Suze Orman Audience in United States

Suze Orman logo

Suze Orman has an estimated audience of 339,509 people in United States. 67.6% are female, 32.4% are male, average age 43.5. Top regions: California, New York, Florida. Top brand affinities: Thandie Newton, Indeed.com, TransUnion, Autism Awareness, Capital One.

The average Suze Orman fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Thandie Newton, Indeed.com, TransUnion, with strongest over-indexing on Thandie Newton (52.82× the country average). Demographically, the Suze Orman audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Career Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Entrepreneur

Demographics of Suze Orman fans

Demographic split for Suze Orman audience in United States
MetricValue
Female67.6%
Male32.4%
Average age43.5
Estimated audience size339,509

Audience persona

The typical Suze Orman fan in United States is more female, around 43.5 years old, with strong Career Orientation tendencies and a notable affinity for Thandie Newton.

Top regions in United States

Top regions ranked by reach for Suze Orman in United States
RegionReachAffinity
California38,9811.04×
New York24,0741.27×
Florida24,0121.04×
Texas21,9380.75×
Illinois13,9221.23×
Pennsylvania12,4681.09×
Georgia10,3600.99×
North Carolina10,2771.01×
New Jersey10,2611.19×
Ohio10,1000.97×
Michigan9,8051.1×
Virginia9,2071.11×
Massachusetts8,3051.24×
Washington8,1161.19×
Arizona7,5341.09×
Maryland7,2611.24×
Colorado5,9881.12×
Minnesota5,9661.23×
Wisconsin5,6971.12×
Tennessee5,5260.81×
Indiana5,4470.88×
Missouri5,2540.96×
South Carolina5,0360.99×
Oregon4,8781.25×
Connecticut3,9841.17×
Alabama3,7860.8×
Kentucky3,2300.76×
Louisiana3,0700.7×
Oklahoma3,0640.81×
Nevada3,0020.91×
Iowa2,7670.99×
Utah2,6010.86×
Kansas2,4420.91×
Mississippi1,8890.68×
Arkansas1,8880.67×
Nebraska1,6810.99×
Hawaii1,6761.15×
New Hampshire1,6361.22×
Idaho1,5640.92×
New Mexico1,4270.84×
Maine1,3851.14×
Washington, District of Columbia1,3161.29×
Rhode Island1,2211.13×
Montana1,1341.2×
West Virginia1,0840.69×
Delaware8330.89×
Alaska7050.97×
Vermont6201.04×
South Dakota5960.76×
North Dakota5700.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Suze Orman audience
BrandAffinityCategory
Thandie Newton52.82×Movies & TV
Indeed.com10.44×Business & Career
TransUnion28.12×Technology & Electronics
Autism Awareness19.03×Health
Capital One7.96×Business & Career
H. R. Giger78.87×Literature
Diabetes mellitus awareness12.48×Health
Google Maps7.32×Internet & Social Media
Olivia Wilde29.72×Movies & TV
Microsoft Store38.22×Technology & Electronics
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
DuckDuckGo12.16×Internet & Social Media
Income tax13.19×Business & Career
OnStar35.95×Cars & Mobility
Diane Keaton6.62×Movies & TV
The UPS Store4.88×Shopping
Venus Williams16.13×Sports
Google News5.94×News
Enterprise Rent-A-Car6.07×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Suze Orman audience
TraitClusterScore
Career OrientationPOWER1.89
Family OrientationCONSERVATISM1.51
Design AffinityPREMIUM1.51
TravellingTHRILL1.48
Community OrientationOPEN1.37
Quality AwarenessPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Suze Orman
CountryShare
United States83.8%
Canada3.7%
United Kingdom2.1%

See Suze Orman audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Suze Orman have in United States?

Suze Orman has an estimated audience of 339,509 people in United States, concentrated in California and New York.

What is the gender split and age of Suze Orman fans?

67.6% of Suze Orman fans are female, 32.4% are male, with an average age of 43.5 years.

Which brands do Suze Orman fans like most?

Suze Orman fans show strongest brand affinity for Thandie Newton (52.82×), Indeed.com (10.44×), and TransUnion (28.12×) over the country average.

Where do Suze Orman fans live in United States?

Suze Orman fans in United States are most concentrated in California (reach 38,981), New York (reach 24,074), and Florida (reach 24,012). These three regions account for the largest share of the active audience.

What other brands do Suze Orman fans also like?

Beyond Suze Orman itself, the audience over-indexes on Indeed.com (10.44×), TransUnion (28.12×), Autism Awareness (19.03×), and Capital One (7.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Suze Orman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.