Robbie Williams Audience in United States

Robbie Williams logo

Robbie Williams has an estimated audience of 1,272,509 people in United States. 54.8% are female, 45.2% are male, average age 37.3. Top regions: California, Texas, Florida. Top brand affinities: Athlete, Angela White (athlete), Culture, New York City, Food and drink.

The average Robbie Williams fan in United States is 37.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Athlete, Angela White (athlete), Culture, with strongest over-indexing on Athlete (7.93× the country average). Demographically, the Robbie Williams audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Travelling, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Robbie Williams fans

Demographic split for Robbie Williams audience in United States
MetricValue
Female54.8%
Male45.2%
Average age37.3
Estimated audience size1,272,509

Audience persona

The typical Robbie Williams fan in United States is balanced, around 37.3 years old, with strong Travelling tendencies and a notable affinity for Athlete.

Top regions in United States

Top regions ranked by reach for Robbie Williams in United States
RegionReachAffinity
California182,9561.31×
Texas121,0191.11×
Florida90,1371.05×
New York87,3541.23×
Illinois54,8231.29×
Pennsylvania45,1461.05×
Ohio40,4161.03×
Georgia37,7100.96×
North Carolina37,4620.98×
New Jersey35,3341.09×
Michigan35,1541.06×
Virginia32,5981.05×
Washington32,2701.26×
Massachusetts32,1831.28×
Tennessee27,1601.06×
Colorado25,0061.25×
Indiana24,0851.04×
Missouri22,0881.08×
Maryland21,7210.99×
Minnesota20,3311.12×
Wisconsin20,0501.05×
Oregon19,2441.32×
South Carolina16,6050.87×
Kentucky16,4631.03×
Oklahoma15,2231.08×
Utah14,8581.3×
Connecticut14,5981.14×
Louisiana14,4940.88×
Arizona13,8500.53×
Nevada13,0001.06×
Kansas10,6821.07×
Iowa10,1410.97×
Arkansas9,8220.94×
Mississippi6,8630.65×
Nebraska6,7681.06×
Idaho6,6931.05×
Alabama6,6720.38×
New Mexico5,8660.92×
New Hampshire5,0461.01×
West Virginia4,8450.82×
Washington, District of Columbia4,6711.22×
Maine4,6701.02×
Hawaii4,3880.8×
Rhode Island4,0130.99×
Montana3,4630.98×
Delaware2,8610.81×
South Dakota2,3230.79×
Vermont2,1710.97×
North Dakota2,1430.82×
Wyoming1,4190.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Robbie Williams audience
BrandAffinityCategory
Athlete7.93×Music & Radio
Angela White (athlete)9.81×Movies & TV
Culture2.1×Literature
New York City2.33×Travel & Leisure
Food and drink1.62×Food & Beverages
HighSchool8.03×Music & Radio
Friends2.3×Movies & TV
Food1.65×Food & Beverages
Elizabeth Hurley10.73×Movies & TV
Google News3.91×News
Diane Keaton4.12×Movies & TV
United States1.78×Travel & Leisure
Rod Stewart11.08×Music & Radio
Fitness and wellness1.57×Sports
Current events1.79×Arts & Culture
Religious education23.94×Kids & Family
Rock music1.87×Music & Radio
Patriot Act59.06×Politics & Society
Kelly Osbourne6.09×Music & Radio
Family1.56×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Robbie Williams audience
TraitClusterScore
TravellingTHRILL3.43
LGBTQ+ IdentityOPEN1.64
Urban LifestyleOPEN1.57
Social Media UsageJOY1.42
MindfulnessBALANCE1.35
IndividualismJOY1.32

Worldwide distribution

Worldwide audience distribution share by country for Robbie Williams
CountryShare
Germany15.7%
United Kingdom13.3%
Italy6.4%

See Robbie Williams audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Robbie Williams have in United States?

Robbie Williams has an estimated audience of 1,272,509 people in United States, concentrated in California and Texas.

What is the gender split and age of Robbie Williams fans?

54.8% of Robbie Williams fans are female, 45.2% are male, with an average age of 37.3 years.

Which brands do Robbie Williams fans like most?

Robbie Williams fans show strongest brand affinity for Athlete (7.93×), Angela White (athlete) (9.81×), and Culture (2.1×) over the country average.

Where do Robbie Williams fans live in United States?

Robbie Williams fans in United States are most concentrated in California (reach 182,956), Texas (reach 121,019), and Florida (reach 90,137). These three regions account for the largest share of the active audience.

What other brands do Robbie Williams fans also like?

Beyond Robbie Williams itself, the audience over-indexes on Angela White (athlete) (9.81×), Culture (2.1×), New York City (2.33×), and Food and drink (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Robbie Williams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.