Sanctuary Audience in United States

Sanctuary logo

Sanctuary has an estimated audience of 1,574,288 people in United States. 61.1% are female, 38.9% are male, average age 44.2. Top regions: Florida, California, Texas. Top brand affinities: Nationality, Voter registration, Stucco, Erie County, New York, Layne Staley.

The average Sanctuary fan in United States is 44.2 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Nationality, Voter registration, Stucco, with strongest over-indexing on Nationality (2.17× the country average). Demographically, the Sanctuary audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Sanctuary fans

Demographic split for Sanctuary audience in United States
MetricValue
Female61.1%
Male38.9%
Average age44.2
Estimated audience size1,574,288

Audience persona

The typical Sanctuary fan in United States is more female, around 44.2 years old, with strong Patriotism tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Sanctuary in United States
RegionReachAffinity
Florida237,7072.23×
California183,8221.06×
Texas119,5970.88×
Massachusetts82,4922.66×
New York81,1430.92×
North Carolina53,4561.13×
Georgia53,0701.09×
Illinois51,9000.99×
Pennsylvania44,9840.85×
Michigan41,7301.01×
Virginia41,5591.08×
Ohio39,7970.82×
Arizona37,6051.17×
Washington37,3451.18×
New Jersey32,7140.82×
Oregon30,9221.71×
Tennessee28,3540.9×
Nevada27,1951.79×
South Carolina25,2111.06×
Alabama24,8521.13×
Indiana23,7380.83×
Colorado23,4770.95×
Minnesota21,9420.97×
Maryland21,4550.79×
Missouri21,0990.83×
Louisiana21,0281.04×
Kentucky19,2260.97×
Wisconsin16,5420.7×
Oklahoma15,6400.89×
Iowa13,0721.01×
Mississippi12,9511×
Connecticut12,3960.79×
Arkansas11,5020.89×
Utah9,9680.71×
Kansas9,7670.79×
New Hampshire8,1111.31×
Idaho7,1790.91×
Hawaii6,5860.97×
Nebraska5,8330.74×
New Mexico5,6780.72×
West Virginia5,5420.76×
Montana4,9431.13×
Maine4,8140.85×
Washington, District of Columbia3,7900.8×
Rhode Island3,7730.75×
Alaska3,2780.97×
Delaware3,1140.72×
South Dakota2,5290.69×
North Dakota2,4990.77×
Vermont1,8930.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sanctuary audience
BrandAffinityCategory
Nationality2.17×Politics & Society
Voter registration1.72×Politics & Society
Stucco2.07×Home & Garden
Erie County, New York2.97×Travel & Leisure
Layne Staley1.84×Music & Radio
JTV (Indonesia)1.53×
Enrique Hernández (baseball)3.56×Sports
Buying a House1.63×Home & Garden
Temple Grandin1.71×Literature
Buying and Selling Real Estate1.72×Home & Garden
New Era (Namibia)1.64×News
Nasal cavity1.58×Health
Geothermal heating1.88×Home & Garden
Voltron: Legendary Defender2.95×Movies & TV
Software widget2.72×Technology & Electronics
Better Off Dead (film)1.79×Movies & TV
Parma2.01×Travel & Leisure
South Yorkshire2.33×Travel & Leisure
Hattiesburg, Mississippi1.59×Travel & Leisure
Final Fantasy VII (Famicom)2.19×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sanctuary audience
TraitClusterScore
PatriotismCONSERVATISM2.26
SpiritualityBALANCE2.08
Community OrientationOPEN1.46
MindfulnessBALANCE1.31
IndividualismJOY1.26
ExtroversionTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for Sanctuary
CountryShare
United States31.1%
Italy18.3%
United Kingdom9.3%

See Sanctuary audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Sanctuary have in United States?

Sanctuary has an estimated audience of 1,574,288 people in United States, concentrated in Florida and California.

What is the gender split and age of Sanctuary fans?

61.1% of Sanctuary fans are female, 38.9% are male, with an average age of 44.2 years.

Which brands do Sanctuary fans like most?

Sanctuary fans show strongest brand affinity for Nationality (2.17×), Voter registration (1.72×), and Stucco (2.07×) over the country average.

Where do Sanctuary fans live in United States?

Sanctuary fans in United States are most concentrated in Florida (reach 237,707), California (reach 183,822), and Texas (reach 119,597). These three regions account for the largest share of the active audience.

What other brands do Sanctuary fans also like?

Beyond Sanctuary itself, the audience over-indexes on Voter registration (1.72×), Stucco (2.07×), Erie County, New York (2.97×), and Layne Staley (1.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sanctuary. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.