Ragga Audience in Germany
Ragga has an estimated audience of 471,202 people in Germany. 45.4% are female, 54.6% are male, average age 31.5. Top brand affinities: The Place Beyond the Pines, Christmas lights, Beekeeper, Norwegian Forest cat, Hackers.
Top brand affinities include The Place Beyond the Pines, Christmas lights, Beekeeper, with strongest over-indexing on The Place Beyond the Pines (102.06× the country average). Demographically, the Ragga audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Community Orientation, Indulgence.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Ragga fans
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 31.5 |
| Estimated audience size | 471,202 |
Audience persona
The typical Ragga fan in Germany is balanced, around 31.5 years old, with strong Community Orientation tendencies and a notable affinity for The Place Beyond the Pines.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Place Beyond the Pines | 102.06× | Movies & TV |
| Christmas lights | 25.98× | Home & Garden |
| Beekeeper | 21.74× | Food & Beverages |
| Norwegian Forest cat | 16.15× | Pets & Animals |
| Hackers | 24.25× | Movies & TV |
| Eyes Wide Shut | 15.6× | Movies & TV |
| Dancehalls | 7.6× | Music & Radio |
| Dailymotion | 10.53× | Movies & TV |
| From Dusk till Dawn | 20× | Movies & TV |
| One Tree Hill (TV series) | 17.16× | Movies & TV |
| Nelly | 16.82× | Music & Radio |
| Arabian horse | 7.61× | Pets & Animals |
| Abyssinian cat | 34.9× | Pets & Animals |
| Country rap | 7.49× | Music & Radio |
| Roots reggae | 13.83× | Music & Radio |
| Chartreux | 20× | Pets & Animals |
| Maine Coon | 4.91× | Pets & Animals |
| Bob the Builder | 11.67× | Movies & TV |
| British hip hop | 5.89× | Music & Radio |
| Midnight in Paris | 20× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.44 |
| Indulgence | JOY | 1.43 |
| Price Sensitivity | PREMIUM | 1.38 |
| Early Adopter Mentality | POWER | 1.33 |
| Sports Activity | POWER | 1.29 |
| Sustainability | BALANCE | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.6% |
| Brazil | 10.8% |
| Japan | 4.7% |
See Ragga audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ragga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.