Taurus (constellation) Audience in United States
Taurus (constellation) has an estimated audience of 443,854 people in United States. 74.6% are female, 25.4% are male, average age 31.1. Top brand affinities: Finnair, Google News, AccuWeather, StubHub, Indeed.com.
Top brand affinities include Finnair, Google News, AccuWeather, with strongest over-indexing on Finnair (675× the country average). Demographically, the Taurus (constellation) audience skews more female with an average age of 31.1, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness.
Category: Politics & Society · Type: Topic
Demographics of Taurus (constellation) fans
| Metric | Value |
|---|---|
| Female | 74.6% |
| Male | 25.4% |
| Average age | 31.1 |
| Estimated audience size | 443,854 |
Audience persona
The typical Taurus (constellation) fan in United States is more female, around 31.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Google News | 19.03× | News |
| AccuWeather | 15.97× | Home & Garden |
| StubHub | 15.69× | Travel & Leisure |
| Indeed.com | 6.27× | Business & Career |
| Clint Eastwood | 12.71× | Movies & TV |
| DocuSign | 15.07× | Technology & Electronics |
| OpenTable | 15.85× | Food & Beverages |
| Flickr | 12.57× | Internet & Social Media |
| Robert Pattinson | 14.77× | Movies & TV |
| Google Maps | 4.75× | Internet & Social Media |
| Idris Elba | 15.96× | Movies & TV |
| Autism Awareness | 11.11× | Health |
| Choice Hotels | 18.81× | Travel & Leisure |
| Michelle Pfeiffer | 13.09× | Movies & TV |
| Telegram | 14.57× | Internet & Social Media |
| Liam Neeson | 11.19× | Movies & TV |
| Diabetes mellitus awareness | 7.41× | Health |
| Rebecca Ferguson | 16.65× | Movies & TV |
| GoDaddy | 14.24× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.96 |
| Mindfulness | BALANCE | 2.81 |
| Community Orientation | OPEN | 1.34 |
| Luxury Orientation | PREMIUM | 1.3 |
| Tradition | CONSERVATISM | 1.29 |
| Extroversion | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.8% |
| Italy | 8.7% |
| Turkey | 8.6% |
See Taurus (constellation) audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Taurus (constellation). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.