Rascasse Audience Intelligence

Ragga Audience in Germany

A data profile of the people who buy, follow and care about Ragga in Germany — modelled from more than twelve digital signal sources. Ragga has an estimated audience of 471,202 people in Germany.

The average Ragga fan in Germany is 31.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Place Beyond the Pines, Beekeeper, Christmas lights, with strongest over-indexing on The Place Beyond the Pines (104.45× the country average).

Demographically, the Ragga audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Community Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ragga fan in Germany is balanced, around 31.5 years old, with strong Community Orientation tendencies and a notable affinity for The Place Beyond the Pines.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ragga profile in Germany.

Audience size
471K
in Germany
Gender
45.4%
54.6% male
Age
31.5
average years
Country rank
#12329
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ragga fans

45.4% are female, 54.6% are male, average age 31.5.

Fig. 02

Gender split

45.4%
Female
54.6%
Male
Demographic split for Ragga audience in Germany
MetricValue
Female45.4%
Male54.6%
Average age31.5
Estimated audience size471,202
Fig. 03

Age distribution

Ø 31.5
average years
Age distribution of the Ragga audience in Germany
Age bracketShare%
16-1934%
20-2930%
30-3919%
40-4911%
50+6%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Ragga audience comes from Germany.

Worldwide audience distribution share by country for Ragga
CountryShare
United States19.6%
Brazil10.8%
Japan4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ragga audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ragga fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~5K1.22×
02Saarland~6K1.10×
03Sachsen-Anhalt~10K1.02×
04Thüringen~10K1.01×
05Mecklenburg-Vorpommern~9K1.01×
06Brandenburg~10K0.99×
07Hamburg~10K0.98×
08Schleswig-Holstein~20K0.97×
09Rheinland-Pfalz~20K0.96×
10Sachsen~20K0.96×
11Berlin~20K0.96×
12Niedersachsen~40K0.91×
13Hessen~30K0.91×
14Baden-Württemberg~60K0.88×
15Bayern~70K0.87×
16Nordrhein-Westfalen~90K0.84×
Fig. 06

Affinity by region

Affinity by region — Ragga, Germany
0.84×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ragga audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ragga audience
#·InterestCategoryAffinity×
01The Place Beyond the PinesMovies & TV104.45×
02BeekeeperFood & Beverages37.21×
03Christmas lightsHome & Garden29.09×
04Abyssinian catPets & Animals28.57×
05Roots reggaeMusic & Radio25.12×
06Reggae fusionMusic & Radio22.54×
07NellyMusic & Radio20.00×
08From Dusk till DawnMovies & TV20.00×
09ChartreuxPets & Animals20.00×
10Midnight in ParisMovies & TV20.00×
11Bank for International SettlementsPolitics & Society20.00×
12Norwegian Forest catPets & Animals16.15×
13Bob the BuilderMovies & TV12.16×
14Eyes Wide ShutMovies & TV11.70×
15DancehallsMusic & Radio11.68×
16VuelingTravel & Leisure10.11×
17Arabian horsePets & Animals8.29×
18ReggaetonMusic & Radio6.01×
19Great DanePets & Animals5.63×
20Boston TerrierPets & Animals5.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ragga audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ragga audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.12×
IndulgenceJOY1.55×
Price SensitivityPREMIUM1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ragga audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.76×
Sports ActivityPOWER0.85×
Family OrientationCONSERVATISM0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ragga have in Germany?

Ragga has an estimated audience of 471,202 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ragga fans?

45.4% of Ragga fans are female, 54.6% are male, with an average age of 31.5 years.

03

Which brands do Ragga fans like most?

Ragga fans show strongest brand affinity for The Place Beyond the Pines (104.45×), Beekeeper (37.21×), and Christmas lights (29.09×) over the country average.

04

Where do Ragga fans live in Germany?

Ragga fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Ragga fans also like?

Beyond Ragga itself, the audience over-indexes on Beekeeper (37.21×), Christmas lights (29.09×), Dancehalls (11.68×), and Roots reggae (25.12×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ragga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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