Rascasse Audience Intelligence

Ragga Audience in United States

A data profile of the people who buy, follow and care about Ragga in United States — modelled from more than twelve digital signal sources. Ragga has an estimated audience of 3,018,049 people in United States.

#200among Musical genre in United States#5090among Topic in United States#1041in Music & Radio

The average Ragga fan in United States is 33.2 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Dancehalls, Non-fiction books, Michelle Monaghan, with strongest over-indexing on Dancehalls (11.03× the country average).

Demographically, the Ragga audience skews balanced with an average age of 33.2, and over-indexes on personality traits such as Urban Lifestyle, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ragga fan in United States is balanced, around 33.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Dancehalls.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ragga profile in United States.

Audience size
3M
in United States
Gender
49.6%♀
50.4% male
Age
33.2
average years
Country rank
#10245
Topic in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ragga fans

49.6% are female, 50.4% are male, average age 33.2.

Fig. 02

Gender split

49.6%
Female
50.4%
Male
Demographic split for Ragga audience in United States
MetricValue
Female49.6%
Male50.4%
Average age33.2
Estimated audience size3,018,049
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Ragga audience in United States
Age bracketShare%
16-1931%
20-2927%
30-3919%
40-4915%
50+8%
Fig. 04

Worldwide distribution

19.6%

of the worldwide Ragga audience comes from United States.

Worldwide audience distribution share by country for Ragga
CountryShare
United States19.6%
Brazil10.8%
Japan4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ragga audience in United States is strongest.

Fig. 05

Top regions by affinity

Ragga fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~9K1.33×
02North Dakota~8K1.24×
03Vermont~7K1.24×
04Montana~10K1.18×
05Rhode Island~10K1.17×
06South Dakota~8K1.17×
07Florida~200K1.15×
08Hawaii~10K1.12×
09Delaware~9K1.12×
10Maine~10K1.10×
11Washington, District of Columbia~10K1.10×
12New Hampshire~10K1.09×
13Idaho~20K1.07×
14West Virginia~20K1.07×
15New Mexico~20K1.05×
16Nebraska~20K1.05×
17Mississippi~30K1.02×
18Arkansas~20K0.99×
19Kansas~20K0.99×
20New York~200K0.97×
21Iowa~20K0.96×
22Oklahoma~30K0.95×
23Connecticut~30K0.95×
24Utah~30K0.94×
25Louisiana~40K0.93×
26Kentucky~40K0.93×
27Nevada~30K0.93×
28Virginia~70K0.92×
29Oregon~30K0.92×
30Maryland~50K0.91×
31Alabama~40K0.91×
32South Carolina~40K0.90×
33Missouri~40K0.89×
34Wisconsin~40K0.89×
35Tennessee~50K0.88×
36Massachusetts~50K0.88×
37Indiana~50K0.88×
38Minnesota~40K0.88×
39Colorado~40K0.87×
40Arizona~50K0.86×
41Washington~50K0.86×
42New Jersey~60K0.85×
43Georgia~80K0.83×
44Michigan~70K0.83×
45Pennsylvania~80K0.82×
46Ohio~80K0.82×
47North Carolina~70K0.82×
48Illinois~80K0.78×
49California~200K0.70×
50Texas~200K0.66×
Fig. 06

Affinity by region

Affinity by region — Ragga, United States
0.66×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ragga audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ragga audience
#·InterestCategoryAffinity×
01DancehallsMusic & Radio11.03×
02Michelle MonaghanMovies & TV11.03×
03Tim RobbinsMovies & TV11.03×
04Megan MullallyMovies & TV9.85×
05Randy JacksonMovies & TV8.04×
06Mobile gamblingGames7.97×
07Non-fiction booksLiterature5.73×
08Christina ApplegateMovies & TV5.57×
09Google VoiceTechnology & Electronics4.87×
10Teyana TaylorMovies & TV4.63×
11Janet JacksonMusic & Radio4.49×
12Atlanta HawksSports3.91×
13British hip hopMusic & Radio3.53×
14Chicano rapMusic & Radio2.84×
15Internet celebrityInternet & Social Media2.43×
16LivemusicMusic & Radio2.39×
17Las VegasTravel & Leisure2.30×
18Instant messagingInternet & Social Media2.25×
19Music videosMusic & Radio1.93×
20Musical theatreMovies & TV1.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ragga audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ragga audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.43×
MindfulnessBALANCE1.38×
IndulgenceJOY1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ragga audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.86×
IndividualismJOY0.87×
CreativityOPEN0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ragga have in United States?

Ragga has an estimated audience of 3,018,049 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Ragga fans?

49.6% of Ragga fans are female, 50.4% are male, with an average age of 33.2 years.

03

Which brands do Ragga fans like most?

Ragga fans show strongest brand affinity for Dancehalls (11.03×), Non-fiction books (5.73×), and Michelle Monaghan (11.03×) over the country average.

04

Where do Ragga fans live in United States?

Ragga fans in United States are most concentrated in Florida (reach ~200K), California (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ragga fans also like?

Beyond Ragga itself, the audience over-indexes on Non-fiction books (5.73×), Michelle Monaghan (11.03×), Instant messaging (2.25×), and Music videos (1.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in United States

See Ragga audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ragga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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