Rascasse Audience Intelligence

Snooker Audience in Germany

A data profile of the people who buy, follow and care about Snooker in Germany — modelled from more than twelve digital signal sources. Snooker has an estimated audience of 369,853 people in Germany.

#171among Sport in Germany#5518among Topic in Germany#1183in Sports

The average Snooker fan in Germany is 35.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ronnie O'Sullivan, Billiard ball, Billiard table, with strongest over-indexing on Ronnie O'Sullivan (184.79× the country average).

Demographically, the Snooker audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Snooker fan in Germany is more male, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for Ronnie O'Sullivan.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Snooker profile in Germany.

Audience size
370K
in Germany
Gender
26.9%♀
73.1% male
Age
35.2
average years
Country rank
#14922
Topic in Germany
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Snooker fans

26.9% are female, 73.1% are male, average age 35.2.

Fig. 02

Gender split

26.9%
Female
73.1%
Male
Demographic split for Snooker audience in Germany
MetricValue
Female26.9%
Male73.1%
Average age35.2
Estimated audience size369,853
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Snooker audience in Germany
Age bracketShare%
16-1931%
20-2919%
30-3919%
40-4919%
50+12%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Snooker audience comes from Germany.

Worldwide audience distribution share by country for Snooker
CountryShare
United States17.2%
United Kingdom12.9%
Japan7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Snooker audience in Germany is strongest.

Fig. 05

Top regions by affinity

Snooker fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~20K1.70×
02Mecklenburg-Vorpommern~10K1.52×
03Sachsen-Anhalt~10K1.49×
04Thüringen~10K1.45×
05Sachsen~20K1.23×
06Niedersachsen~30K0.95×
07Schleswig-Holstein~10K0.94×
08Bremen~3K0.88×
09Rheinland-Pfalz~20K0.83×
10Berlin~10K0.83×
11Nordrhein-Westfalen~70K0.82×
12Saarland~4K0.77×
13Baden-Württemberg~40K0.73×
14Bayern~40K0.67×
15Hamburg~6K0.66×
16Hessen~20K0.64×
Fig. 06

Affinity by region

Affinity by region — Snooker, Germany
0.64×1.00×1.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Snooker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Snooker audience
#·InterestCategoryAffinity×
01Ronnie O'SullivanSports184.79×
02Billiard ballSports120.97×
03Billiard tableHome & Garden71.23×
04Eight-ballSports52.15×
05Nine-ballSports50.94×
06Cue sportsSports26.87×
07KabulTravel & Leisure10.99×
08Luke LittlerSports7.67×
09The Championships, WimbledonSports6.42×
10Brad PittMovies & TV4.73×
11Ultimate Fighting ChampionshipSports4.68×
12Alexander ZverevSports3.75×
13SportschauSports3.11×
14UEFA Champions LeagueSports2.29×
15TechnologyTechnology & Electronics1.96×
16FIFA World CupSports1.85×
17BundesligaSports1.84×
18FC Bayern MunichSports1.68×
19Borussia DortmundSports1.64×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Snooker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Snooker audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.10×
SpiritualityBALANCE1.45×
Risk AppetiteTHRILL1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Snooker audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.47×
TravellingTHRILL0.63×
Community OrientationOPEN0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Snooker have in Germany?

Snooker has an estimated audience of 369,853 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Snooker fans?

26.9% of Snooker fans are female, 73.1% are male, with an average age of 35.2 years.

03

Which brands do Snooker fans like most?

Snooker fans show strongest brand affinity for Ronnie O'Sullivan (184.79×), Billiard ball (120.97×), and Billiard table (71.23×) over the country average.

04

Where do Snooker fans live in Germany?

Snooker fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Snooker fans also like?

Beyond Snooker itself, the audience over-indexes on Billiard ball (120.97×), Billiard table (71.23×), Cue sports (26.87×), and Eight-ball (52.15×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in Germany

See Snooker audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Snooker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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