Sugarbush Resort Audience in United States

Sugarbush Resort logo

Sugarbush Resort has an estimated audience of 331,599 people in United States. 43.1% are female, 56.9% are male, average age 42.5. Top regions: Vermont, Massachusetts, New York. Top brand affinities: Laneige, La Opinión, Alaska, Electrolyte, Tezz.

The average Sugarbush Resort fan in United States is 42.5 years old, more male, and lives primarily in Vermont. The audience is concentrated in Vermont, Massachusetts, New York. Top brand affinities include Laneige, La Opinión, Alaska, with strongest over-indexing on Laneige (20× the country average). Demographically, the Sugarbush Resort audience skews more male with an average age of 42.5, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Sugarbush Resort fans

Demographic split for Sugarbush Resort audience in United States
MetricValue
Female43.1%
Male56.9%
Average age42.5
Estimated audience size331,599

Audience persona

The typical Sugarbush Resort fan in United States is more male, around 42.5 years old, with strong Sports Activity tendencies and a notable affinity for Laneige.

Top regions in United States

Top regions ranked by reach for Sugarbush Resort in United States
RegionReachAffinity
Vermont22,94539.41×
Massachusetts11,8691.82×
New York11,8280.64×
New Jersey4,9580.59×
Connecticut4,4601.34×
Pennsylvania3,7290.33×
New Hampshire2,7142.08×
Florida2,1280.09×
California1,6060.04×
Virginia1,3580.17×
Texas1,0560.04×
Maine9700.82×
Rhode Island9590.91×
Maryland9580.17×
North Carolina8490.09×
Ohio8130.08×
Illinois6320.06×
Michigan6280.07×
Colorado5800.11×
Georgia5630.06×
South Carolina4160.08×
Washington4090.06×
Tennessee3550.05×
Washington, District of Columbia2900.29×
Utah2760.09×
Wisconsin2530.05×
Minnesota2480.05×
Indiana2360.04×
Delaware2100.23×
Oregon2090.06×
Missouri1680.03×
Arizona1650.02×
Kentucky1500.04×
Alabama1450.03×
West Virginia1450.09×
Nevada1310.04×
Louisiana1250.03×
Oklahoma1220.03×
Montana1090.12×
Iowa1060.04×
Idaho980.06×
Mississippi820.03×
Kansas800.03×
Arkansas780.03×
New Mexico740.04×
Hawaii640.04×
Nebraska580.04×
Alaska580.08×
Wyoming550.11×
South Dakota540.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sugarbush Resort audience
BrandAffinityCategory
Laneige20×Beauty & Wellness
La Opinión20×News
AlaskaTravel & Leisure
Electrolyte10.61×Health
Tezz15.7×Movies & TV
The Devil's Rejects20×Movies & TV
Voter registration7.31×Politics & Society
Israel3.04×Travel & Leisure
Elsword20×Games
Nebraska Cornhuskers football3.94×Sports
Home equity2.1×Home & Garden
Bruklinas17.06×Travel & Leisure
Embroidery Library12.14×Home & Garden
Jennifer Meyer10.84×Fashion & Accessoires
Home staging3.74×Home & Garden
JDSUBusiness & Career
edureka23.53×Business & Career
Urban horticulture2.2×Home & Garden
Monogram2.35×Home & Garden
Sailor2.97×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sugarbush Resort audience
TraitClusterScore
Sports ActivityPOWER3.03
SustainabilityBALANCE1.96
Risk AppetiteTHRILL1.6
Quality AwarenessPREMIUM1.52
TravellingTHRILL1.47
Price SensitivityPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Sugarbush Resort
CountryShare
United States89.4%
Canada9.7%
Malaysia0.2%

See Sugarbush Resort audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Sugarbush Resort have in United States?

Sugarbush Resort has an estimated audience of 331,599 people in United States, concentrated in Vermont and Massachusetts.

What is the gender split and age of Sugarbush Resort fans?

43.1% of Sugarbush Resort fans are female, 56.9% are male, with an average age of 42.5 years.

Which brands do Sugarbush Resort fans like most?

Sugarbush Resort fans show strongest brand affinity for Laneige (20×), La Opinión (20×), and Alaska (4×) over the country average.

Where do Sugarbush Resort fans live in United States?

Sugarbush Resort fans in United States are most concentrated in Vermont (reach 22,945), Massachusetts (reach 11,869), and New York (reach 11,828). These three regions account for the largest share of the active audience.

What other brands do Sugarbush Resort fans also like?

Beyond Sugarbush Resort itself, the audience over-indexes on La Opinión (20×), Alaska (4×), Electrolyte (10.61×), and Tezz (15.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sugarbush Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.