audience
TraitClusterScore
PatriotismCONSERVATISM2.5
IndividualismJOY1.28
SpiritualityBALANCE1.21
TraditionCONSERVATISM1.14
Community OrientationOPEN1.13
ExtroversionTHRILL1.11

Worldwide distribution

Worldwide audience distribution share by country for Proud to be an American
CountryShare
United States98.3%
Germany0.3%
Canada0.3%

See Proud to be an American audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Proud to be an American have in United States?

Proud to be an American has an estimated audience of 2,082,036 people in United States, concentrated in Georgia and California.

What is the gender split and age of Proud to be an American fans?

51.7% of Proud to be an American fans are female, 48.3% are male, with an average age of 45.4 years.

Which brands do Proud to be an American fans like most?

Proud to be an American fans show strongest brand affinity for Halsey, Oregon (12.99×), Urban Outfitters (2.14×), and Israel (2.13×) over the country average.

Where do Proud to be an American fans live in United States?

Proud to be an American fans in United States are most concentrated in Georgia (reach 252,064), California (reach 169,375), and Florida (reach 153,614). These three regions account for the largest share of the active audience.

What other brands do Proud to be an American fans also like?

Beyond Proud to be an American itself, the audience over-indexes on Urban Outfitters (2.14×), Israel (2.13×), Pillow (1.85×), and Historic site (3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Proud to be an American. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.