A data profile of the people who buy, follow and care about Pumpkinhead (film) in United States — modelled from more than twelve digital signal sources. Pumpkinhead (film) has an estimated audience of 614,245 people in United States.
The average Pumpkinhead (film) fan in United States is 50.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include The X-Files, Obsessed (2009 film), The Strangers (2008 film), with strongest over-indexing on The X-Files (66.32× the country average).
Demographically, the Pumpkinhead (film) audience skews balanced with an average age of 50.1, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Pumpkinhead (film) fan in United States is balanced, around 50.1 years old, with strong Community Orientation tendencies and a notable affinity for The X-Files.
The key figures that characterise the Pumpkinhead (film) profile in United States.
53.7% are female, 46.3% are male, average age 50.1.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 50.1 |
| Estimated audience size | 614,245 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 4% | |
| 30-39 | 6% | |
| 40-49 | 17% | |
| 50+ | 61% |
of the worldwide Pumpkinhead (film) audience comes from United States.
| Country | Share |
|---|---|
| United States | 61.0% |
| United Kingdom | 8.1% |
| Brazil | 4.9% |
Where the Pumpkinhead (film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~5K | 1.59× | |
| 02 | Kentucky | ~10K | 1.53× | |
| 03 | Arkansas | ~7K | 1.38× | |
| 04 | Tennessee | ~20K | 1.34× | |
| 05 | Mississippi | ~7K | 1.34× | |
| 06 | Oklahoma | ~9K | 1.32× | |
| 07 | New Mexico | ~4K | 1.22× | |
| 08 | Ohio | ~20K | 1.19× | |
| 09 | Louisiana | ~9K | 1.18× | |
| 10 | Maine | ~3K | 1.18× | |
| 11 | Indiana | ~10K | 1.16× | |
| 12 | Missouri | ~10K | 1.16× | |
| 13 | Alabama | ~10K | 1.15× | |
| 14 | Pennsylvania | ~20K | 1.11× | |
| 15 | Oregon | ~8K | 1.08× | |
| 16 | Michigan | ~20K | 1.04× | |
| 17 | Kansas | ~5K | 1.03× | |
| 18 | New Hampshire | ~2K | 1.03× | |
| 19 | North Carolina | ~20K | 1.00× | |
| 20 | South Carolina | ~9K | 1.00× | |
| 21 | Texas | ~50K | 0.99× | |
| 22 | Wisconsin | ~9K | 0.96× | |
| 23 | Iowa | ~5K | 0.96× | |
| 24 | Rhode Island | ~2K | 0.96× | |
| 25 | Georgia | ~20K | 0.95× | |
| 26 | Arizona | ~10K | 0.95× | |
| 27 | Nebraska | ~3K | 0.95× | |
| 28 | North Dakota | ~1K | 0.95× | |
| 29 | Montana | ~2K | 0.94× | |
| 30 | Illinois | ~20K | 0.93× | |
| 31 | Utah | ~5K | 0.93× | |
| 32 | Delaware | ~2K | 0.93× | |
| 33 | Alaska | ~1K | 0.93× | |
| 34 | Colorado | ~9K | 0.92× | |
| 35 | Idaho | ~3K | 0.92× | |
| 36 | Virginia | ~10K | 0.91× | |
| 37 | Vermont | <1K | 0.91× | |
| 38 | Washington | ~10K | 0.88× | |
| 39 | Nevada | ~5K | 0.87× | |
| 40 | South Dakota | ~1K | 0.87× | |
| 41 | Connecticut | ~5K | 0.86× | |
| 42 | Massachusetts | ~10K | 0.85× | |
| 43 | California | ~60K | 0.82× | |
| 44 | Maryland | ~9K | 0.81× | |
| 45 | Minnesota | ~7K | 0.79× | |
| 46 | Florida | ~30K | 0.78× | |
| 47 | New York | ~30K | 0.74× | |
| 48 | New Jersey | ~10K | 0.72× | |
| 49 | Washington, District of Columbia | ~1K | 0.67× | |
| 50 | Hawaii | ~2K | 0.65× |
The strongest cross-interests of the Pumpkinhead (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The X-Files | Movies & TV | 66.32× | ||
| 02 | Panic Room | Movies & TV | 52.91× | ||
| 03 | The Strangers (2008 film) | Movies & TV | 47.26× | ||
| 04 | Bates Motel (TV series) | Movies & TV | 44.32× | ||
| 05 | Suspiria | Movies & TV | 42.66× | ||
| 06 | 10 Cloverfield Lane | Movies & TV | 41.43× | ||
| 07 | Ariel Winter | Movies & TV | 32.29× | ||
| 08 | Adam DeVine | Movies & TV | 30.54× | ||
| 09 | Christopher Lloyd | Movies & TV | 25.13× | ||
| 10 | Viggo Mortensen | Movies & TV | 24.68× | ||
| 11 | Crimson Peak | Movies & TV | 24.39× | ||
| 12 | Obsessed (2009 film) | Movies & TV | 20.00× | ||
| 13 | Joe Manganiello | Movies & TV | 19.97× | ||
| 14 | House of Cards (U.S. TV series) | Movies & TV | 18.64× | ||
| 15 | 24 (TV series) | Movies & TV | 18.00× | ||
| 16 | Die Hard | Movies & TV | 15.37× | ||
| 17 | Hocus Pocus | Movies & TV | 12.84× | ||
| 18 | The Lord of the Rings | Movies & TV | 10.81× | ||
| 19 | Amtrak | Cars & Mobility | 5.56× | ||
| 20 | Spirit Halloween | Kids & Family | 4.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.46× | |
| Patriotism | CONSERVATISM | 1.44× | |
| Convenience Orientation | PREMIUM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.58× | |
| DIY Mentality | THRILL | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.80× |
Pumpkinhead (film) has an estimated audience of 614,245 people in United States, concentrated in California and Texas.
53.7% of Pumpkinhead (film) fans are female, 46.3% are male, with an average age of 50.1 years.
Pumpkinhead (film) fans show strongest brand affinity for The X-Files (66.32×), Obsessed (2009 film) (20×), and The Strangers (2008 film) (47.26×) over the country average.
Pumpkinhead (film) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Pumpkinhead (film) itself, the audience over-indexes on Obsessed (2009 film) (20×), The Strangers (2008 film) (47.26×), Ariel Winter (32.29×), and Christopher Lloyd (25.13×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Pumpkinhead (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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