Rascasse Audience Intelligence

Saint Audience in United States

A data profile of the people who buy, follow and care about Saint in United States — modelled from more than twelve digital signal sources. Saint has an estimated audience of 5,397,245 people in United States.

#3594among Topic in United States#394in Politics & Society

The average Saint fan in United States is 44.4 years old, more female, and lives primarily in Louisiana.

The audience is concentrated in Louisiana, Texas, California.

Top brand affinities include Web server, Drudge Report, Catholic Church, with strongest over-indexing on Web server (5.07× the country average).

Demographically, the Saint audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Saint fan in United States is more female, around 44.4 years old, with strong Spirituality tendencies and a notable affinity for Web server.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Saint profile in United States.

Audience size
5.4M
in United States
Gender
65.5%♀
34.5% male
Age
44.4
average years
Country rank
#6239
Topic in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Saint fans

65.5% are female, 34.5% are male, average age 44.4.

Fig. 02

Gender split

65.5%
Female
34.5%
Male
Demographic split for Saint audience in United States
MetricValue
Female65.5%
Male34.5%
Average age44.4
Estimated audience size5,397,245
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Saint audience in United States
Age bracketShare%
16-1913%
20-2912%
30-3917%
40-4924%
50+34%
Fig. 04

Worldwide distribution

17.2%

of the worldwide Saint audience comes from United States.

Worldwide audience distribution share by country for Saint
CountryShare
United States17.2%
Italy13.5%
Brazil7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Saint audience in United States is strongest.

Fig. 05

Top regions by affinity

Saint fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~1M16.79×
02Mississippi~200K5.48×
03Alabama~100K1.48×
04Texas~500K1.09×
05Georgia~200K1.09×
06Arkansas~40K0.98×
07New Mexico~20K0.79×
08South Carolina~60K0.74×
09Tennessee~80K0.71×
10North Carolina~100K0.69×
11Kansas~30K0.69×
12Nevada~40K0.68×
13Delaware~10K0.67×
14Virginia~90K0.65×
15Idaho~20K0.65×
16Maryland~60K0.64×
17Iowa~30K0.64×
18Florida~200K0.62×
19Pennsylvania~100K0.59×
20Kentucky~40K0.59×
21Washington, District of Columbia~10K0.59×
22Arizona~60K0.58×
23Missouri~50K0.58×
24West Virginia~10K0.58×
25Ohio~90K0.57×
26Nebraska~20K0.57×
27North Dakota~6K0.56×
28California~300K0.55×
29Colorado~50K0.55×
30Oklahoma~30K0.55×
31South Dakota~7K0.55×
32Montana~8K0.52×
33Wyoming~4K0.52×
34New Jersey~70K0.51×
35Utah~20K0.51×
36Hawaii~10K0.51×
37Indiana~50K0.50×
38Rhode Island~8K0.49×
39Wisconsin~40K0.48×
40New York~100K0.46×
41Connecticut~20K0.46×
42Alaska~5K0.46×
43Illinois~80K0.45×
44Washington~50K0.43×
45Massachusetts~40K0.39×
46Minnesota~30K0.39×
47Michigan~50K0.37×
48Oregon~20K0.37×
49New Hampshire~8K0.37×
50Maine~7K0.37×
Fig. 06

Affinity by region

Affinity by region — Saint, United States
0.37×1.00×16.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Saint audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Saint audience
#·InterestCategoryAffinity×
01Web serverTechnology & Electronics5.07×
02Drudge ReportSports4.05×
03Catholic ChurchPolitics & Society3.31×
04New TestamentPolitics & Society3.27×
05Non-alcoholic beverageFood & Beverages2.95×
06Microwave ovenHome & Garden2.86×
07Milwaukee BrewersSports2.66×
08New York PostNews2.55×
09Detroit TigersSports2.20×
10GeneticsKids & Family2.10×
11TraditionPolitics & Society2.05×
12RadioTechnology & Electronics1.92×
13MenardsHome & Garden1.86×
14Charitable organizationPolitics & Society1.86×
15Dollar GeneralShopping1.82×
16Discount storesShopping1.82×
17NostalgiaHome & Garden1.71×
18Las VegasTravel & Leisure1.66×
19Texas RoadhouseFood & Beverages1.51×
20KrogerFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Saint audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Saint audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.30×
PatriotismCONSERVATISM2.18×
Community OrientationOPEN1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Saint audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.67×
Early Adopter MentalityPOWER0.72×
Luxury OrientationPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Saint have in United States?

Saint has an estimated audience of 5,397,245 people in United States, concentrated in Louisiana and Texas.

02

What is the gender split and age of Saint fans?

65.5% of Saint fans are female, 34.5% are male, with an average age of 44.4 years.

03

Which brands do Saint fans like most?

Saint fans show strongest brand affinity for Web server (5.07×), Drudge Report (4.05×), and Catholic Church (3.31×) over the country average.

04

Where do Saint fans live in United States?

Saint fans in United States are most concentrated in Louisiana (reach ~1M), Texas (reach ~500K), and California (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Saint fans also like?

Beyond Saint itself, the audience over-indexes on Drudge Report (4.05×), Catholic Church (3.31×), Dollar General (1.82×), and Microwave oven (2.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Saint audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Saint. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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