Taeyang Audience in United States

Taeyang has an estimated audience of 430,038 people in United States. 68.6% are female, 31.4% are male, average age 26.0. Top regions: California, Texas, New York. Top brand affinities: No Strings Attached (film), Solitaire, Miss A, Kim Soo-hyun, PENTAGON.

The average Taeyang fan in United States is 26.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include No Strings Attached (film), Solitaire, Miss A, with strongest over-indexing on No Strings Attached (film) (304.64× the country average). Demographically, the Taeyang audience skews more female with an average age of 26.0, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Taeyang fans

Demographic split for Taeyang audience in United States
MetricValue
Female68.6%
Male31.4%
Average age26.0
Estimated audience size430,038

Audience persona

The typical Taeyang fan in United States is more female, around 26.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for No Strings Attached (film).

Top regions in United States

Top regions ranked by reach for Taeyang in United States
RegionReachAffinity
California110,8232.34×
Texas55,1361.49×
New York33,9041.41×
Florida29,6071.02×
Illinois17,2191.2×
Georgia16,4961.25×
New Jersey13,8401.27×
Washington13,7701.6×
North Carolina13,1641.02×
Virginia12,6021.2×
Pennsylvania12,4900.86×
Ohio10,8460.82×
Massachusetts9,6851.14×
Maryland9,2531.25×
Michigan9,1290.81×
Minnesota8,8841.44×
Tennessee8,1130.94×
Indiana7,2010.92×
Arizona6,6720.76×
Nevada6,6481.6×
Hawaii6,3973.46×
Wisconsin6,2220.96×
Colorado5,9540.88×
Missouri5,9440.86×
Oregon5,5181.12×
Oklahoma5,1661.08×
Louisiana5,0880.92×
South Carolina5,0690.78×
Kentucky4,7550.88×
Connecticut3,9010.9×
Alabama3,5150.59×
Utah3,4700.9×
Arkansas3,3750.95×
Kansas3,1650.93×
Mississippi2,9170.82×
Iowa2,6450.75×
New Mexico2,1771.01×
Nebraska1,6330.76×
Idaho1,4420.67×
West Virginia1,4030.7×
Washington, District of Columbia1,0550.82×
Rhode Island1,0530.77×
New Hampshire1,0250.6×
Maine8310.54×
Delaware8300.7×
South Dakota6820.69×
Alaska6600.72×
North Dakota5310.6×
Montana4720.4×
Vermont3310.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Taeyang audience
BrandAffinityCategory
No Strings Attached (film)304.64×Movies & TV
Solitaire23.61×Games
Miss A46.6×Music & Radio
Kim Soo-hyun37.64×Movies & TV
PENTAGON25.99×Music & Radio
Korea15.58×Travel & Leisure
Korean language14.88×Politics & Society
Song Hye-kyo45.68×Fashion & Accessoires
Korean hip hop8.63×Music & Radio
Koreaboo42.58×Internet & Social Media
Korean Series37.75×Movies & TV
Seoul9.28×Travel & Leisure
Song Joong-ki44.17×Movies & TV
Lee Min-ho37.09×Fashion & Accessoires
2PM42.21×Music & Radio
Kim Woo-bin40.81×Movies & TV
Korean movies29.6×Movies & TV
Running Man (TV series)18.37×Movies & TV
TOPIK51.63×Business & Career
NCT (band)39.35×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Taeyang audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.77
Luxury OrientationPREMIUM1.48
SustainabilityBALANCE1.47
Pet OwnershipJOY1.38
TraditionCONSERVATISM1.38
Early Adopter MentalityPOWER1.34

Worldwide distribution

Worldwide audience distribution share by country for Taeyang
CountryShare
Japan35.8%
United States9.3%
Indonesia7.0%

See Taeyang audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Taeyang have in United States?

Taeyang has an estimated audience of 430,038 people in United States, concentrated in California and Texas.

What is the gender split and age of Taeyang fans?

68.6% of Taeyang fans are female, 31.4% are male, with an average age of 26.0 years.

Which brands do Taeyang fans like most?

Taeyang fans show strongest brand affinity for No Strings Attached (film) (304.64×), Solitaire (23.61×), and Miss A (46.6×) over the country average.

Where do Taeyang fans live in United States?

Taeyang fans in United States are most concentrated in California (reach 110,823), Texas (reach 55,136), and New York (reach 33,904). These three regions account for the largest share of the active audience.

What other brands do Taeyang fans also like?

Beyond Taeyang itself, the audience over-indexes on Solitaire (23.61×), Miss A (46.6×), Kim Soo-hyun (37.64×), and PENTAGON (25.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Taeyang. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.