Rascasse Audience Intelligence

Snooker Audience in United States

A data profile of the people who buy, follow and care about Snooker in United States — modelled from more than twelve digital signal sources. Snooker has an estimated audience of 2,401,279 people in United States.

#155among Sport in United States#5745among Topic in United States#1100in Sports

The average Snooker fan in United States is 36.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Ronnie O'Sullivan, Indoor games and sports, Billiard ball, with strongest over-indexing on Ronnie O'Sullivan (254.86× the country average).

Demographically, the Snooker audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Snooker fan in United States is more male, around 36.9 years old, with strong Patriotism tendencies and a notable affinity for Ronnie O'Sullivan.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Snooker profile in United States.

Audience size
2.4M
in United States
Gender
34.5%♀
65.5% male
Age
36.9
average years
Country rank
#12289
Topic in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Snooker fans

34.5% are female, 65.5% are male, average age 36.9.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for Snooker audience in United States
MetricValue
Female34.5%
Male65.5%
Average age36.9
Estimated audience size2,401,279
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Snooker audience in United States
Age bracketShare%
16-1928%
20-2918%
30-3919%
40-4919%
50+17%
Fig. 04

Worldwide distribution

17.2%

of the worldwide Snooker audience comes from United States.

Worldwide audience distribution share by country for Snooker
CountryShare
United States17.2%
United Kingdom12.9%
Japan7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Snooker audience in United States is strongest.

Fig. 05

Top regions by affinity

Snooker fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~70K8.92×
02Massachusetts~70K1.56×
03Michigan~80K1.33×
04North Carolina~90K1.31×
05Vermont~5K1.21×
06Washington~50K1.04×
07Washington, District of Columbia~8K1.04×
08Virginia~60K1.02×
09Connecticut~20K0.99×
10New Hampshire~9K0.99×
11New York~100K0.98×
12Illinois~80K0.97×
13Maine~8K0.96×
14Hawaii~10K0.95×
15Oregon~30K0.93×
16California~200K0.92×
17New Jersey~50K0.89×
18Maryland~40K0.88×
19Kansas~20K0.88×
20Colorado~30K0.87×
21Missouri~30K0.86×
22Alaska~4K0.85×
23Pennsylvania~70K0.84×
24North Dakota~4K0.84×
25Wisconsin~30K0.82×
26Utah~20K0.82×
27Montana~5K0.82×
28Kentucky~20K0.80×
29Arizona~40K0.78×
30South Dakota~4K0.78×
31Minnesota~30K0.76×
32Louisiana~20K0.76×
33Iowa~10K0.76×
34Idaho~9K0.76×
35Delaware~5K0.76×
36Florida~100K0.75×
37Tennessee~40K0.75×
38Indiana~30K0.75×
39Nebraska~9K0.75×
40West Virginia~8K0.75×
41Oklahoma~20K0.74×
42Nevada~20K0.74×
43Texas~200K0.73×
44Ohio~50K0.73×
45Arkansas~10K0.73×
46New Mexico~8K0.71×
47Georgia~50K0.67×
48South Carolina~20K0.64×
49Alabama~20K0.61×
50Mississippi~10K0.59×
Fig. 06

Affinity by region

Affinity by region — Snooker, United States
0.59×1.00×8.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Snooker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Snooker audience
#·InterestCategoryAffinity×
01Ronnie O'SullivanSports254.86×
02Indoor games and sportsSports108.79×
03Nine-ballSports61.21×
04Carom billiardsSports58.39×
05Billiard ballSports54.42×
06Billiard hallSports42.79×
07Cue stickSports42.08×
08Eight-ballSports22.01×
09Tackle WarehouseShopping16.25×
10HBO (Asia)Movies & TV14.12×
11Cue sportsSports12.21×
12Fishing floatSports9.15×
13SpearfishingSports6.91×
14Wild fisheriesTravel & Leisure6.35×
15Haul truckCars & Mobility4.43×
16Fishing reelSports3.91×
17Ultimate Fighting ChampionshipSports2.58×
18AutoZoneCars & Mobility2.34×
19BusinessBusiness & Career1.66×
20Online shoppingShopping1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Snooker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Snooker audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.63×
Need for SecurityCONSERVATISM1.20×
Risk AppetiteTHRILL1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Snooker audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.52×
IndulgenceJOY0.55×
MindfulnessBALANCE0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Snooker have in United States?

Snooker has an estimated audience of 2,401,279 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Snooker fans?

34.5% of Snooker fans are female, 65.5% are male, with an average age of 36.9 years.

03

Which brands do Snooker fans like most?

Snooker fans show strongest brand affinity for Ronnie O'Sullivan (254.86×), Indoor games and sports (108.79×), and Billiard ball (54.42×) over the country average.

04

Where do Snooker fans live in United States?

Snooker fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Snooker fans also like?

Beyond Snooker itself, the audience over-indexes on Indoor games and sports (108.79×), Billiard ball (54.42×), Cue stick (42.08×), and Billiard hall (42.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Snooker audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Snooker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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