Rick Grimes Audience in United States

Rick Grimes has an estimated audience of 483,720 people in United States. 51.1% are female, 48.9% are male, average age 35.5. Top regions: California, Texas, Florida. Top brand affinities: Skyfall, Supernatural (U.S. TV series), Autism Awareness, Diabetes mellitus awareness, Google Maps.

The average Rick Grimes fan in United States is 35.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Skyfall, Supernatural (U.S. TV series), Autism Awareness, with strongest over-indexing on Skyfall (245.39× the country average). Demographically, the Rick Grimes audience skews balanced with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character

Demographics of Rick Grimes fans

Demographic split for Rick Grimes audience in United States
MetricValue
Female51.1%
Male48.9%
Average age35.5
Estimated audience size483,720

Audience persona

The typical Rick Grimes fan in United States is balanced, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for Skyfall.

Top regions in United States

Top regions ranked by reach for Rick Grimes in United States
RegionReachAffinity
California51,6650.97×
Texas48,2541.16×
Florida33,5591.02×
New York22,8100.84×
Georgia17,1181.15×
Ohio16,5941.11×
Pennsylvania16,3581×
North Carolina15,8091.09×
Illinois15,3430.95×
Michigan14,8711.18×
Tennessee12,2221.26×
Arizona12,2221.24×
Virginia11,3360.96×
Indiana10,5861.2×
New Jersey10,1000.82×
Washington9,5400.98×
Kentucky9,4011.55×
Alabama9,0001.33×
Missouri8,5211.09×
Massachusetts7,8780.83×
South Carolina7,6201.05×
Maryland7,1600.86×
Oklahoma7,1411.33×
Louisiana6,6351.06×
Colorado6,1860.81×
Wisconsin5,9250.81×
Minnesota5,7440.83×
Oregon5,1240.92×
Arkansas4,9691.25×
Mississippi4,5901.15×
Nevada4,5240.97×
Utah4,3461×
Connecticut4,2200.87×
West Virginia3,8441.71×
Kansas3,7570.99×
Iowa3,6710.92×
Idaho2,4000.99×
New Mexico2,3450.97×
Nebraska2,2370.92×
Maine1,6840.97×
New Hampshire1,6350.86×
Rhode Island1,2900.84×
Hawaii1,2820.62×
Montana1,1950.89×
Delaware1,1340.85×
Alaska1,1291.09×
North Dakota8920.9×
Washington, District of Columbia8750.6×
South Dakota8390.75×
Vermont6400.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rick Grimes audience
BrandAffinityCategory
Skyfall245.39×Movies & TV
Supernatural (U.S. TV series)17.59×Movies & TV
Autism Awareness11.76×Health
Diabetes mellitus awareness7.82×Health
Google Maps3.79×Internet & Social Media
Beetlejuice4.65×Movies & TV
Singer-songwriter3.7×Music & Radio
Microblogging8.01×Technology & Electronics
Diane Keaton5.09×Movies & TV
malwarebytes20×Technology & Electronics
John Wick 220×Movies & TV
Superman2.09×Movies & TV
Scarface (1983 film)12.33×Movies & TV
Capital One3.08×Business & Career
Mobile game3.41×Games
Indeed.com3.06×Business & Career
Income tax8.28×Business & Career
Planet Fitness2.58×Sports
Ian Somerhalder11.46×Movies & TV
Anime and manga fandom3.87×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rick Grimes audience
TraitClusterScore
PatriotismCONSERVATISM2.02
TraditionCONSERVATISM1.41
ExtroversionTHRILL1.25
Risk AppetiteTHRILL1.25
LGBTQ+ IdentityOPEN1.22
Community OrientationOPEN1.2

Worldwide distribution

Worldwide audience distribution share by country for Rick Grimes
CountryShare
United States37.2%
Poland6.1%
United Kingdom4.2%

See Rick Grimes audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Rick Grimes have in United States?

Rick Grimes has an estimated audience of 483,720 people in United States, concentrated in California and Texas.

What is the gender split and age of Rick Grimes fans?

51.1% of Rick Grimes fans are female, 48.9% are male, with an average age of 35.5 years.

Which brands do Rick Grimes fans like most?

Rick Grimes fans show strongest brand affinity for Skyfall (245.39×), Supernatural (U.S. TV series) (17.59×), and Autism Awareness (11.76×) over the country average.

Where do Rick Grimes fans live in United States?

Rick Grimes fans in United States are most concentrated in California (reach 51,665), Texas (reach 48,254), and Florida (reach 33,559). These three regions account for the largest share of the active audience.

What other brands do Rick Grimes fans also like?

Beyond Rick Grimes itself, the audience over-indexes on Supernatural (U.S. TV series) (17.59×), Autism Awareness (11.76×), Diabetes mellitus awareness (7.82×), and Google Maps (3.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rick Grimes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.