Rascasse Audience Intelligence

Fishing float Audience in United States

A data profile of the people who buy, follow and care about Fishing float in United States — modelled from more than twelve digital signal sources. Fishing float has an estimated audience of 8,661,661 people in United States.

#2574among Topic in United States#335in Sports

The average Fishing float fan in United States is 38.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Boat show, Planet Fitness, Discount Tire, with strongest over-indexing on Boat show (10.9× the country average).

Demographically, the Fishing float audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fishing float fan in United States is more male, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Boat show.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fishing float profile in United States.

Audience size
8.7M
in United States
Gender
26.3%♀
73.7% male
Age
38.6
average years
Country rank
#4107
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fishing float fans

26.3% are female, 73.7% are male, average age 38.6.

Fig. 02

Gender split

26.3%
Female
73.7%
Male
Demographic split for Fishing float audience in United States
MetricValue
Female26.3%
Male73.7%
Average age38.6
Estimated audience size8,661,661
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Fishing float audience in United States
Age bracketShare%
16-1923%
20-2919%
30-3918%
40-4920%
50+21%
Fig. 04

Worldwide distribution

25.3%

of the worldwide Fishing float audience comes from United States.

Worldwide audience distribution share by country for Fishing float
CountryShare
United States25.3%
Japan15.8%
Germany5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fishing float audience in United States is strongest.

Fig. 05

Top regions by affinity

Fishing float fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~200K1.30×
02Wisconsin~200K1.25×
03Alaska~20K1.25×
04Montana~30K1.22×
05North Dakota~20K1.22×
06South Dakota~20K1.19×
07Vermont~20K1.18×
08Hawaii~40K1.14×
09Oregon~100K1.08×
10Nebraska~50K1.06×
11West Virginia~40K1.05×
12Maine~30K1.05×
13Louisiana~100K1.03×
14Oklahoma~100K1.03×
15Delaware~20K1.03×
16Idaho~40K1.02×
17Rhode Island~30K1.02×
18Washington~200K1.01×
19Kentucky~100K1.01×
20Iowa~70K1.01×
21New Hampshire~30K1.01×
22Mississippi~70K1.00×
23Arkansas~70K0.99×
24New Mexico~40K0.99×
25Alabama~100K0.96×
26Utah~70K0.96×
27Kansas~70K0.96×
28Washington, District of Columbia~20K0.95×
29South Carolina~100K0.94×
30Colorado~100K0.91×
31Tennessee~200K0.90×
32Michigan~200K0.89×
33Nevada~70K0.88×
34Indiana~100K0.87×
35Missouri~100K0.87×
36Connecticut~80K0.87×
37North Carolina~200K0.85×
38Georgia~200K0.84×
39Texas~600K0.81×
40Ohio~200K0.81×
41Maryland~100K0.81×
42Illinois~200K0.80×
43Arizona~100K0.80×
44Virginia~200K0.79×
45Massachusetts~100K0.79×
46California~700K0.76×
47Pennsylvania~200K0.76×
48New Jersey~200K0.75×
49Florida~400K0.70×
50New York~300K0.65×
Fig. 06

Affinity by region

Affinity by region — Fishing float, United States
0.65×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fishing float audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fishing float audience
#·InterestCategoryAffinity×
01Tackle WarehouseShopping12.30×
02Boat showTravel & Leisure10.90×
03SnookerSports9.15×
04CarportHome & Garden8.57×
05Jet skiSports7.47×
06Chat roomInternet & Social Media4.78×
07SalmonFood & Beverages4.40×
08Diesel engineCars & Mobility4.36×
09Sportsman's WarehouseShopping4.29×
10Largemouth bassFood & Beverages4.11×
11Fly fishingSports4.09×
12Discount TireShopping3.98×
13Custom motorcycleCars & Mobility3.63×
14Dominican RepublicTravel & Leisure3.61×
15Extreme sportSports3.48×
16Hardware storeHome & Garden2.93×
17Diaper bagKids & Family2.80×
18CyclingSports2.79×
19Bass guitarMusic & Radio2.75×
20Planet FitnessSports2.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fishing float audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fishing float audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.45×
Risk AppetiteTHRILL2.47×
DIY MentalityTHRILL1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fishing float audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.35×
MindfulnessBALANCE0.67×
Quality AwarenessPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fishing float have in United States?

Fishing float has an estimated audience of 8,661,661 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fishing float fans?

26.3% of Fishing float fans are female, 73.7% are male, with an average age of 38.6 years.

03

Which brands do Fishing float fans like most?

Fishing float fans show strongest brand affinity for Boat show (10.9×), Planet Fitness (2.68×), and Discount Tire (3.98×) over the country average.

04

Where do Fishing float fans live in United States?

Fishing float fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Fishing float fans also like?

Beyond Fishing float itself, the audience over-indexes on Planet Fitness (2.68×), Discount Tire (3.98×), Jet ski (7.47×), and Tackle Warehouse (12.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Fishing float audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Fishing float. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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