A data profile of the people who buy, follow and care about Sicilian cuisine in United States — modelled from more than twelve digital signal sources. Sicilian cuisine has an estimated audience of 375,239 people in United States.
The average Sicilian cuisine fan in United States is 42.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Florida.
Top brand affinities include Josh Duhamel, Vera Farmiga, Yard House, with strongest over-indexing on Josh Duhamel (20× the country average).
Demographically, the Sicilian cuisine audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sicilian cuisine fan in United States is more female, around 42.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Josh Duhamel.
The key figures that characterise the Sicilian cuisine profile in United States.
57.9% are female, 42.1% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 42.8 |
| Estimated audience size | 375,239 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 26% | |
| 50+ | 26% |
Where the Sicilian cuisine audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~4K | 2.33× | |
| 02 | New York | ~40K | 1.82× | |
| 03 | New Jersey | ~10K | 1.49× | |
| 04 | Massachusetts | ~10K | 1.41× | |
| 05 | Connecticut | ~5K | 1.40× | |
| 06 | Washington, District of Columbia | ~1K | 1.23× | |
| 07 | Washington | ~9K | 1.17× | |
| 08 | Maine | ~2K | 1.16× | |
| 09 | California | ~50K | 1.14× | |
| 10 | Rhode Island | ~1K | 1.11× | |
| 11 | Illinois | ~10K | 1.10× | |
| 12 | Vermont | <1K | 1.07× | |
| 13 | New Hampshire | ~2K | 1.06× | |
| 14 | Pennsylvania | ~10K | 1.05× | |
| 15 | Louisiana | ~5K | 1.05× | |
| 16 | Alaska | <1K | 1.05× | |
| 17 | Oregon | ~4K | 1.04× | |
| 18 | Florida | ~30K | 1.01× | |
| 19 | North Dakota | <1K | 1.00× | |
| 20 | Montana | ~1K | 0.98× | |
| 21 | South Dakota | <1K | 0.98× | |
| 22 | Wisconsin | ~6K | 0.97× | |
| 23 | Idaho | ~2K | 0.97× | |
| 24 | Delaware | ~1K | 0.97× | |
| 25 | Missouri | ~6K | 0.96× | |
| 26 | Michigan | ~9K | 0.95× | |
| 27 | Colorado | ~6K | 0.95× | |
| 28 | Virginia | ~9K | 0.94× | |
| 29 | Maryland | ~6K | 0.93× | |
| 30 | New Mexico | ~2K | 0.92× | |
| 31 | Nebraska | ~2K | 0.92× | |
| 32 | West Virginia | ~2K | 0.92× | |
| 33 | Nevada | ~3K | 0.91× | |
| 34 | Utah | ~3K | 0.89× | |
| 35 | Mississippi | ~3K | 0.89× | |
| 36 | Arizona | ~7K | 0.88× | |
| 37 | Tennessee | ~7K | 0.87× | |
| 38 | Minnesota | ~5K | 0.87× | |
| 39 | Arkansas | ~3K | 0.87× | |
| 40 | Ohio | ~10K | 0.86× | |
| 41 | South Carolina | ~5K | 0.86× | |
| 42 | Kansas | ~3K | 0.86× | |
| 43 | North Carolina | ~10K | 0.85× | |
| 44 | Iowa | ~3K | 0.85× | |
| 45 | Kentucky | ~4K | 0.84× | |
| 46 | Oklahoma | ~3K | 0.84× | |
| 47 | Georgia | ~9K | 0.81× | |
| 48 | Alabama | ~4K | 0.80× | |
| 49 | Indiana | ~5K | 0.77× | |
| 50 | Texas | ~20K | 0.72× |
The strongest cross-interests of the Sicilian cuisine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Berliner Morgenpost | News | 115.51× | ||
| 02 | Pizza cutter | Food & Beverages | 50.38× | ||
| 03 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 04 | Vera Farmiga | Movies & TV | 20.00× | ||
| 05 | Sizzler | Food & Beverages | 20.00× | ||
| 06 | Phoebe Tonkin | Movies & TV | 20.00× | ||
| 07 | Digi-Key | Technology & Electronics | 18.92× | ||
| 08 | Astro (Malaysian satellite television) | Movies & TV | 18.52× | ||
| 09 | Seth Green | Movies & TV | 13.53× | ||
| 10 | Rose McGowan | Movies & TV | 12.92× | ||
| 11 | Yard House | Food & Beverages | 9.37× | ||
| 12 | Weather forecasting | Home & Garden | 5.29× | ||
| 13 | QVC | Movies & TV | 5.22× | ||
| 14 | FedEx | Business & Career | 4.90× | ||
| 15 | Sustainable energy | Home & Garden | 4.56× | ||
| 16 | Renewable energy | Business & Career | 3.79× | ||
| 17 | Discount stores | Shopping | 3.32× | ||
| 18 | Mortgage loans | Business & Career | 2.84× | ||
| 19 | Pizza Hut | Food & Beverages | 2.43× | ||
| 20 | Internet & Social Media | 2.10× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.11× | |
| Indulgence | JOY | 1.83× | |
| Quality Awareness | PREMIUM | 1.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.74× | |
| Creativity | OPEN | 0.82× | |
| Extroversion | THRILL | 0.86× |
Sicilian cuisine has an estimated audience of 375,239 people in United States, concentrated in California and New York.
57.9% of Sicilian cuisine fans are female, 42.1% are male, with an average age of 42.8 years.
Sicilian cuisine fans show strongest brand affinity for Josh Duhamel (20×), Vera Farmiga (20×), and Yard House (9.37×) over the country average.
Sicilian cuisine fans in United States are most concentrated in California (reach ~50K), New York (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Sicilian cuisine itself, the audience over-indexes on Vera Farmiga (20×), Yard House (9.37×), FedEx (4.9×), and Astro (Malaysian satellite television) (18.52×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sicilian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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