Rascasse Audience Intelligence

Taeyang Audience in United States

A data profile of the people who buy, follow and care about Taeyang in United States — modelled from more than twelve digital signal sources. Taeyang has an estimated audience of 491,233 people in United States.

#190among Pop in United States#9000among Person in United States#5190in Music & Radio

The average Taeyang fan in United States is 26.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include No Strings Attached (film), Solitaire, Miss A, with strongest over-indexing on No Strings Attached (film) (304.64× the country average).

Demographically, the Taeyang audience skews more female with an average age of 26.0, and over-indexes on personality traits such as Spirituality, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Taeyang fan in United States is more female, around 26.0 years old, with strong Spirituality tendencies and a notable affinity for No Strings Attached (film).

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Taeyang profile in United States.

Audience size
491K
in United States
Gender
68.6%♀
31.4% male
Age
26.0
average years
Country rank
#37049
Person in United States
Fig. 01

Search interest · 12-month trend

+96%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Taeyang fans

68.6% are female, 31.4% are male, average age 26.0.

Fig. 02

Gender split

68.6%
Female
31.4%
Male
Demographic split for Taeyang audience in United States
MetricValue
Female68.6%
Male31.4%
Average age26.0
Estimated audience size491,233
Fig. 03

Age distribution

Ø 26.0
average years
Age distribution of the Taeyang audience in United States
Age bracketShare%
16-1963%
20-2919%
30-399%
40-496%
50+4%
Fig. 04

Worldwide distribution

10.3%

of the worldwide Taeyang audience comes from United States.

Worldwide audience distribution share by country for Taeyang
CountryShare
Japan34.7%
United States10.3%
Indonesia6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Taeyang audience in United States is strongest.

Fig. 05

Top regions by affinity

Taeyang fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~6K3.25×
02California~100K2.35×
03Nevada~7K1.63×
04Washington~10K1.57×
05Texas~50K1.36×
06Minnesota~8K1.34×
07New York~30K1.27×
08Maryland~9K1.18×
09Georgia~20K1.17×
10New Jersey~10K1.15×
11Virginia~10K1.14×
12Illinois~20K1.09×
13Oregon~5K1.09×
14Oklahoma~5K1.07×
15Massachusetts~9K1.04×
16Utah~4K1.02×
17New Mexico~2K0.99×
18Florida~30K0.98×
19North Carolina~10K0.97×
20Arizona~9K0.97×
21Alaska<1K0.96×
22Kansas~3K0.95×
23Wisconsin~6K0.93×
24Arkansas~3K0.93×
25Louisiana~5K0.92×
26Tennessee~8K0.91×
27Indiana~7K0.91×
28Kentucky~5K0.91×
29Mississippi~3K0.91×
30Alabama~5K0.88×
31Connecticut~4K0.88×
32Pennsylvania~10K0.87×
33Colorado~6K0.87×
34South Dakota<1K0.87×
35Rhode Island~1K0.86×
36Delaware~1K0.86×
37West Virginia~2K0.85×
38Missouri~6K0.84×
39Washington, District of Columbia~1K0.84×
40North Dakota<1K0.84×
41Michigan~9K0.83×
42Ohio~10K0.82×
43Nebraska~2K0.82×
44South Carolina~5K0.80×
45Vermont<1K0.80×
46Idaho~2K0.79×
47Iowa~3K0.78×
48Montana<1K0.75×
49New Hampshire~1K0.74×
50Maine~1K0.74×
Fig. 06

Affinity by region

Affinity by region — Taeyang, United States
0.74×1.00×3.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Taeyang audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Taeyang audience
#·InterestCategoryAffinity×
01No Strings Attached (film)Movies & TV304.64×
02Miss AMusic & Radio46.60×
03Song Hye-kyoFashion & Accessoires45.68×
04Song Joong-kiMovies & TV44.17×
05KoreabooInternet & Social Media42.58×
062PMMusic & Radio42.21×
07Kim Woo-binMovies & TV40.81×
08ONEUSMusic & Radio40.21×
09Korean SeriesMovies & TV37.75×
10Kim Soo-hyunMovies & TV37.64×
11Lee Min-hoFashion & Accessoires37.09×
12ikonMusic & Radio32.84×
13Korean moviesMovies & TV29.60×
14PENTAGONMusic & Radio25.99×
15SolitaireGames23.61×
16Running Man (TV series)Movies & TV18.37×
17KoreaTravel & Leisure15.58×
18Korean languagePolitics & Society14.88×
19SeoulTravel & Leisure9.28×
20Korean hip hopMusic & Radio8.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Taeyang audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Taeyang audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.75×
Luxury OrientationPREMIUM1.72×
SustainabilityBALANCE1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Taeyang audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.72×
Convenience OrientationPREMIUM0.73×
Family OrientationCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Taeyang have in United States?

Taeyang has an estimated audience of 491,233 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Taeyang fans?

68.6% of Taeyang fans are female, 31.4% are male, with an average age of 26.0 years.

03

Which brands do Taeyang fans like most?

Taeyang fans show strongest brand affinity for No Strings Attached (film) (304.64×), Solitaire (23.61×), and Miss A (46.6×) over the country average.

04

Where do Taeyang fans live in United States?

Taeyang fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Taeyang fans also like?

Beyond Taeyang itself, the audience over-indexes on Solitaire (23.61×), Miss A (46.6×), PENTAGON (25.99×), and Korea (15.58×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Taeyang audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Taeyang. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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