Rowing club Audience in United States

Rowing club logo

Rowing club has an estimated audience of 373,695 people in United States. 39.7% are female, 60.3% are male, average age 37.6. Top regions: California, Texas, Florida. Top brand affinities: Home construction, Historic site, JDSU, Minnesota, Nebraska Cornhuskers football.

The average Rowing club fan in United States is 37.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home construction, Historic site, JDSU, with strongest over-indexing on Home construction (1.57× the country average). Demographically, the Rowing club audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Risk Appetite, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Rowing club fans

Demographic split for Rowing club audience in United States
MetricValue
Female39.7%
Male60.3%
Average age37.6
Estimated audience size373,695

Audience persona

The typical Rowing club fan in United States is more male, around 37.6 years old, with strong Risk Appetite tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Rowing club in United States
RegionReachAffinity
California64,3411.57×
Texas30,9070.96×
Florida30,0161.19×
New York25,4021.22×
Washington22,8273.05×
Massachusetts15,0572.05×
Virginia11,0531.21×
Pennsylvania10,8340.86×
New Jersey10,6131.12×
Illinois8,8210.71×
Georgia8,7600.76×
North Carolina8,3550.74×
Ohio7,8450.68×
Connecticut7,2381.93×
Michigan6,5480.67×
Nebraska6,4273.43×
Maryland6,3260.98×
Oregon6,2911.47×
Colorado5,4710.93×
Tennessee4,8650.65×
Minnesota4,5570.85×
Wisconsin3,6880.66×
Missouri3,4810.58×
Arizona3,4010.45×
Indiana3,2520.48×
South Carolina2,8100.5×
Washington, District of Columbia2,0971.87×
Kansas1,9680.67×
New Hampshire1,9081.3×
Mississippi1,6830.55×
Alabama1,6710.32×
Rhode Island1,6211.36×
Louisiana1,5960.33×
Oklahoma1,5600.38×
Kentucky1,5350.33×
Iowa1,4620.47×
Arkansas1,2960.42×
Montana1,2891.24×
Maine1,2520.94×
Hawaii1,2260.76×
West Virginia1,2040.69×
Utah1,1630.35×
Nevada1,1110.31×
Alaska1,1091.39×
Vermont1,0871.66×
New Mexico1,0410.56×
Idaho1,0260.55×
Delaware9900.96×
South Dakota9541.1×
North Dakota9291.21×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rowing club audience
BrandAffinityCategory
Home construction1.57×Home & Garden
Historic site4.56×Arts & Culture
JDSU3.05×Business & Career
Minnesota1.73×Travel & Leisure
Nebraska Cornhuskers football3.38×Sports
Product design1.78×Business & Career
Home equity1.77×Home & Garden
Voter registration4.13×Politics & Society
Natural rubber1.62×Cars & Mobility
Home staging3.88×Home & Garden
Staycation2.3×Home & Garden
Electrolyte3.29×Health
Queens College, City University of New York4.68×Business & Career
Nebraska1.6×Travel & Leisure
Jesse Plemons2.03×Movies & TV
UK garage3.2×Music & Radio
Noodle (Gorillaz)2.06×Music & Radio
La Jolla4.79×Travel & Leisure
Vocal harmony2.32×Music & Radio
Elsword8.32×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rowing club audience
TraitClusterScore
Risk AppetiteTHRILL2.16
IndulgenceJOY1.99
TraditionCONSERVATISM1.71
PatriotismCONSERVATISM1.59
LGBTQ+ IdentityOPEN1.5
SustainabilityBALANCE1.44

Worldwide distribution

Worldwide audience distribution share by country for Rowing club
CountryShare
Poland36.2%
United States28.7%
United Kingdom11.1%

See Rowing club audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Rowing club have in United States?

Rowing club has an estimated audience of 373,695 people in United States, concentrated in California and Texas.

What is the gender split and age of Rowing club fans?

39.7% of Rowing club fans are female, 60.3% are male, with an average age of 37.6 years.

Which brands do Rowing club fans like most?

Rowing club fans show strongest brand affinity for Home construction (1.57×), Historic site (4.56×), and JDSU (3.05×) over the country average.

Where do Rowing club fans live in United States?

Rowing club fans in United States are most concentrated in California (reach 64,341), Texas (reach 30,907), and Florida (reach 30,016). These three regions account for the largest share of the active audience.

What other brands do Rowing club fans also like?

Beyond Rowing club itself, the audience over-indexes on Historic site (4.56×), JDSU (3.05×), Minnesota (1.73×), and Nebraska Cornhuskers football (3.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rowing club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.