Serious Black Audience in United States

Serious Black has an estimated audience of 893,750 people in United States. 0.0% are female, 100.0% are male, average age 0.0. Top brand affinities: Iron Maiden, Metallica, Spotify, Batman, Role-playing games.

Top brand affinities include Iron Maiden, Metallica, Spotify, with strongest over-indexing on Iron Maiden (18.94× the country average). Demographically, the Serious Black audience skews more male with an average age of 0.0, and over-indexes on personality traits such as Extroversion, Convenience Orientation.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Serious Black fans

Demographic split for Serious Black audience in United States
MetricValue
Female0.0%
Male100.0%
Average age0.0
Estimated audience size893,750

Audience persona

The typical Serious Black fan in United States is more male, around 0.0 years old, with strong Extroversion tendencies and a notable affinity for Iron Maiden.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Serious Black audience
BrandAffinityCategory
Iron Maiden18.94×Music & Radio
Metallica8.54×Music & Radio
Spotify1.65×Internet & Social Media
Batman2.26×Movies & TV
Role-playing games2.63×Games
Nu metal6.18×Music & Radio
Harry Potter1.52×Movies & TV
Hard rock2.23×Music & Radio
AC/DCMusic & Radio
Anime movies1.65×Movies & TV
Punk rock1.63×Music & Radio
Led Zeppelin5.19×Music & Radio
WWE1.74×Sports
Xbox2.41×Games
Online newspaper1.82×News
Fantasy movies1.56×Movies & TV
Grunge2.73×Music & Radio
Apple Music2.02×Music & Radio
Fortnite1.89×Games
Open world3.31×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Serious Black audience
TraitClusterScore
ExtroversionTHRILL1.35
Convenience OrientationPREMIUM1.15
SpiritualityBALANCE1.13
Social Media UsageJOY1.1
TraditionCONSERVATISM1.06
LGBTQ+ IdentityOPEN1.03

Worldwide distribution

Worldwide audience distribution share by country for Serious Black
CountryShare
United States27.5%
Brazil9.9%
United Kingdom8.0%

See Serious Black audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Serious Black. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.