Rascasse Audience Intelligence

Tea tree oil Audience in United States

A data profile of the people who buy, follow and care about Tea tree oil in United States — modelled from more than twelve digital signal sources. Tea tree oil has an estimated audience of 784,496 people in United States.

#9596among Topic in United States#793in Health

The average Tea tree oil fan in United States is 41.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Contract bridge, Lavender oil, Rose oil, with strongest over-indexing on Contract bridge (66.02× the country average).

Demographically, the Tea tree oil audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Mindfulness, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tea tree oil fan in United States is more female, around 41.4 years old, with strong Mindfulness tendencies and a notable affinity for Contract bridge.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tea tree oil profile in United States.

Audience size
784K
in United States
Gender
78.8%♀
21.2% male
Age
41.4
average years
Country rank
#27804
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tea tree oil fans

78.8% are female, 21.2% are male, average age 41.4.

Fig. 02

Gender split

78.8%
Female
21.2%
Male
Demographic split for Tea tree oil audience in United States
MetricValue
Female78.8%
Male21.2%
Average age41.4
Estimated audience size784,496
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Tea tree oil audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3918%
40-4923%
50+25%
Fig. 04

Worldwide distribution

12.9%

of the worldwide Tea tree oil audience comes from United States.

Worldwide audience distribution share by country for Tea tree oil
CountryShare
United States12.9%
United Kingdom11.2%
Taiwan8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tea tree oil audience in United States is strongest.

Fig. 05

Top regions by affinity

Tea tree oil fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~9K1.44×
02Louisiana~10K1.38×
03Alabama~20K1.37×
04Georgia~30K1.31×
05Texas~90K1.28×
06West Virginia~5K1.26×
07South Carolina~10K1.22×
08Florida~60K1.20×
09North Carolina~30K1.18×
10Tennessee~20K1.16×
11Illinois~30K1.14×
12Arkansas~7K1.14×
13California~100K1.12×
14New Mexico~4K1.10×
15Maryland~10K1.09×
16Oklahoma~9K1.06×
17Arizona~20K1.05×
18Michigan~20K1.03×
19Indiana~10K1.03×
20New York~40K1.02×
21Ohio~20K1.02×
22Missouri~10K1.02×
23Delaware~2K1.02×
24Kentucky~10K1.01×
25Pennsylvania~30K1.00×
26New Jersey~20K1.00×
27Virginia~20K1.00×
28Kansas~6K1.00×
29Connecticut~8K0.99×
30Nevada~8K0.99×
31Hawaii~3K0.98×
32Rhode Island~2K0.93×
33Massachusetts~10K0.90×
34Iowa~6K0.90×
35Nebraska~4K0.90×
36Alaska~2K0.90×
37Wisconsin~10K0.88×
38Idaho~3K0.87×
39South Dakota~2K0.87×
40Washington~10K0.86×
41Montana~2K0.85×
42Minnesota~9K0.84×
43Maine~2K0.84×
44Oregon~7K0.83×
45Washington, District of Columbia~2K0.83×
46North Dakota~1K0.80×
47Colorado~10K0.78×
48New Hampshire~2K0.78×
49Utah~5K0.77×
50Vermont~1K0.74×
Fig. 06

Affinity by region

Affinity by region — Tea tree oil, United States
0.74×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tea tree oil audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tea tree oil audience
#·InterestCategoryAffinity×
01minutebuzzInternet & Social Media271.36×
02Lou DoillonMovies & TV81.50×
03Yorkshire TeaFood & Beverages67.26×
04Contract bridgeGames66.02×
05Rose oilBeauty & Wellness56.47×
06Lavender oilHome & Garden51.40×
07Audrey TautouMovies & TV39.57×
08Rose hipHealth27.62×
09Catherine DeneuveFashion & Accessoires25.31×
10Pu-erh teaFood & Beverages18.54×
11Lena DunhamMovies & TV17.11×
12Fragrance oilBeauty & Wellness7.62×
13Essential oilHome & Garden3.52×
14Macy'sShopping2.04×
15PhysicianBusiness & Career2.03×
16Weight loss (Fitness And wellness)Health2.00×
17WalgreensShopping1.98×
18Trader Joe'sShopping1.80×
19MammalPets & Animals1.78×
20MemeInternet & Social Media1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tea tree oil audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tea tree oil audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.01×
Sports ActivityPOWER1.45×
Healthy LifestyleBALANCE1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tea tree oil audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.88×
Social Media UsageJOY0.97×
DIY MentalityTHRILL0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tea tree oil have in United States?

Tea tree oil has an estimated audience of 784,496 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tea tree oil fans?

78.8% of Tea tree oil fans are female, 21.2% are male, with an average age of 41.4 years.

03

Which brands do Tea tree oil fans like most?

Tea tree oil fans show strongest brand affinity for Contract bridge (66.02×), Lavender oil (51.4×), and Rose oil (56.47×) over the country average.

04

Where do Tea tree oil fans live in United States?

Tea tree oil fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Tea tree oil fans also like?

Beyond Tea tree oil itself, the audience over-indexes on Lavender oil (51.4×), Rose oil (56.47×), Lena Dunham (17.11×), and Yorkshire Tea (67.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Tea tree oil audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tea tree oil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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