A data profile of the people who buy, follow and care about Spearfishing in United States — modelled from more than twelve digital signal sources. Spearfishing has an estimated audience of 15,485,615 people in United States.
The average Spearfishing fan in United States is 44.5 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Motorboat, Angling, Real property, with strongest over-indexing on Motorboat (7.71× the country average).
Demographically, the Spearfishing audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Spearfishing fan in United States is more male, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for Motorboat.
The key figures that characterise the Spearfishing profile in United States.
32.3% are female, 67.7% are male, average age 44.5.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 44.5 |
| Estimated audience size | 15,485,615 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 32% |
Where the Spearfishing audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~600K | 9.39× | |
| 02 | Florida | ~1.5M | 1.61× | |
| 03 | Alaska | ~40K | 1.21× | |
| 04 | California | ~2M | 1.16× | |
| 05 | Colorado | ~300K | 1.16× | |
| 06 | Rhode Island | ~60K | 1.14× | |
| 07 | Idaho | ~80K | 1.06× | |
| 08 | Washington | ~300K | 1.04× | |
| 09 | Oregon | ~200K | 1.03× | |
| 10 | Utah | ~100K | 1.01× | |
| 11 | Washington, District of Columbia | ~50K | 1.00× | |
| 12 | Maine | ~50K | 0.99× | |
| 13 | Montana | ~40K | 0.98× | |
| 14 | North Dakota | ~30K | 0.98× | |
| 15 | South Dakota | ~30K | 0.97× | |
| 16 | Vermont | ~30K | 0.94× | |
| 17 | New Jersey | ~400K | 0.93× | |
| 18 | Minnesota | ~200K | 0.92× | |
| 19 | New York | ~800K | 0.91× | |
| 20 | New Hampshire | ~60K | 0.90× | |
| 21 | Massachusetts | ~300K | 0.88× | |
| 22 | Delaware | ~40K | 0.87× | |
| 23 | Alabama | ~200K | 0.86× | |
| 24 | Connecticut | ~100K | 0.85× | |
| 25 | Nevada | ~100K | 0.85× | |
| 26 | South Carolina | ~200K | 0.83× | |
| 27 | Arkansas | ~100K | 0.82× | |
| 28 | Virginia | ~300K | 0.81× | |
| 29 | Mississippi | ~100K | 0.80× | |
| 30 | Nebraska | ~60K | 0.80× | |
| 31 | West Virginia | ~60K | 0.80× | |
| 32 | Maryland | ~200K | 0.79× | |
| 33 | Wisconsin | ~200K | 0.79× | |
| 34 | Louisiana | ~200K | 0.79× | |
| 35 | North Carolina | ~400K | 0.78× | |
| 36 | Iowa | ~100K | 0.77× | |
| 37 | Kansas | ~90K | 0.77× | |
| 38 | New Mexico | ~60K | 0.77× | |
| 39 | Oklahoma | ~100K | 0.75× | |
| 40 | Michigan | ~300K | 0.74× | |
| 41 | Texas | ~1M | 0.73× | |
| 42 | Georgia | ~300K | 0.72× | |
| 43 | Arizona | ~200K | 0.72× | |
| 44 | Missouri | ~200K | 0.71× | |
| 45 | Pennsylvania | ~400K | 0.69× | |
| 46 | Kentucky | ~100K | 0.69× | |
| 47 | Illinois | ~300K | 0.65× | |
| 48 | Tennessee | ~200K | 0.65× | |
| 49 | Indiana | ~200K | 0.63× | |
| 50 | Ohio | ~300K | 0.60× |
The strongest cross-interests of the Spearfishing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Motorboat | Cars & Mobility | 7.71× | ||
| 02 | Shimano | Cars & Mobility | 6.72× | ||
| 03 | Angling | Sports | 5.45× | ||
| 04 | Shellfish | Food & Beverages | 4.64× | ||
| 05 | Sportsman's Warehouse | Shopping | 4.25× | ||
| 06 | Largemouth bass | Food & Beverages | 4.20× | ||
| 07 | Lawn mower | Home & Garden | 2.80× | ||
| 08 | Real property | Home & Garden | 2.65× | ||
| 09 | NASDAQ | Business & Career | 2.44× | ||
| 10 | Discount Tire | Shopping | 2.37× | ||
| 11 | Chuck Norris | Movies & TV | 2.30× | ||
| 12 | Hardware store | Home & Garden | 2.13× | ||
| 13 | CBS Sports | Movies & TV | 2.01× | ||
| 14 | Radio | Technology & Electronics | 1.96× | ||
| 15 | Fishing | Sports | 1.91× | ||
| 16 | Planet Fitness | Sports | 1.83× | ||
| 17 | Recreation | Travel & Leisure | 1.77× | ||
| 18 | Fox News Channel | Movies & TV | 1.74× | ||
| 19 | Gambling | Games | 1.70× | ||
| 20 | Camping | Travel & Leisure | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.80× | |
| Risk Appetite | THRILL | 1.63× | |
| Individualism | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.67× | |
| Mindfulness | BALANCE | 0.73× | |
| Creativity | OPEN | 0.75× |
Spearfishing has an estimated audience of 15,485,615 people in United States, concentrated in California and Florida.
32.3% of Spearfishing fans are female, 67.7% are male, with an average age of 44.5 years.
Spearfishing fans show strongest brand affinity for Motorboat (7.71×), Angling (5.45×), and Real property (2.65×) over the country average.
Spearfishing fans in United States are most concentrated in California (reach ~2M), Florida (reach ~1.5M), and Texas (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Spearfishing itself, the audience over-indexes on Angling (5.45×), Real property (2.65×), Recreation (1.77×), and Planet Fitness (1.83×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Spearfishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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