South Beach Diet Audience in United States

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South Beach Diet has an estimated audience of 953,448 people in United States. 81.2% are female, 18.8% are male, average age 46.9. Top regions: Texas, California, Florida. Top brand affinities: Keene, New Hampshire, Regional styles of Mexican music, Mothercare, headspace, Lulu 黃路梓茵.

The average South Beach Diet fan in United States is 46.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Keene, New Hampshire, Regional styles of Mexican music, Mothercare, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the South Beach Diet audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Career Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of South Beach Diet fans

Demographic split for South Beach Diet audience in United States
MetricValue
Female81.2%
Male18.8%
Average age46.9
Estimated audience size953,448

Audience persona

The typical South Beach Diet fan in United States is more female, around 46.9 years old, with strong Career Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for South Beach Diet in United States
RegionReachAffinity
Texas77,0460.94×
California73,5410.7×
Florida68,0871.05×
New York54,4981.02×
Georgia34,7851.18×
Pennsylvania32,0171×
Illinois31,0510.98×
North Carolina28,5631×
Michigan25,4641.02×
Virginia25,1491.08×
Ohio25,1200.86×
New Jersey23,4580.97×
Arizona20,8921.07×
Massachusetts20,5901.1×
Tennessee19,5261.02×
Washington18,8240.98×
Colorado17,4031.16×
Maryland16,2310.99×
Missouri15,6541.02×
Alabama14,3811.08×
Indiana14,3060.82×
South Carolina13,9840.97×
Wisconsin13,8570.97×
Arkansas12,3351.57×
Minnesota11,2640.82×
Connecticut11,0161.15×
Louisiana10,9010.89×
Kentucky10,7610.9×
Oregon10,1650.93×
Oklahoma10,0170.95×
Utah8,1040.95×
Iowa7,8761×
Kansas7,3060.97×
Nevada7,2400.79×
Mississippi6,0900.78×
Idaho5,1381.07×
New Hampshire4,9711.32×
New Mexico4,3580.91×
Washington, District of Columbia4,0691.42×
West Virginia4,0220.91×
Maine3,8911.14×
Nebraska3,7320.78×
Montana3,4401.3×
Delaware3,1521.2×
Rhode Island3,0931.02×
Hawaii2,8380.69×
South Dakota2,1870.99×
Vermont1,8361.1×
North Dakota1,6810.86×
Alaska1,4050.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for South Beach Diet audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Regional styles of Mexican music20×Music & Radio
Mothercare7.04×Kids & Family
headspace19.39×Health
Lulu 黃路梓茵5.55×Movies & TV
Goop9.84×Internet & Social Media
Governor of Michigan13.23×Politics & Society
Cherish (group)18.4×Music & Radio
Wok10.65×Food & Beverages
Grace Slick14.17×Music & Radio
Google Home9.73×Technology & Electronics
Product design2.59×Business & Career
Hibachi9.69×Food & Beverages
Fairy godmother8.4×Literature
Home equity2.08×Home & Garden
Ira Glass18.1×Music & Radio
Grinch4.13×Movies & TV
El Paso County, Colorado13.1×Travel & Leisure
Cryptic crossword15.46×Technology & Electronics
Sacred Heart Catholic Church (Dubuque, Iowa)11.13×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by South Beach Diet audience
TraitClusterScore
Career OrientationPOWER2.03
IndulgenceJOY1.95
Design AffinityPREMIUM1.7
Quality AwarenessPREMIUM1.51
TravellingTHRILL1.49
Luxury OrientationPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for South Beach Diet
CountryShare
United States75.6%
Germany7.4%
Italy5.0%

See South Beach Diet audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does South Beach Diet have in United States?

South Beach Diet has an estimated audience of 953,448 people in United States, concentrated in Texas and California.

What is the gender split and age of South Beach Diet fans?

81.2% of South Beach Diet fans are female, 18.8% are male, with an average age of 46.9 years.

Which brands do South Beach Diet fans like most?

South Beach Diet fans show strongest brand affinity for Keene, New Hampshire (675×), Regional styles of Mexican music (20×), and Mothercare (7.04×) over the country average.

Where do South Beach Diet fans live in United States?

South Beach Diet fans in United States are most concentrated in Texas (reach 77,046), California (reach 73,541), and Florida (reach 68,087). These three regions account for the largest share of the active audience.

What other brands do South Beach Diet fans also like?

Beyond South Beach Diet itself, the audience over-indexes on Regional styles of Mexican music (20×), Mothercare (7.04×), headspace (19.39×), and Lulu 黃路梓茵 (5.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for South Beach Diet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.