Snooker Audience in Germany

Snooker has an estimated audience of 369,853 people in Germany. 26.9% are female, 73.1% are male, average age 35.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ronnie O'Sullivan, Billiard ball, Billiard table, Cue sports, Eight-ball.
The average Snooker fan in Germany is 35.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ronnie O'Sullivan, Billiard ball, Billiard table, with strongest over-indexing on Ronnie O'Sullivan (184.79× the country average). Demographically, the Snooker audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Spirituality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Snooker fans
| Metric | Value |
|---|---|
| Female | 26.9% |
| Male | 73.1% |
| Average age | 35.2 |
| Estimated audience size | 369,853 |
Audience persona
The typical Snooker fan in Germany is more male, around 35.2 years old, with strong Spirituality tendencies and a notable affinity for Ronnie O'Sullivan.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 70,182 | 0.87× |
| Bayern | 41,816 | 0.7× |
| Baden-Württemberg | 39,692 | 0.79× |
| Niedersachsen | 35,302 | 0.98× |
| Brandenburg | 19,767 | 1.72× |
| Hessen | 18,836 | 0.67× |
| Sachsen | 16,537 | 0.91× |
| Rheinland-Pfalz | 15,707 | 0.85× |
| Berlin | 15,352 | 0.93× |
| Thüringen | 13,912 | 1.48× |
| Sachsen-Anhalt | 13,430 | 1.4× |
| Schleswig-Holstein | 12,682 | 0.95× |
| Mecklenburg-Vorpommern | 10,145 | 1.44× |
| Hamburg | 5,873 | 0.7× |
| Saarland | 3,481 | 0.77× |
| Bremen | 2,665 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ronnie O'Sullivan | 184.79× | Sports |
| Billiard ball | 120.97× | Sports |
| Billiard table | 71.23× | Home & Garden |
| Cue sports | 26.87× | Sports |
| Eight-ball | 52.15× | Sports |
| Luke Littler | 7.67× | Sports |
| Sportschau | 3.11× | Sports |
| Borussia Dortmund | 1.64× | Sports |
| UEFA Champions League | 2.29× | Sports |
| Business and industry | 1.51× | Business & Career |
| Nine-ball | 50.94× | Sports |
| Brad Pitt | 4.73× | Movies & TV |
| Ultimate Fighting Championship | 4.68× | Sports |
| Bundesliga | 1.84× | Sports |
| Alexander Zverev | 3.75× | Sports |
| The Championships, Wimbledon | 6.42× | Sports |
| Technology | 1.96× | Technology & Electronics |
| Kabul | 10.99× | Travel & Leisure |
| FC Bayern Munich | 1.68× | Sports |
| Friends | 2.63× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.53 |
| Luxury Orientation | PREMIUM | 1.51 |
| Convenience Orientation | PREMIUM | 1.41 |
| Urban Lifestyle | OPEN | 1.35 |
| Patriotism | CONSERVATISM | 1.29 |
| Social Media Usage | JOY | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.4% |
| United Kingdom | 13.1% |
| Japan | 7.7% |
See Snooker audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Snooker have in Germany?
Snooker has an estimated audience of 369,853 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Snooker fans?
26.9% of Snooker fans are female, 73.1% are male, with an average age of 35.2 years.
Which brands do Snooker fans like most?
Snooker fans show strongest brand affinity for Ronnie O'Sullivan (184.79×), Billiard ball (120.97×), and Billiard table (71.23×) over the country average.
Where do Snooker fans live in Germany?
Snooker fans in Germany are most concentrated in Nordrhein-Westfalen (reach 70,182), Bayern (reach 41,816), and Baden-Württemberg (reach 39,692). These three regions account for the largest share of the active audience.
What other brands do Snooker fans also like?
Beyond Snooker itself, the audience over-indexes on Billiard ball (120.97×), Billiard table (71.23×), Cue sports (26.87×), and Eight-ball (52.15×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Snooker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.