Prudential Center Audience in United States

Prudential Center logo

Prudential Center has an estimated audience of 401,041 people in United States. 54.4% are female, 45.6% are male, average age 41.8. Top regions: New Jersey, New York, Massachusetts. Top brand affinities: Xuan-Yuan Sword, Amnesia (visual novel), Seton Hall Pirates men's basketball, Just in time (business), Clash of Clans.

The average Prudential Center fan in United States is 41.8 years old, balanced, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, Massachusetts. Top brand affinities include Xuan-Yuan Sword, Amnesia (visual novel), Seton Hall Pirates men's basketball, with strongest over-indexing on Xuan-Yuan Sword (1023.72× the country average). Demographically, the Prudential Center audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Arena

Demographics of Prudential Center fans

Demographic split for Prudential Center audience in United States
MetricValue
Female54.4%
Male45.6%
Average age41.8
Estimated audience size401,041

Audience persona

The typical Prudential Center fan in United States is balanced, around 41.8 years old, with strong Family Orientation tendencies and a notable affinity for Xuan-Yuan Sword.

Top regions in United States

Top regions ranked by reach for Prudential Center in United States
RegionReachAffinity
New Jersey188,74418.51×
New York114,5085.11×
Massachusetts77,0249.75×
Pennsylvania14,8271.1×
California10,9690.25×
Florida9,1950.34×
Texas7,5430.22×
Connecticut6,3411.58×
North Carolina5,9210.49×
Virginia5,0890.52×
Illinois3,6530.27×
Georgia3,6340.29×
Maryland3,5850.52×
Ohio2,6050.21×
Michigan2,5490.24×
Tennessee2,2820.28×
Indiana2,2370.31×
Utah2,2120.62×
New Hampshire1,9861.26×
Washington1,8460.23×
South Carolina1,7190.28×
Colorado1,6310.26×
Kentucky1,4960.3×
Wisconsin1,3450.22×
Arizona1,3100.16×
Rhode Island1,2961.02×
Missouri1,2650.2×
Nevada1,2220.32×
Minnesota1,2070.21×
Louisiana1,1600.22×
Delaware1,1491.04×
Oregon8260.18×
Washington, District of Columbia7700.64×
Maine7250.5×
Alabama7010.13×
Iowa6770.2×
Oklahoma6480.15×
Kansas6050.19×
Arkansas5680.17×
Idaho4350.22×
West Virginia4190.22×
Mississippi4080.12×
Nebraska3950.2×
Vermont3930.56×
New Mexico3590.18×
Hawaii3170.18×
Montana2140.19×
South Dakota1620.18×
North Dakota1580.19×
Wyoming1050.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Prudential Center audience
BrandAffinityCategory
Xuan-Yuan Sword1023.72×Games
Amnesia (visual novel)63.95×Literature
Seton Hall Pirates men's basketball54.86×Sports
Just in time (business)76.33×Business & Career
Clash of Clans20.47×Games
Valkyrie Profile154.4×Games
Newark, New Jersey10.75×Travel & Leisure
Hearthstone38×Games
Empires & Puzzles42.98×Games
Chinese Paladin (TV series)148.61×Movies & TV
Visual novel34.9×Literature
Clannad (visual novel)49.97×Games
Monster Legends43.98×Games
Light novel31.63×Literature
New Jersey Devils17.5×Sports
Grim Dawn59.76×Games
Clash Royale16.47×Games
Rutgers Scarlet Knights football17.11×Sports
New Jersey4.29×Travel & Leisure
Jack Hughes9.57×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Prudential Center audience
TraitClusterScore
Family OrientationCONSERVATISM1.51
Luxury OrientationPREMIUM1.36
PatriotismCONSERVATISM1.33
IndulgenceJOY1.32
ExtroversionTHRILL1.25
TravellingTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Prudential Center
CountryShare
United States60.6%
China6.8%
Japan2.0%

See Prudential Center audiences in other countries

More Arena audiences in United States

Frequently asked questions

How many fans does Prudential Center have in United States?

Prudential Center has an estimated audience of 401,041 people in United States, concentrated in New Jersey and New York.

What is the gender split and age of Prudential Center fans?

54.4% of Prudential Center fans are female, 45.6% are male, with an average age of 41.8 years.

Which brands do Prudential Center fans like most?

Prudential Center fans show strongest brand affinity for Xuan-Yuan Sword (1023.72×), Amnesia (visual novel) (63.95×), and Seton Hall Pirates men's basketball (54.86×) over the country average.

Where do Prudential Center fans live in United States?

Prudential Center fans in United States are most concentrated in New Jersey (reach 188,744), New York (reach 114,508), and Massachusetts (reach 77,024). These three regions account for the largest share of the active audience.

What other brands do Prudential Center fans also like?

Beyond Prudential Center itself, the audience over-indexes on Amnesia (visual novel) (63.95×), Seton Hall Pirates men's basketball (54.86×), Just in time (business) (76.33×), and Clash of Clans (20.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Prudential Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.